Host Analytics Overview

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Provides an overview of the problems Finance professionals face, the solution Host Analytics provides, and why the cloud provides the best delivery model and support for future growth.

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  • Introduce fact based decisions
  • See cheat sheet
  • See cheat sheet
  • See cheat sheet
  • See cheat sheet
  • See cheat sheet
  • Pre built functionalityDashboards / variance analysis / trackingBudgeting and financial reporting
  • We have talked about the functionality coverage – lets look at what Host Analytics brings over and above other CPM applications
  • SaaS DeliveryHost analytics functionality is provided via a SaaS delivery model.   The SaaS delivery model will significantly reduce your Total Cost of Ownership (TCO), reduce your time to implement, increase your ROI and provide easier access to the application across your remote and often diverse sets of users.  With our SaaS solution there is no need for additional hardware and software investment, data center space and most importantly costly personnel to run and maintain your solution.  The costs to run an on premise CPM suite are often grossly under estimated.  For example, many of these solutions are very challenging and costly to upgrade and require additional hardware investments to keep pace with your growing customization and data volume needs.  With our solution, upgrades to both the application software and hardware are the responsibility of Host Analytics.   Our solution is implemented in a 6-8 week time period versus 6-12 months for an on premise CPM solution.  Our fast low cost implementations decrease your deployment costs and significantly reduce your time to benefit from the solution providing a much stronger ROI.
  • ModelingHost Analytics provides the most robust and flexible modeling capabilities for CPM solutions.  The modeling functionality provided by Host Analytics means all decision makers have the ability to plan their business, model initiatives, develop multiple what if scenarios at an operational level with all the financial facts at their fingertips and compare actuals to multiple plans. Building on this once an optimal plan is decided on, it can then be seamlessly integrated into the overall company budget to assess effect on overall company performance. This ability to do “offline” scenario modeling at the operational level integrated to the overall financial plan is unique to Host Analytics. These scenarios can be created in a matter of minutes and compared with other scenarios without involving IT or without the need for any programming. Users can analyze the effect of moving to a different production facility, opening a new regional office; decide whether to acquire a company or model different economic conditions or changes to the inputs of the business. 
  • Ease of useHost Analytics leverages Excel like capabilities and formulas to provide a familiar user interface for our customers.  Our Excel like browser UI is backed up by a central database to eliminate the difficulties in budgeting in native Excel and a multi dimensional data cube to provide extensive modeling and reporting capabilities.  All of these pieces are hosted and maintained by Host Analytics.
  • ReportingHost Analytics provides robust and flexible reporting options.  Our users can access the same data using the tool that best suits their needs – ad hoc analysis, financial reporting, report books, managing both internal and external data in the same reports via our Enterprise Reporting Module (ERM) and excel reporting via an excel add-in.  Additionally Host Analytics provides XBRL capabilities for publically traded organizations. Integrated business processes and single data modelHost Analytics provides a full integrated CPM suite.  The integrated suite provides budgeting, sales forecasting, revenue planning and financial reporting and consolidation functionality from a single data model.  The integrated approach provides the same look and feel across all modules, easier and more robust reporting, and scenario modeling and planning.  Our integrated suite also makes it easy carry out variance analysis and to implement a more frequent and accurate planning process across your enterprise.  The full suite functionality results in all business users accessing the same data regardless of the business process they are involved with: planning, reporting, modeling etc. There is no latency in the timing of data updates during a finance cycle. Our customers can implement the suite in a phased approach without having to go through a full implementation as the application expands – either in functionality used or numbers of users. This dramatically reduces the costs to implement consolidations on top of our budgeting solution (only an extra 55 hours) versus a new project implementation.
