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Promises and Perils of Web 2.0 in Special Libraries


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The use of web 2.0 tools in special libraries.

Published in: Education, Technology

Promises and Perils of Web 2.0 in Special Libraries

  1. 1. Promises and Perils of Web 2.0 in Special Libraries KSU-SLA Symposium February 28, 2009 Michelle Kraft, MLS AHIP Senior Medical Librarian Cleveland Clinic Alumni Library
  2. 2. Web 2.0 Connecting Users to Libraries <ul><li>Not a new concept just new tools </li></ul><ul><li>More resources are online, need more online connections </li></ul><ul><li>Society and users are changing, they are more mobile and more independent </li></ul><ul><ul><li>Gen X and Millennial in the workforce </li></ul></ul>
  3. 3. A Contrast of Generations (cont.) Forrester Research,5180,1191,00.ppt#336,9,A contrast of generations (cont.) Resist change and are uncomfortable with doing things differently but generally find coping strategies to live in this change-driven world Are flexible, adaptable, and comfortable with the uncertainty that characterizes their change-driven world Tend to be more text-based learners who are careful observers Tend to be more visual and kinesthetic learners Like the role of listener or viewer Prefer to interact with peers Prefer to receive instruction in a logical sequence and understand what they are going to learn and its purpose Prefer to “construct” their own knowledge from experiences Older Workers Millennials
  4. 4. A Contrast of Generations Forrester Research,5180,1191,00.ppt#335,8,A contrast of generations Are happy when the technology works; show more patience but also experience frustration; tend to do less experimenting with technology but use it for the purpose it was intended and in the manner instructed Have little tolerance for delays; expect Web pages to load immediately; generally respond quickly to email Like individual work and are more teacher-centered with teacher as the “sage” Like to work in peer groups and are more learner-centered with teacher as a guide Read text first and then review graphics Prefer to look at graphics and then maybe read the text Like to proceed step-by-step and do tasks in order Like to parallel process and multi-task i.e. listen to music, talk on the phone, and answer email all at the same time Used to receiving information linearly, thinking about it and digesting it Used to receiving information quickly and from multiple sources in real time and processing immediately Older Workers Millennials
  5. 5. Special Libraries Users and 2.0 Technologies <ul><li>Defined user group with defined needs </li></ul><ul><ul><li>Easier to find tools that address these needs </li></ul></ul><ul><ul><li>Education efforts more specific </li></ul></ul><ul><li>Specific computer and software platforms </li></ul><ul><ul><li>Design and maintain for one platform </li></ul></ul><ul><ul><li>Narrows down types of tools </li></ul></ul><ul><li>Subject specific core library resource </li></ul><ul><ul><li>Narrows down the potential tools </li></ul></ul><ul><ul><li>Increase usage of library resources </li></ul></ul>
  6. 6. 2.0 Tool Usage in Special Libraries Amanda Etches-Johnson
  7. 7. Most Common Applications <ul><li>Communication: Internal and External </li></ul><ul><li>Current awareness services </li></ul><ul><li>Reference Services </li></ul>
  8. 8. Communication <ul><li>Reference desk wiki or blog </li></ul><ul><ul><li>Internal - active issues, tick sheet, desk schedule </li></ul></ul><ul><ul><li>External – product reviews, policy changes, user education </li></ul></ul><ul><li>What’s new blog </li></ul><ul><ul><li>New products, construction updates, newsletter </li></ul></ul>
