Real estate agent training

Michael S Robinson Utah
Michael S Robinson UtahReal Estate Investment, Solar Developer, SEO
Real Estate Agent TrainingReal Estate Agent Training
Organizational Skills
Tools for Real Estate AgentsTools for Real Estate Agents
TABLE OF CONTENTSTABLE OF CONTENTS
Managing Company Files and FoldersManaging Company Files and Folders
Managing Personal FilesManaging Personal Files
Using calendars, planners, PDA’s, cellUsing calendars, planners, PDA’s, cell
phones, computers and softwarephones, computers and software
Goal SettingGoal Setting
Managing Company Files and FoldersManaging Company Files and Folders
Company files should be kept on the followingCompany files should be kept on the following
Listing AgreementsListing Agreements
Executed Contracts (Seller)Executed Contracts (Seller)
Executed Contracts (Buyer)Executed Contracts (Buyer)
Executed Lease Agreements (Buyer or Seller)Executed Lease Agreements (Buyer or Seller)
Managing Company Files and FoldersManaging Company Files and Folders
What goes in each file?What goes in each file?
A copy of the contractA copy of the contract
Contact information for the client, the other agent, the Title Company andContact information for the client, the other agent, the Title Company and
the lenderthe lender
Copies of all addenda, the survey, insurance information, floorplans,Copies of all addenda, the survey, insurance information, floorplans,
disclosures, MLS sheet, etc.disclosures, MLS sheet, etc.
After closing, a legal sized, signed copy of the HUD1 and copies of theAfter closing, a legal sized, signed copy of the HUD1 and copies of the
commission checks, Transaction Fee checks, Commission Disbursementcommission checks, Transaction Fee checks, Commission Disbursement
forms (if applicable) and Referral Fee forms (if applicable)forms (if applicable) and Referral Fee forms (if applicable)
Agent's Files and FoldersAgent's Files and Folders
Like the company folders, your folders should contain the sameLike the company folders, your folders should contain the same
information so that you have the documents, names and contactsinformation so that you have the documents, names and contacts
you need. Also keep hard copies of faxes and emails that you sent.you need. Also keep hard copies of faxes and emails that you sent.
On the tab of the folder, write the name of
the client and the address below it.
On the outside of the folder, write the home,
cell and work numbers for the client as well
as the email.
Also add the contact info for the lender, co-
op agent, title company and any other
contacts that may be needed.
Using Calendars / PlannersUsing Calendars / Planners
You should purchase a calendar that isYou should purchase a calendar that is
easy and convenient for you to use. Iteasy and convenient for you to use. It
doesn’t matter if it is a giant walldoesn’t matter if it is a giant wall
calendar that you write on, a dry erasecalendar that you write on, a dry erase
calendar, or a small pocketcalendar, or a small pocket
calendar/planner. Pick one that youcalendar/planner. Pick one that you
will use every day.will use every day.
Using Calendars / PlannersUsing Calendars / Planners
continuedcontinued
Why use a calendar / planner?Why use a calendar / planner?
You cannot remember every appointment and event that youYou cannot remember every appointment and event that you
have. Using a monthly and weekly calendar/planner allowshave. Using a monthly and weekly calendar/planner allows
you to organize your appointments.you to organize your appointments.
WHO, WHAT, WHERE, WHEN, WHYWHO, WHAT, WHERE, WHEN, WHY
This is also a good place to keep track of your vehicleThis is also a good place to keep track of your vehicle
mileage too.mileage too.
Using PDA’s & Cell PhonesUsing PDA’s & Cell Phones
It’s like having a portable computer, calendar and phone with you at all times.It’s like having a portable computer, calendar and phone with you at all times.
1)1) Add client contact information to your cell phone so that you have it withAdd client contact information to your cell phone so that you have it with
you even if you don’t have your files with you.you even if you don’t have your files with you.
2)2) Use the built in calendars and reminders on your phone to scheduleUse the built in calendars and reminders on your phone to schedule
appointments and beep at you to remind you of the appointmentsappointments and beep at you to remind you of the appointments
3)3) Pre-program the numbers of your favorite title companies, lenders andPre-program the numbers of your favorite title companies, lenders and
home inspectors in your phonehome inspectors in your phone
4)4) Use the email and text message features to contact clients if necessaryUse the email and text message features to contact clients if necessary
5)5) Use the camera on your cell phone to take photos of a property inUse the camera on your cell phone to take photos of a property in
emergency situations or to email to a client about a property they may beemergency situations or to email to a client about a property they may be
interested ininterested in
Computers and SoftwareComputers and Software
There are many software products on the market aimed at real estate agents andThere are many software products on the market aimed at real estate agents and
helping them to more organized and productive. The most popular one is calledhelping them to more organized and productive. The most popular one is called
TOP PRODUCERTOP PRODUCER..
