Emerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers,Strategies, Products and C...
in 2012. Over the forecast period, the figure is projected reach 1.9 cards per person. In September 2012, OTPBanka in asso...
3.5.3 Anti-money Laundering And Combating Financing Terrorism4 Emerging Consumer Attitudes And Trends4.1 Market Segmentati...
7.2.3 Analysis By Transaction Volume7.3 Debit Card Category Size And Forecast7.3.1 Analysis By Number Of Cards7.3.2 Analys...
Contact:M/s Sheela,90 State Street,Suite 700,Albany NY - 12207United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-...
Upcoming SlideShare
Loading in …5
×

Emerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape

715 views

Published on

The report provides market analysis, information and insights into Croatia’s cards and payments market, including:

Current and forecast values for each category of Croatia’s cards and payments industry including debit cards, credit cards, prepaid cards and charge cards
Comprehensive analysis of the industry’s market attractiveness and future growth areas
Analysis of various market drivers and regulations governing Croatia’s cards and payments industry
Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards used by various bankers and other institutions in the market
Comprehensive analysis of consumer attitudes and their buying preferences for cards
Competitive landscape of Croatia’s cards and payments industry

Published in: Business, Economy & Finance
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
715
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Emerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape

  1. 1. Emerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers,Strategies, Products and Competitive LandscapeSynopsisThe report provides market analysis, information and insights into Croatia’s cards and paymentsmarket, including:Current and forecast values for each category of Croatia’s cards and payments industry includingdebit cards, credit cards, prepaid cards and charge cards Comprehensive analysis of the industry’smarket attractiveness and future growth areas Analysis of various market drivers and regulations governingCroatia’s cards and payments industry Detailed analysis of the marketing strategies adopted for sellingdebit, credit, charge and prepaid cards used by various bankers and other institutions in the marketComprehensive analysis of consumer attitudes and their buying preferences for cards Competitive landscapeof Croatia’s cards and payments industrySummaryIn terms of card in circulation, Croatia’s card payments channel recorded a CAGR of 4.13 % duringthe review period (2008–2012). The total number of cards in circulation grew from 9.2 million in 2008to 10.8 million cards in 2012. Over the forecast period (2013–2017), the number is forecast to record aCAGR of 3.47%, rising from 11.3 million cards in 2013 to 13.0 million in 2017. Croatia’s economy isbased largely on service sectors such as banking, trade and tourism, which collectedly account for nearly 70%of real gross domestic product (GDP) in the country. In 2009, Croatia’s overall economic activitydecelerated due to the global financial crisis which adversely impacted banking, tourism, exports and foreigndirect investment (FDI). Croatia will join the European Union (EU) on July 1, 2013, and the country willreceive the equivalent of nearly 4% of its total GDP through the EU Cohesion Policy. This financial aid isexpected to bring stability and investment to the country’s economy over the forecast period, creating ahealthy and favorable climate for the cards and payments industry.ScopeThis report provides a comprehensive analysis of Croatia’s cards and payments industry It providescurrent values for Croatia’s cards and payments industry for 2012 and forecast figures for 2017 Itdetails the different macroeconomic, infrastructural, consumer and business drivers affecting Croatia’scards and payments industry It outlines the current regulatory framework in the industry It details themarketing strategies used by various bankers and other institutions It profiles the major banks inCroatia’s cards and payments industryReasons To BuyMake strategic business decisions using historic and forecast market data related to Croatia’s cardsand payments industry and each market within it Understand the key market trends and growth opportunitieswithin Croatia’s cards and payments industry Assess the competitive dynamics in Croatia’scards and payments industry Gain insights into the marketing strategies used for selling various types of cardsin Croatia Gain insights into key regulations governing Croatia’s cards and payments industryKey HighlightsCroatia had a population of 4.4 million in 2012 with high levels of card penetration. Debit cards had thehighest penetration; with a penetration of 1.4 cards per person in 2008, which increased to 1.7 cards per personEmerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive La