  • Host Analytics Overview

    1. 1. Introducing Host Analytics Slide 1 © Host Analytics, Inc. 2010 Company Confidential
    2. 2. Agenda• Customer requirements• The evolution of financial applications• Host Analytics Overview• Host Analytics CPM suite demonstration• Q&A Slide 2 © Host Analytics, Inc. 2010 Company Confidential
    3. 3. Agenda• Requirements• The evolution of financial applications• Host Analytics overview• Host Analytics CPM suite demonstration• Q&A Slide 3 © Host Analytics, Inc. 2010 Company Confidential
    4. 4. What We Are Hearing• Need functional decisions to incorporate financial implications Better Performance• Strategic plan is not driven into operations• Difficulty with scenario modeling• Need for variance analysis, ad hoc reports and dashboards Process Efficiency• Reporting deficiencies, lack of out of the box finance support• No version control, broken links, errors and long nights Slide 4 © Host Analytics, Inc. 2010 Company Confidential
    5. 5. Agenda• Requirements• The evolution of financial applications• Host Analytics overview• The Host Analytics solution• Q&A Slide 5 © Host Analytics, Inc. 2010 Company Confidential
    6. 6. Successful CFO’s The most successful CFOs will enable decision making not only through the delivery of timely and accurate information in context…. ….but also with an appreciation of the type and level of decision risk associated with each alternative scenario under consideration. - Bill McNee, Founder & CEO, Saugatuck Technology, Inc. Today’s CFOs must balance ”traditionalresponsibilities with the ability to provide analytical truths and points of view that shape overall strategy.” - Brad Richmond, SVP & CFO, Darden Restaurants, Inc. CFO Magazine, December 2010 Slide 6 © Host Analytics, Inc. 2010 Company Confidential
    7. 7. Evolution of Financial Applications Dashboards and variance reports Financial Consolidation and Iterations Budgets, Aggregation and version control 1st generation Slide 7 © Host Analytics, Inc. 2010 Company Confidential
    8. 8. Evolution of Financial Applications Scenario Modeling Dashboards and variance reports Financial Early Finance Consolidation and Applications Iterations Budgets, Aggregation and version control 1st generation 2nd generation Slide 8 © Host Analytics, Inc. 2010 Company Confidential
    9. 9. Evolution of Financial Applications Finance Early Finance Applications 2.0 Applications 1st generation 2nd generation Slide 9 © Host Analytics, Inc. 2010 Company Confidential
    10. 10. Evolution of Financial Applications Functional/ Operational Decisions Strategic Decisions Scenario Modeling Dashboards and variance reports Finance Financial Early Finance Consolidation and Applications 2.0 Iterations Applications Budgets, Aggregation and version control 1st generation 2nd generation 3rd generation Slide 10 © Host Analytics, Inc. 2010 Company Confidential
    11. 11. Evolution of Financial Applications Functional/ OperationalFact-Based Decision Decisions Profit Making Support Improvements Strategic Decisions Scenario Modeling Dashboards andTraditional Finance variance reports Process Applications 5 Improvements Finance Financial Early Finance Consolidation and Applications 2.0 Iterations Applications Budgets, Aggregation and version control 1st generation 2nd generation 3rd generation Slide 11 © Host Analytics, Inc. 2010 Company Confidential
    12. 12. Agenda• Requirements• The evolution of financial applications• Host Analytics overview• The Host Analytics CPM Suite Demonstration• Q&A Slide 12 © Host Analytics, Inc. 2010 Company Confidential
    13. 13. Host Analytics at a Glance Our Solution Our Customers• Integrated CPM Suite – Budgeting – Consolidations – Reporting – SEC Compliance• SaaS Delivery Model – Low TCO Fast ROI• World class support and services Slide 13 © Host Analytics, Inc. 2010 Company Confidential
    14. 14. Host Analytics CPM solution Executive Report Manager Dashboards & Scorecards Reporting Excel, Ad-hoc, Financial & Operational Budgeting & Planning Consolidation Host Analytics Budget Host Analytics Revenue Planning Host Analytics Consolidator Revenue Workforce Capital Host Analytics Workforce Planning External Close Process Planning Planning Planning Reporting Data RDBMS Excel ERP Other CRM Warehouse Slide 14 © Host Analytics, Inc. 2010 Company Confidential
    15. 15. Why Host Analytics• SaaS offering• Advanced modeling• Predictable costs• Ease of use• Integrated solution Slide 15 © Host Analytics, Inc. 2010 Company Confidential