Three programs that are available to you for free that will assist you in much theThree programs that are available to you for free that will assist you in much the
same way aresame way are TEMPO on HAR, ZIPFORMS on TAR, and SUPRA Kimweb onTEMPO on HAR, ZIPFORMS on TAR, and SUPRA Kimweb on
HARHAR. HAR offers regular training classes on TEMPO that show you how to. HAR offers regular training classes on TEMPO that show you how to
create client databases, have home searches automatically forwarded to clients,create client databases, have home searches automatically forwarded to clients,
set up custom searches, run customized CMA’s, etc.set up custom searches, run customized CMA’s, etc.
Centralized Showing ServiceCentralized Showing Service also offers a great organizational tool for agents byalso offers a great organizational tool for agents by
not only handling all of the appointments on listings, but also sending feedbacknot only handling all of the appointments on listings, but also sending feedback
requests automatically to showing agents too. It also has a feature that allows therequests automatically to showing agents too. It also has a feature that allows the
seller to access the file directly from their own computer.seller to access the file directly from their own computer.
Anytime that you can use technology / software to do something automaticallyAnytime that you can use technology / software to do something automatically
for you that is a great organizational benefit as well as a time saver. Remember,for you that is a great organizational benefit as well as a time saver. Remember,
in real estate, time is money. If you waste your time, you are wasting your moneyin real estate, time is money. If you waste your time, you are wasting your money
and your opportunities.and your opportunities.
Computers and SoftwareComputers and Software
Continued.....Continued.....
Agent Client ManagementAgent Client Management
Computers and SoftwareComputers and Software
Continued.....Continued.....
Goal SettingGoal Setting
Without vision and goals, you will be organized and broke. You need toWithout vision and goals, you will be organized and broke. You need to
set daily, weekly, monthly and yearly goals. Here are some examplesset daily, weekly, monthly and yearly goals. Here are some examples::
Daily Goals:Daily Goals: Today I will…. send postcards to 100 homes OR drive the neighborhoods for 1Today I will…. send postcards to 100 homes OR drive the neighborhoods for 1
hour looking for FSBO’s OR Send letters to 20 people that I have sold to or have contactedhour looking for FSBO’s OR Send letters to 20 people that I have sold to or have contacted
in the past about buying or selling OR spend 20 minutes updating my mileage and expensesin the past about buying or selling OR spend 20 minutes updating my mileage and expenses
data AND check my email and voice mail frequently and respond ASAP but no later than thedata AND check my email and voice mail frequently and respond ASAP but no later than the
end of the day.end of the day.
Weekly Goals:Weekly Goals: This week I will…. spend an extra hour working on advertising OR talk aThis week I will…. spend an extra hour working on advertising OR talk a
seller into letting me at least show them what I can do to help them sell their home OR passseller into letting me at least show them what I can do to help them sell their home OR pass
out flyers to everyone in a certain neighborhood OR make sure my records and files are upout flyers to everyone in a certain neighborhood OR make sure my records and files are up
to date.to date.
Goal SettingGoal Setting Continued.....Continued.....
Monthly Goals:Monthly Goals: This month I will…have at least _?_ new listings OR buyers ORThis month I will…have at least _?_ new listings OR buyers OR
I will have at least _?_ closings OR I will join the _?_ organization and startI will have at least _?_ closings OR I will join the _?_ organization and start
networking OR increase my marketing by doing _?_, etc.networking OR increase my marketing by doing _?_, etc.
Yearly Goals:Yearly Goals: This year I will….close at least _?_ transactions OR obtain my _?_This year I will….close at least _?_ transactions OR obtain my _?_
certification OR finish all of my SAE/MCE hours by _?_ OR make _?_ muchcertification OR finish all of my SAE/MCE hours by _?_ OR make _?_ much
money.money.
You are 50% more likely to accomplish a goal if you simply write it down. WriteYou are 50% more likely to accomplish a goal if you simply write it down. Write
them down and post them where you will see them every day.them down and post them where you will see them every day.
Keep your daily, weekly, monthly and yearly goals where you will see themKeep your daily, weekly, monthly and yearly goals where you will see them
every day.every day. Make a note at the end of each day, week, month and year about whatMake a note at the end of each day, week, month and year about what
goals you accomplished.Take advantage of the tools that are available to you,goals you accomplished.Take advantage of the tools that are available to you,
organize your time and processes, and most of all believe that you will succeedorganize your time and processes, and most of all believe that you will succeed
by writing your goals down and following through on them.by writing your goals down and following through on them.
