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Using Enterprise 2.0 in Knowledge Management


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A power point presentation to accompany the KMRM presentation for the 2009 KPM Symposium hosted at the University of Oklahoma Tulsa Campus, August 12 and 13, in conjunction with

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Using Enterprise 2.0 in Knowledge Management

  1. 1. Using Enterprise 2.0 in Knowledge Management A PowerPoint to accompany our KPM Symposium presentation.
  2. 2. Web 2.0 ?
  3. 3. What is Free Checking 2.0 ?
  4. 4. Web 2.0 + KM = Enterprise 2.0
  5. 5. Make it Real . Take it Home. Theme of the 2009 KPM (Knowledge and Project Management) Symposium.
  6. 6. Is KM dead? KM 1.0 1991 – 2009 No longer practiced in the 21 st Century.
  7. 7. Can you answer What is KM ?
  8. 8. KM 1.0 = Imposed Technology Incentives Groupware Taxonomies Fileserver Knowledge Database ERP System Reference:
  9. 9. KM 1.0 doesn’t work , because it… … defines knowledge as a transferable good, which can be centrally provided … demands knowledge-sharing without providing context … wants to manage knowledge Reference:
  10. 10. Record. Store. Ignore. <ul><li>Write your knowledge into a database . </li></ul><ul><li>Find an adequate level of detail. </li></ul><ul><li>Maybe somebody will use your knowledge some day. And… maybe not . </li></ul><ul><li>Don’t spend too much of your time on this. </li></ul>Reference:
  11. 11. Real KM = People + Process + Technology
  12. 12. In KM 1.0 the human element was missing.
  13. 13. <ul><li>“ I only know what I need to know </li></ul><ul><li>when I need to know.” </li></ul>
  14. 14. <ul><li>“ We always know more than we can tell . </li></ul><ul><li>We always tell more than we can write .” </li></ul>Reference:
  15. 15. “ I like to help, but I have my every day job to do!”
  16. 16. The web enters business .
  17. 17. Enterprise 2.0 <ul><li>Makes KM real. Everyday . </li></ul><ul><li>Helps organizations embrace KM . </li></ul><ul><li>Doesn’t just store knowledge. </li></ul><ul><li>Provides knowledge in context and just in time . </li></ul><ul><li>Makes KM a side effect of daily work. </li></ul>
  18. 18. A modern -day tale.
  19. 19. The Challenge: <ul><li>“ We want a snapshot of our </li></ul><ul><li>organization! Who does what, </li></ul><ul><li>when and how?” </li></ul>
  20. 20. <ul><li>“ Documenting what we do will help us capture our organization’s knowledge. </li></ul><ul><li>Then we can be collaborative and transparent.” </li></ul>
  21. 21. Wrong!
  22. 22. The Journey . <ul><li>Recording information </li></ul><ul><li>in server files and an ERP </li></ul><ul><li>system, on Gantt and flow </li></ul><ul><li>charts and emailing </li></ul><ul><li>doesn’t work. </li></ul><ul><li>“ My department still </li></ul><ul><li>doesn’t know what your </li></ul><ul><li>department needs.” </li></ul><ul><li>— Vice President of Solutions </li></ul>
  23. 23. <ul><li>“… but I don’t know what I need </li></ul><ul><li>to know until I need it.” </li></ul><ul><li>— Vice President of Engineering </li></ul>
  24. 24. Information is still in silos.
  25. 25. <ul><li>Information gatekeepers needed </li></ul><ul><li>a new way to look at things </li></ul><ul><li>and a real-time way to </li></ul><ul><li>share information. </li></ul>The Solution .
  26. 26. <ul><li>Team building training techniques led to an </li></ul><ul><li>improved corporate culture and an </li></ul><ul><li>organization ready to embrace </li></ul><ul><li>Web 2.0 technology. </li></ul>
  27. 27. <ul><li>It’s not enough to buy the </li></ul><ul><li>technology, you have to buy IN . </li></ul>
  28. 28. Enterprise 2.0! = the real KM
  29. 29. People Organizational Culture
  30. 30. Process How the organization gets things done
  31. 31. Technology Tools the organization uses to get things done
  32. 32. A Tool is only a Tool.