    16. 16. The SaaS Difference Jeff Kaplan• Host Analytics manages all install, THINKstrategies updates &upgrades to infrastructure (hardware & software) 31% of all software projects are• Rapid access to new functionality canceled before they are completed• Redundancy in data centers• SAS 70 type II compliance 52.7%• Predictable costs of all projects cost 190% of the estimate – Rapid fixed bid implementation – Predictable price per user fees – – All infrastructure costs accounted for No hidden costs 100% of Host Analytics projects• Lower TCO: faster ROI have been delivered on budget Slide 16 © Host Analytics, Inc. 2010 Company Confidential
    17. 17. SaaS and SecurityCFOs need to understand mostsecurity and access fears aboutweb-based applications are notonly out of date, but preventthem from realizing the sharingand innovation advantages SaaS CPM companies can not onlyweb applications deliver. keep data safer than it is in most corporate datacenters, but they also build on basic functionality with web- based improvements, such as benchmark data, frequent updatesNeil Chandler, supporting legislation or other Research Director at environmental changes, and more Gartner flexible pricing options. Slide 17 © Host Analytics, Inc. 2010 Company Confidential
    18. 18. Advanced Modeling Centralized Types Inputs Outputs DatabaseTop down…Strategic • Effect of • Revenues external drivers • Opening new • Costs facilities • ProjectsMiddle out • New product introductions • Initiatives…Management • Eliminating • Capital products, plants and branches • Workforce • Outsourcing • Scenario analysis productionBottom up…Functional Slide 18 © Host Analytics, Inc. 2010 Company Confidential
    19. 19. Ease-of-use User Front End Central Database Reporting• No scripting • No version issues • Advanced drill down &• Familiar interface/formulas • Workflow control analysis-Hierarchies,• Smart templates • Eliminates issues with dimensions &transactions• Faster adoption & ROI Excel solutions • Integrated reporting Slide 19 © Host Analytics, Inc. 2010 Company Confidential
    20. 20. Integrated CPM Solution Financial Budgeting and Consolidation Planning Discretionary Initiatives Financial books Presentation with XBRL quality graphics Ad hoc reports with drill down Slide 20 © Host Analytics, Inc. 2010 Company Confidential
    21. 21. Summary - Lowest TCO & Highest ROI• Enable decision making with a financial dimension to it• Make the right decisions on tough problems• Process efficiencies• Increase adoption though ease of use• No software and no hardware• Truly owned by finance Slide 21 © Host Analytics, Inc. 2010 Company Confidential
    22. 22. Customers of All Sizes, All Industries Slide 22 © Host Analytics, Inc. 2010 Company Confidential
    23. 23. Collaboration with On-Line Community• Looking to meet your colleagues?• Have a question or need help?• Interested in learning Best Practices in: – Finance – Product Use – Industry• Social media, Web 2.0 technologies Slide 23 © Host Analytics, Inc. 2010 Company Confidential
    24. 24. What can happen if you get this right… Source Aberdeen Group 2010 --- No of Respondents 159 Slide 24 © Host Analytics, Inc. 2010 Company Confidential
    25. 25. Market Presence Slide 25 © Host Analytics, Inc. 2010 Company Confidential
    26. 26. SaaS In the News• “BPM is now available to any organization – using the Internet.. Accordingly, innumerable Software-as-a-service (SaaS) vendors have emerged, offering less expensive solutions that are relatively easy to buy and implement” Howard Dresner Industry Analyst, Business Performance Management• “Business users in midsize and large organizations are becoming increasingly frustrated with the long deployment cycles, high costs, complicated upgrade processes and IT infrastructure demanded by traditional CPM applications.” Neil Chandler, Gartner Group• “Analysts claim that by 2010, 30% of new software will be delivered via an SAAS model. For many companies large and small, SAAS is the best way to roll out new technology” Computerworld Slide 26 © Host Analytics, Inc. 2010 Company Confidential