  9. 9. Communication <ul><li>IM or microblogging, videos </li></ul><ul><ul><li>Chat Ref, Chat Collab, </li></ul></ul><ul><ul><li>Tutorials </li></ul></ul><ul><li>Outreach </li></ul><ul><ul><li>Facebook, SecondLife </li></ul></ul><ul><ul><li>External website </li></ul></ul>
  10. 13. Government on Second Life
  11. 15. Current Awareness and RSS <ul><li>Feeds of TOC to journals, news feeds </li></ul><ul><li>Saved searches on databases </li></ul><ul><li>New additions to the catalog </li></ul>
  12. 19. Reference Aids <ul><li>Subject wikis </li></ul><ul><ul><li>Each subject guide/page is a wiki allowing for quick additions and changes </li></ul></ul><ul><ul><li> as the subject guide </li></ul></ul><ul><li>Social bookmarking within catalog </li></ul><ul><ul><li>Search by user tags in addition to subject </li></ul></ul><ul><li>Bookmark journal literature </li></ul><ul><ul><li>Connotea, CiteULike </li></ul></ul>
  13. 24. Common Barriers <ul><li>Staff and patron buy in </li></ul><ul><li>IT </li></ul><ul><li>Corporate policies </li></ul><ul><ul><li>Many corporations, hospitals, etc. don’t have written policies on blogging, wikis, IM etc. </li></ul></ul><ul><ul><li>Image branding forces use of tools </li></ul></ul>
  14. 25. Buy In <ul><li>Staff buy in </li></ul><ul><ul><li>Unfamiliar with new tools </li></ul></ul><ul><ul><li>Time factors for learning and using </li></ul></ul><ul><ul><li>Too trendy </li></ul></ul><ul><li>User buy in </li></ul><ul><ul><li>Unfamiliar with new tools </li></ul></ul><ul><ul><li>Confused by terminology </li></ul></ul><ul><ul><li>Other concerns </li></ul></ul>
  15. 26. IT Department <ul><li>Intranet vs. Internet </li></ul><ul><ul><li>Two sites = twice the work </li></ul></ul><ul><ul><li>Public vs. private (proprietary) information </li></ul></ul><ul><ul><li>Off site access? </li></ul></ul><ul><li>Firewalls and IPs </li></ul><ul><ul><li>Blocking of content </li></ul></ul><ul><ul><li>IP range changes and issues </li></ul></ul><ul><ul><li>Off site access? </li></ul></ul>
  16. 27. IT Department <ul><li>Bandwidth </li></ul><ul><ul><li>Large bandwidth programs often blocked </li></ul></ul><ul><li>Security Protocols </li></ul><ul><ul><li>Confidentiality </li></ul></ul><ul><ul><li>Sensitive data </li></ul></ul><ul><li>Hardware and Software Standards </li></ul><ul><ul><li>Computer specs </li></ul></ul><ul><ul><li>Operating systems </li></ul></ul><ul><ul><li>Software installation </li></ul></ul>
  17. 28. Corporate Policies <ul><li>Many corporations or hospitals don’t have written policies on blogging, wikis, IM etc. </li></ul><ul><ul><li>Job duties, work time? </li></ul></ul><ul><ul><li>Viewed externally? </li></ul></ul><ul><li>Image and branding forces use of tools </li></ul><ul><ul><li>Company web content management system does work with blogs or wikis </li></ul></ul><ul><ul><li>Very concerned about logos, names, etc. on off site products. </li></ul></ul>
  18. 29. How to Avoid the Perils <ul><li>Know your users </li></ul><ul><ul><li>Needs assessment </li></ul></ul><ul><li>Build support </li></ul><ul><ul><li>Focus on solving the problem not the tool </li></ul></ul><ul><li>Know the technology </li></ul><ul><ul><li>When to involve IT and when to experiment without IT </li></ul></ul><ul><li>Careful branding </li></ul><ul><ul><li>Be extremely careful with externally available applications </li></ul></ul>
  19. 30. How to Avoid the Perils <ul><li>Pick your battles and tools! </li></ul><ul><ul><li>Easy to implement, less resistance </li></ul></ul><ul><li>Keep usage statistics! </li></ul><ul><ul><li>Google Analytics </li></ul></ul><ul><ul><li>Document and collect anecdotal evidence </li></ul></ul><ul><li>Pair it up with a pet project </li></ul><ul><ul><li>Cost savings, patient safety, etc. </li></ul></ul>
  20. 31. Final Thoughts <ul><li>Think about the users </li></ul><ul><li>Get to know the IT department </li></ul><ul><li>Patient persistence is key </li></ul>