  2. 2. in 2012. Over the forecast period, the figure is projected reach 1.9 cards per person. In September 2012, OTPBanka in association with MasterCard PayPass launched contactless payments for low-value transactions up toHRK100 (US$17.1). Similarly, PBZ also started issuing and replacing old debit cards with contactlesspayment cards. Contactless cards are expected to gain popularity over the forecast period and establishthemselves as a mainstream payment platform. Banks and retail outlets in Croatia expanded theirinfrastructure networks across the country during the review period. The number of ATMs installed in Croatiaincreased marginally, from 3,342 in 2008 to 4,144 in 2012, at a CAGR of 1.06%. The increasing acceptance ofcards at retail outlets and a shift towards making purchases directly with cards resulted in an increasingnumber of POS transactions during the review period. The number of POS terminals in Croatia recorded aCAGR of 7.59% during the review period, rising from 79,994 in 2008 to 107,171 in 2012. With furtherincreases in the volume of POSs and ATMs, the use of cards as a payment method is expected to grow furtherover the forecast period. The growth in m-commerce has been enhanced by increased smartphone use inCroatia. The increasing capabilities of smartphone devices, a significant rise in mobile device applications andfalling prices have been instrumental in driving m-commerce. Improved search engines and price comparisonsites have also been key factors, benefiting the cards and payments industry in Croatia.table Of Content1 Executive Summary2 Market Attractiveness And Future Prospects Of The Cards And Payments Industry3 Analysis Of Croatian Cards And Payments Industry Drivers3.1 Economic Fundamentals3.1.1 Rising Per Capita Income3.1.2 Gdp Growth Rate3.1.3 Low Inflation3.2 Infrastructure Drivers3.2.1 Advanced Security Measures3.2.2 Growing Number Of Atms3.2.3 Increasing Number Of Pos Terminals3.2.4 Emergence Of Contactless Payments3.3 Business Drivers3.3.1 Growing M-commerce3.3.2 Increased Focus On Target Product Offerings3.3.3 Consumer Shift Towards Cashless Transactions3.4 Card Fraud Statistics3.5 Regulatory Framework3.5.1 Payment Service Providers3.5.2 Regulations With Respect To Issuance Of Credit CardsEmerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive La
  3. 3. 3.5.3 Anti-money Laundering And Combating Financing Terrorism4 Emerging Consumer Attitudes And Trends4.1 Market Segmentation And Targeting4.1.1 Retail Customers4.1.2 Corporate Customers4.2 Consumer Preference4.2.1 Price4.2.2 Convenience4.2.3 Services5 Competitive Landscape And Industry Dynamics5.1 Industry Share Analysis By Payment Channels5.1.1 Overview Of Payment Channels5.1.2 Cash Transactions5.1.3 Direct Debits5.1.4 Card Payments5.1.5 Checks5.2 Debit Cards Category Share5.2.1 By Bank5.2.2 By Scheme5.3 Credit Cards Category Share5.3.1 By Bank5.3.2 By Scheme5.4 Charge Cards Category Share6 Strategies Adopted By Key Operators6.1 Market Entry Strategies6.2 Marketing And Product Strategies6.2.1 Debit Cards6.2.2 Credit Cards6.2.3 Prepaid Cards6.3 Pricing Strategies7 Size And Growth Potential Of The Card Payments Channel7.1 Channel Share Analysis By Category Of Card7.2 Size And Forecast Of The Card Payments Channel7.2.1 Analysis By Number Of Cards7.2.2 Analysis By Transaction ValueEmerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive La
  4. 4. 7.2.3 Analysis By Transaction Volume7.3 Debit Card Category Size And Forecast7.3.1 Analysis By Number Of Cards7.3.2 Analysis By Transaction Value7.3.3 Analysis By Transaction Volume7.3.4 Other Key Performance Indicators7.4 Prepaid Card Category Size And Forecast7.4.1 Analysis By Segment – Open- And Closed-loop Cards7.4.2 Analysis By Transaction Value7.5 Charge Card Category Size And Forecast7.5.1 Analysis By Number Of Cards7.5.2 Analysis By Transaction Value7.5.3 Analysis By Number Of Transactions7.5.4 Analysis By Frequency Of Use7.6 Credit Cards Category Size And Forecast7.6.1 Analysis By Number Of Cards7.6.2 Analysis By Transaction Value7.6.3 Analysis By Number Of Transactions7.6.4 Other Key Performance Indicators8 Company Profiles, Product, And Marketing Strategies8.1 Privredna Banka Zagreb8.1.1 Strategies8.2 ZagrebaÄ•ka Banka8.2.1 Strategies8.3 Erste&steiermärkische Bank D.d.8.3.1 Strategies9 Appendix9.1 Methodology9.2 Contact Timetric9.3 About Timetric9.4 DisclaimerResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market researchreports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with ourhuge collection of market research reports. We provide our services to all sizes of organizations and across allindustry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well aspublishers and will assist you in making an informed decision by giving you unbiased and deep insights onwhich reports will satisfy your needs at the best price.Emerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive La
  5. 5. Contact:M/s Sheela,90 State Street,Suite 700,Albany NY - 12207United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-997-4948Email: sales@researchmoz.usWebsite: http://www.researchmoz.us/Emerging Opportunities in Croatias Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive La

×