    27. 27. Red Roof Inn“The most important need was Challenges“what-if” modeling.Juggling 160 megabyte excel  Operational complexitydocuments was not easy to do.  Needed driver based scenario modelsBudgeting and planning is not  Modeling flexibilityreally our day job. Our day job is Solutionreally making money for the  Rolling forecastscompany where we can. For usto get back to that, that is where  Implemented driver based labor cost modelsit really shows the payoff.”  Location P&L’s ResultsShawn Anderson, Manager  Saved $150,000 in implementationof Financial Planning andAnalysis  Saved $50,000 in maintenance and support  Saved $40,000 in annual finance overhead  Implemented in 2 months Slide 27 © Host Analytics, Inc. 2010 Company Confidential
    28. 28. Thule“Before, we were lucky just to Challengesget the numbers. With Host  Late and inconsistent excel dataAnalytics we get the numbers  Long, long meetingsand the whole story.”  Adjustments mid-year very hard“Budget meetings are now  Sales forecasting accuracyabout the business, not about Solutionthe integrity of information.”  A single source of consistent data  Budgeting now takes half the time- Mark Cohen, Vice  What-if scenarios and ad-hoc reportingPresident of Finance andIT, Thule Vehicle  12 month rolling forecastsAccessories North America Results  Confidence in their data  Meetings are dedicated to decision-making  Self service reporting  Finance understands the model behind the numbers  No involvement from in-house IT staff Slide 28 © Host Analytics, Inc. 2010 Company Confidential
    29. 29. Bama Industries“Instead of having to rely on Challengesa gut feeling, we have real  Abandoned aging tool with no GL integrationdata. It is reassuring to see  No capability for timely updates during the yeardown to a dollar the impact  No rolling forecaststhat a decision would make” Solution- Kimberly Joyce  Easy access to detailed accounting dataController and  Intuitive user interfacedirector of finance,  Managers continually look 12 months aheadBama  Data-driven what-if scenarios Results  Able to explore all their possible options for growth  Planners have confidence in their decision-making  Decisions backed up by accurate timely data  Accounting and Sales collaborate  Relieved IT of support and maintenance Slide 29 © Host Analytics, Inc. 2010 Company Confidential
    30. 30. Security & Compliance and the Private Cloud• Facilities & Operations • Technical Controls – SAS70 II Primary Datacenter – Annual third-party security – SAS70 II Backup Datacenter review and audits – Full N+1 redundancy on all – Managed intrusion detection & systems for maximum prevention availability – Annual secure code reviews – 24/7/365 onsite + on call – Quarterly vulnerability scanning teams – Quarterly network penetration• Data Security testing – Hourly data backup – Stored backups 228-bit encrypted for protection – Secure offsite backup for continuity planning Slide 30 © Host Analytics, Inc. 2010 Company Confidential
    31. 31. Support• Our mission is to have 100% referencable customers by providing World class support and infrastructureSeverity Definition Maximum Initial Maximum Service Hours Feedback time resolution timeCritical Incident – High business impact; Large part of 1 hour 6 hours 24x7 for Premium the Application Service inoperable; Multiple End 15x5 for Standard Users affected. Major Incident – Medium business impact; Loss of 4 hours 24 hours 15x5 efficiency in the business operation. Minor Incident – Little business impact; Single End 8 hours 48 hours 8x5 User or small number of End Users affected. RFI Service Request – Request for information; 2 days 1 week 8x5 Possible business impact; Information needed for normal operations.• Proactive monitoring• Actual results Slide 31 © Host Analytics, Inc. 2010 Company Confidential
    32. 32. Uptime & Performance and the Private Cloud• Application Performance If we fail to meet our SLA for any – Transaction time monitoring month we will make available a – Page build time refund equal to 100% of one – Budget template load time months subscription fee. – Report query execution time – Active alerting for performance incidents• Support Performance Transparency – We will publish monthly reporting on 100.0% – Number of support requests 99.8% – Time to respond to support request 99.6% – Time to resolve support request 99.4% – Performance against SLA commitments 99.2% – 99.5% application availability guarantee 99.0% • > 99.99% actual performance 2006 2007 2008 2009 Slide 32 © Host Analytics, Inc. 2010 Company Confidential
    33. 33. How can SaaS help? Slide 33 © Host Analytics, Inc. 2010 Company Confidential

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