Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Bateman i pitch

408 views

Published on

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

Bateman i pitch

  1. 1. Comprehensive Re-Targeting & RTB Media BuyingTokyoBangaloreSydney Munich Los Angeles
  2. 2. The PitchFunbox Pinpoint Comprehensive Retargeting:For every $1 you spend, youget $10 back(on average)www.funbox.com
  3. 3. The Power of RetargetingRIGHTAUDIENCERIGHTTIMERIGHTMESSAGEwww.funbox.com
  4. 4. How does retargeting work – The Other 98%.....www.funbox.com
  5. 5. EU e-Privacy Law (‘the cookie law’) enactedMay 2012 www.ico.org.au‘Firefox 22 to stop eating 3rd Party Cookies’Wired Magazine Feb 25th 2013IE10 Ships with ‘Do Not Track’ as standard’Wired magazine January 2013The Problem of the disappearing cookie…www.funbox.com
  6. 6. Cookie Visibility Degrades over timewww.funbox.com
  7. 7. Comprehensive Retargetingwww.funbox.com
  8. 8. www.funbox.comCookieless Tracking via Device recognition
  9. 9. www.funbox.com
  10. 10. • RTB Buys with Retargeting:– CTR on average 2.5x higher than normal displaymedia– Social re-targeting can be 10x higher– With Pinpoint, increase of visibility of 30%– Increase in conversion +5%
  11. 11. www.funbox.comThank You!matt.bateman@funbox.com@matthieub

×