Using LinkedIn and Facebook for Job Search

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Prepared for Women's Job Search Forum--briefly covers using LinkedIn and Facebook privacy settings.

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Using LinkedIn and Facebook for Job Search

  1. 1. Social Media & Your Job Search <ul><li>Using Facebook & LinkedIn </li></ul><ul><li>Presented by Michele Martin </li></ul><ul><li>www.michelemmartin.com </li></ul>
  2. 2. What happens when you “Google” yourself?
  3. 4. &quot;Google is not a search engine. It's a reputation management system . . . Online your rep is quantifiable, findable and totally unavoidable.”— Wired Magazine, April 2007
  4. 5. Job search is about building a personal brand and selling it to your next employer.
  5. 6. Social Media can help you. . . <ul><li>“Brand” yourself </li></ul><ul><li>Find and network with employers </li></ul>
  6. 7. Branding & Networking www.linkedin.com
  7. 8. LinkedIn is. . . <ul><li>Professional social network </li></ul><ul><li>Way to research businesses and individuals </li></ul><ul><li>Professional “branding” opportunity </li></ul>
  8. 9. Sign Up for an Account
  9. 10. Create Your Profile
  10. 11. Create Your Profile
  11. 12. Create Your Profile
  12. 13. Make Connections!
  13. 14. Meet their connections. . .
  14. 15. LinkedIn Companion
  15. 16. Company Profiles
  16. 17. Company Profiles
  17. 18. Ways to Use LinkedIn <ul><li>Network with colleagues </li></ul><ul><li>Get/make recommendations </li></ul><ul><li>Advanced search of people with your skills—see where they work </li></ul><ul><li>Look at company profiles to see where people from that company may come from and where they go next </li></ul><ul><li>Use Company Profiles to see if a company is hiring </li></ul><ul><li>Join Groups </li></ul><ul><li>Look for 1 st or 2 nd level connections to hiring managers and HR people </li></ul><ul><li>Find a connection to get the “inside scoop” </li></ul><ul><li>Ask/Answer Questions </li></ul><ul><li>Print up business cards with your LinkedIn profile </li></ul><ul><li>Help people in your LinkedIn Network </li></ul><ul><li>Keep building your network! </li></ul>
  18. 19. Protect Your Privacy www.facebook.com
  19. 20. Facebook Privacy
  20. 21. Personal Info & Posts
  21. 22. Applications & Websites
  22. 23. What Your Friends Can Share
  23. 24. Instant Personalization Uncheck this box!
  24. 25. Other Tips <ul><li>Upload a professional profile photo while job searching </li></ul><ul><li>Be careful what photos you upload </li></ul><ul><li>Watch what photos your friends upload of you and then tag—be sure to untag yourself if a photo is inappropriate </li></ul><ul><li>Watch your wall posts, the groups you join, the pages you “fan,” etc.—EVERYTHING says something about you when you’re job searching! </li></ul>
  25. 26. Contact Me! <ul><li>Michele Martin </li></ul><ul><li>[email_address] </li></ul><ul><li>LinkedIn—linkedin.com/in/michelemartin </li></ul><ul><li>Email: [email_address] </li></ul><ul><li>Website: www.michelemmartin.com </li></ul><ul><li>Look for the “My Online Portfolio” Link on my website to find a link to this presentation and other resources for personal branding, social media, and job search. </li></ul>

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