  33. 33. <ul><li>Technology without people and context is like using a wrench as a hammer instead of as a wrench. </li></ul><ul><li>It may work, but it’s not the best tool for the job. </li></ul>
  34. 34. The Results . <ul><li>It’s no longer reading the best documents, but most of all finding the right contact person . </li></ul><ul><li>With Web 2.0 we are able to build and maintain networks . </li></ul><ul><li>For Enterprise 2.0 to be successful, it requires the successful implementation of the right cultural, organizational and technological conditions . </li></ul>Reference:
  35. 35. Social Computing
  36. 36. E2.0 requires integration Integration in Structure and Processes Integration of the Human Element and Organizational Culture Integration of Tools and Information Architecture
  37. 37. Reusable Knowledge + Collaboration = New Knowledge
  38. 38. Innovation!
  39. 39. <ul><li>“ A difficult economic environment argues for the need to innovate more, not to pull back.” </li></ul><ul><li>— Ken Chenault, CEO American Express </li></ul>Reference:
  40. 40. Make it Real. An Enterprise 2.0 tale.
  41. 41. E2.0 Information integration <ul><li>Links information of various sources together and makes them accessible. </li></ul><ul><li>Protects the system against information overload through needs-based and personalized filtering of content. </li></ul>Reference:
  42. 42. A project! <ul><li>“ We used a wiki to collect and prioritize our project requirements.” </li></ul><ul><li>WIKI </li></ul>Reference:
  43. 43. <ul><li>“ We used a blog to post status reports and meeting agendas and minutes.” </li></ul><ul><li>WIKI </li></ul><ul><li>BLOG </li></ul>Reference:
  44. 44. <ul><li>“ We used a microblog to communicate with the team.” </li></ul><ul><li>WIKI </li></ul><ul><li>BLOG </li></ul><ul><li>MICROBLOG </li></ul>Reference:
  45. 45. <ul><li>“ We used forums to create and discuss content in the wiki.” </li></ul><ul><li>WIKI </li></ul><ul><li>BLOG </li></ul><ul><li>MICROBLOG </li></ul><ul><li>FORUMS </li></ul>Reference:
  46. 46. <ul><li>“ We used RSS to remain up-to-date on project information and changes.” </li></ul><ul><li>WIKI </li></ul><ul><li>BLOG </li></ul><ul><li>MICROBLOG </li></ul><ul><li>FORUMS </li></ul><ul><li>RSS </li></ul>Reference:
  47. 47. ROI. Saves time. More efficient. Preserves knowledge in context. Transparency. Accountability.
  48. 48. Benefits of Social Computing <ul><li>Spontaneous ideas, advice and comments are available to everyone. Team members can give or receive information just in time. </li></ul><ul><li>Share and quickly find excel, pdf, word, visio and other file formats in ONE place. </li></ul><ul><li>Information is up-to-date and accessible to all team members when they need it wherever they are. </li></ul><ul><li>Team members are able to access just the information they need. </li></ul>Reference:
  49. 49. <ul><li>“ While we’re working on </li></ul><ul><li>our project, we leave footprints </li></ul><ul><li>in the system. </li></ul><ul><li> KM is an added effect of </li></ul><ul><li>our daily work-life.” </li></ul>
  50. 50. Building a Knowledge Infrastructure <ul><li>Links content </li></ul><ul><li>Links content with people </li></ul><ul><li>Links people </li></ul><ul><li>Links people in networks </li></ul><ul><li>Eliminates hierarchy </li></ul><ul><li>The right people meet </li></ul><ul><li>New ideas are developed together </li></ul>
  51. 51. <ul><ul><li>The right culture is a GOAL , not a pre-condition </li></ul></ul>Reference:
  52. 52. Take it Home . Start small. Think BIG . <ul><li>Identify a business goal best solved with E2.0 </li></ul><ul><li>Define workers and projects for the goal </li></ul><ul><li>Select the correct tools and integrate them </li></ul><ul><li>Announce guidelines and best practices </li></ul><ul><li>Identify obstacles </li></ul><ul><li>Identify desired cultural change </li></ul>
  53. 53. <ul><li>Thanks to inspiration and content from </li></ul><ul><li> </li></ul><ul><li>Used with permission. </li></ul>
  54. 54.