2.How/why they use/develop/challenge formsForms Usetypography (font style size & organisation) One or three colours Different size font to show priority
2.How/why they use/develop/challenge formsForms Usevisual Simple layout todesign/layout make it easy to(composition) readphotography Minimal colour to draw reader in
3. How/why they use/develop/challenge conventionsConventions Usecatchy title “Breaking into Tesco” and “Awards 2010” – understand the theme of the topicplacement and At the bottom orstyle of text side to look at the(titles/subtitles/par images firstagraphs)
3. How/why they use/develop/challenge conventionsConvention Use Developcatchy/unique Picture is placed at an The backgroundphotography and concepts angle to draw the readers contrasting with the to the text images of the cameras bringing the reader to the text
4. How/why YOU use/develop/challenge formsForms Usetypogra We made our titlephy stand out from the(font subtitles by the sizestylesize &organisation)
Forms Developvisual Layout of imagesdesign/layout communicate the(composition) theme of evolutionphotography Bold colours to draw reader in
5.How/why YOU use/develop/challenge conventionsConventions Use Developcatchy title Used a simple title for the advert We developed the titles in that reveals the topic the double page spread by creating a word which relates to the subject of technology
5.How/why YOU use/develop/challenge conventionsConventions Developcatchy/unique • Developedphotography and photography byconcepts placing the images so that they communicate an evolution of technology • Developed the advert by having the images coming out from the sides rather than the middle
Conventions Developplacement and style of text • We used the channel 5 font in both the advert(titles/subtitles/paragraphs) and double page spread to be consistent • In both the double page spread and advert we also used red which is the colour of the channel 5 logo
4. How/why YOU use/develop/challenge formsForms Use Challenge Developvisual design/layout Challenged channel(composition) 5 adverts by having a captionphotographytypography (fontstyle size &organisation)a. COMPARE SIMILARITIES & DIFFERENCES (of forms) TO REAL DOUBLE PAGESPREADS/ADVERTS
5.How/why YOU use/develop/challenge conventionsForms Use Challenge Developcatchy titlecatchy/uniquephotography andconceptsplacement andstyle of text(titles/subtitles/paragraphs)A. COMPARE SIMILARITIES & DIFFERENCES (of conventions) TO REAL DOUBLE PAGESPREADS/ADVERTS
Draft 1 Audience Feedback• 1. Not clear and effective + sound was bad, not that many examples.• 2. showing a montage of games• 3. Presenter speaks too fast, not interactive, music needed and bad sound• 4a. The way technology of games has changed.• 4b. Development+effects• 5. Games are attracted to boys• 6. Not colourful clothes, speaks too fast• 7. No music used, sound bad couldn’t hear parts• 8. Good, liked the type writer part.• 9. Titles/credits good – interview – know who they are• 10. interesting information, but it was too quick to understand.
Audience Feedback Questions Advert Draft 2/3/Final Draft1. What do you think of our advert? Is it clear and affective? How? Why? Draft 2: Video games clear and effective. Draft 3: Yes, it shows the change of technology over time Final Draft: The writing stands out more than the pictures2. Are the images clear? -Overall, from Draft 2/3 and final Draft advert ancillary, our target audiences have agreed that the images are clear.3. Is the text clear and easy to read? - Overall, from Draft 2/3 and final Draft advert ancillary our target audiences have agreed thatthe texts were easy to read4. Does the advert relate to the overall topic? What does the image and textcommunicate to you. -Some of our target audiences do not agree, that the advert relates to the overall topic, such asin Draft 2. However in Draft 3, our target audiences suggested that it is straight forward, as well as our FinalDraft.5. What could be done to improve Draft 2: All technology versus new. Draft 3: Images of the games on the consoles. Final Draft: The black writing needs to stand out more
Audience Feedback Questions Double Page Spread -Draft 2/3/Final Draft1. What do you think of our double page spread. How and why is it effective? Draft 2: Not really Draft 3: Good range of old and new technology, it is creative and rhetorical Final Draft: Effective images, relate to topic, stands out.2. Is the layout of the images and text clear? Overall, from Draft 2/3 and final Draft double page spread ancillary, our target audiences have agreed that the images and text were clear.3. Are the sizes of the images and text appropriate. Our target audiences have agreed that they were appropriate sizes.4. Is the text easy to read? Our target audiences have agreed that they were easy to read.5. Does the double page spread relate to the overall topic of technology. How? Our target audiences have agreed that our double page spread relates to our topic, through the use of images, such as the binary codes and the difference types of technology platforms that we have shown as examples.6. What could be done to improve. Draft 2: Better images to communicate evolution Draft 3: Font change to communicate technology Final Draft: Nothing, it was good.