Thankyou
Michael S Robinson Utah
Affiliation: CEO and President
Phone No: 1-916-473-4155
Address: 8880 Cal Center Dr
Suite 1000
Sacramento, CA 95824
Fax: 877-866-1906
Mail Id: mike@solarwavehawaii.com
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Real estate agent training

  • 1. Real Estate Agent TrainingReal Estate Agent Training Organizational Skills Tools for Real Estate AgentsTools for Real Estate Agents
  • 2. TABLE OF CONTENTSTABLE OF CONTENTS Managing Company Files and FoldersManaging Company Files and Folders Managing Personal FilesManaging Personal Files Using calendars, planners, PDA’s, cellUsing calendars, planners, PDA’s, cell phones, computers and softwarephones, computers and software Goal SettingGoal Setting
  • 3. Managing Company Files and FoldersManaging Company Files and Folders Company files should be kept on the followingCompany files should be kept on the following Listing AgreementsListing Agreements Executed Contracts (Seller)Executed Contracts (Seller) Executed Contracts (Buyer)Executed Contracts (Buyer) Executed Lease Agreements (Buyer or Seller)Executed Lease Agreements (Buyer or Seller)
  • 4. Managing Company Files and FoldersManaging Company Files and Folders What goes in each file?What goes in each file? A copy of the contractA copy of the contract Contact information for the client, the other agent, the Title Company andContact information for the client, the other agent, the Title Company and the lenderthe lender Copies of all addenda, the survey, insurance information, floorplans,Copies of all addenda, the survey, insurance information, floorplans, disclosures, MLS sheet, etc.disclosures, MLS sheet, etc. After closing, a legal sized, signed copy of the HUD1 and copies of theAfter closing, a legal sized, signed copy of the HUD1 and copies of the commission checks, Transaction Fee checks, Commission Disbursementcommission checks, Transaction Fee checks, Commission Disbursement forms (if applicable) and Referral Fee forms (if applicable)forms (if applicable) and Referral Fee forms (if applicable)
  • 5. Agent's Files and FoldersAgent's Files and Folders Like the company folders, your folders should contain the sameLike the company folders, your folders should contain the same information so that you have the documents, names and contactsinformation so that you have the documents, names and contacts you need. Also keep hard copies of faxes and emails that you sent.you need. Also keep hard copies of faxes and emails that you sent. On the tab of the folder, write the name of the client and the address below it. On the outside of the folder, write the home, cell and work numbers for the client as well as the email. Also add the contact info for the lender, co- op agent, title company and any other contacts that may be needed.
  • 6. Using Calendars / PlannersUsing Calendars / Planners You should purchase a calendar that isYou should purchase a calendar that is easy and convenient for you to use. Iteasy and convenient for you to use. It doesn’t matter if it is a giant walldoesn’t matter if it is a giant wall calendar that you write on, a dry erasecalendar that you write on, a dry erase calendar, or a small pocketcalendar, or a small pocket calendar/planner. Pick one that youcalendar/planner. Pick one that you will use every day.will use every day.
  • 7. Using Calendars / PlannersUsing Calendars / Planners continuedcontinued Why use a calendar / planner?Why use a calendar / planner? You cannot remember every appointment and event that youYou cannot remember every appointment and event that you have. Using a monthly and weekly calendar/planner allowshave. Using a monthly and weekly calendar/planner allows you to organize your appointments.you to organize your appointments. WHO, WHAT, WHERE, WHEN, WHYWHO, WHAT, WHERE, WHEN, WHY This is also a good place to keep track of your vehicleThis is also a good place to keep track of your vehicle mileage too.mileage too.
  • 8. Using PDA’s & Cell PhonesUsing PDA’s & Cell Phones It’s like having a portable computer, calendar and phone with you at all times.It’s like having a portable computer, calendar and phone with you at all times. 1)1) Add client contact information to your cell phone so that you have it withAdd client contact information to your cell phone so that you have it with you even if you don’t have your files with you.you even if you don’t have your files with you. 2)2) Use the built in calendars and reminders on your phone to scheduleUse the built in calendars and reminders on your phone to schedule appointments and beep at you to remind you of the appointmentsappointments and beep at you to remind you of the appointments 3)3) Pre-program the numbers of your favorite title companies, lenders andPre-program the numbers of your favorite title companies, lenders and home inspectors in your phonehome inspectors in your phone 4)4) Use the email and text message features to contact clients if necessaryUse the email and text message features to contact clients if necessary 5)5) Use the camera on your cell phone to take photos of a property inUse the camera on your cell phone to take photos of a property in emergency situations or to email to a client about a property they may beemergency situations or to email to a client about a property they may be interested ininterested in
  • 9. Computers and SoftwareComputers and Software There are many software products on the market aimed at real estate agents andThere are many software products on the market aimed at real estate agents and helping them to more organized and productive. The most popular one is calledhelping them to more organized and productive. The most popular one is called TOP PRODUCERTOP PRODUCER.. Three programs that are available to you for free that will assist you in much theThree programs that are available to you for free that will assist you in much the same way aresame way are TEMPO on HAR, ZIPFORMS on TAR, and SUPRA Kimweb onTEMPO on HAR, ZIPFORMS on TAR, and SUPRA Kimweb on HARHAR. HAR offers regular training classes on TEMPO that show you how to. HAR offers regular training classes on TEMPO that show you how to create client databases, have home searches automatically forwarded to clients,create client databases, have home searches automatically forwarded to clients, set up custom searches, run customized CMA’s, etc.set up custom searches, run customized CMA’s, etc. Centralized Showing ServiceCentralized Showing Service also offers a great organizational tool for agents byalso offers a great organizational tool for agents by not only handling all of the appointments on listings, but also sending feedbacknot only handling all of the appointments on listings, but also sending feedback requests automatically to showing agents too. It also has a feature that allows therequests automatically to showing agents too. It also has a feature that allows the seller to access the file directly from their own computer.seller to access the file directly from their own computer. Anytime that you can use technology / software to do something automaticallyAnytime that you can use technology / software to do something automatically for you that is a great organizational benefit as well as a time saver. Remember,for you that is a great organizational benefit as well as a time saver. Remember, in real estate, time is money. If you waste your time, you are wasting your moneyin real estate, time is money. If you waste your time, you are wasting your money and your opportunities.and your opportunities.
  • 10. Computers and SoftwareComputers and Software Continued.....Continued..... Agent Client ManagementAgent Client Management
  • 11. Computers and SoftwareComputers and Software Continued.....Continued.....
  • 12. Goal SettingGoal Setting Without vision and goals, you will be organized and broke. You need toWithout vision and goals, you will be organized and broke. You need to set daily, weekly, monthly and yearly goals. Here are some examplesset daily, weekly, monthly and yearly goals. Here are some examples:: Daily Goals:Daily Goals: Today I will…. send postcards to 100 homes OR drive the neighborhoods for 1Today I will…. send postcards to 100 homes OR drive the neighborhoods for 1 hour looking for FSBO’s OR Send letters to 20 people that I have sold to or have contactedhour looking for FSBO’s OR Send letters to 20 people that I have sold to or have contacted in the past about buying or selling OR spend 20 minutes updating my mileage and expensesin the past about buying or selling OR spend 20 minutes updating my mileage and expenses data AND check my email and voice mail frequently and respond ASAP but no later than thedata AND check my email and voice mail frequently and respond ASAP but no later than the end of the day.end of the day. Weekly Goals:Weekly Goals: This week I will…. spend an extra hour working on advertising OR talk aThis week I will…. spend an extra hour working on advertising OR talk a seller into letting me at least show them what I can do to help them sell their home OR passseller into letting me at least show them what I can do to help them sell their home OR pass out flyers to everyone in a certain neighborhood OR make sure my records and files are upout flyers to everyone in a certain neighborhood OR make sure my records and files are up to date.to date.
  • 13. Goal SettingGoal Setting Continued.....Continued..... Monthly Goals:Monthly Goals: This month I will…have at least _?_ new listings OR buyers ORThis month I will…have at least _?_ new listings OR buyers OR I will have at least _?_ closings OR I will join the _?_ organization and startI will have at least _?_ closings OR I will join the _?_ organization and start networking OR increase my marketing by doing _?_, etc.networking OR increase my marketing by doing _?_, etc. Yearly Goals:Yearly Goals: This year I will….close at least _?_ transactions OR obtain my _?_This year I will….close at least _?_ transactions OR obtain my _?_ certification OR finish all of my SAE/MCE hours by _?_ OR make _?_ muchcertification OR finish all of my SAE/MCE hours by _?_ OR make _?_ much money.money. You are 50% more likely to accomplish a goal if you simply write it down. WriteYou are 50% more likely to accomplish a goal if you simply write it down. Write them down and post them where you will see them every day.them down and post them where you will see them every day. Keep your daily, weekly, monthly and yearly goals where you will see themKeep your daily, weekly, monthly and yearly goals where you will see them every day.every day. Make a note at the end of each day, week, month and year about whatMake a note at the end of each day, week, month and year about what goals you accomplished.Take advantage of the tools that are available to you,goals you accomplished.Take advantage of the tools that are available to you, organize your time and processes, and most of all believe that you will succeedorganize your time and processes, and most of all believe that you will succeed by writing your goals down and following through on them.by writing your goals down and following through on them.
  • 14. Thankyou Michael S Robinson Utah Affiliation: CEO and President Phone No: 1-916-473-4155 Address: 8880 Cal Center Dr Suite 1000 Sacramento, CA 95824 Fax: 877-866-1906 Mail Id: mike@solarwavehawaii.com