GOING INDEPENDENT                            A Developer’s Guide to Making it SoloMonday, November 12, 2012
FAT PENGUINMonday, November 12, 2012
INTRODUCTIONS    Michael Kimsal    Web since 1995, PHP since 1996, ASP, Java, etc    Solo developer since 2007 (2nd time a...
CONFUSED ABOUT                            GETTING STARTED?Monday, November 12, 2012
IT CAN BE SCARY!        Not sure where to begin?        Too stressful?        Not enough savings?        Too many things t...
RELAX!Monday, November 12, 2012
WHY ARE YOU         GOING      INDEPENDENT?          Extra part time income?            Be your own boss?             Enjo...
TIME FRAME?       Already independent? Near       future? (<6 months)Monday, November 12, 2012
TODAY’S TOPICS       Getting set up       Finding work       Doing the work       Getting paidMonday, November 12, 2012
GETTING SET UP   • Organization            / structure type   • Legal           / financial issues   • Contracts   • What  ...
TYPES OF STRUCTURE   • LLC   •C        Corp   •S       Corp   • Sole          proprietor   • Other?Monday, November 12, 2012
FIND A GOOD LAWYERMonday, November 12, 2012
FIND A GOOD LAWYER   • Experience             with software   • Experience             with services   • Ideally, referral...
FIND A GOOD ACCOUNTANTMonday, November 12, 2012
FIND A GOOD ACCOUNTANT   • Experience             with software   • Experience             with services   • Ideally, refe...
WHAT TYPE OF WORK?   • Services        • Hourly            or fixed price?   • Products        • Software As A            S...
CONTRACTS                    Using your own                           vs                    Using the client’sMonday, Nove...
CONTRACTS              Have clear definitions              of work to be done             and how to determine             ...
CONTRACTS                    Consider               accepting or offering                     changesMonday, November 12, ...
TOOLS                getting the job doneMonday, November 12, 2012
HARDWARE                        Laptop                   Multiple monitors                        Printers                ...
SOFTWEAR                         two words                        spilled coffee                   two more words         ...
SOFTWARE             BASICS                    Invoicing                 Time tracking                Screen sharing      ...
DEVELOPER          SOFTWARE    Are you still using Notepad? :)Monday, November 12, 2012
DEVELOPER          SOFTWARE                          IDEs                       Debuggers                     Version cont...
DESIGNER           SOFTWARE                    Adobe still rules                      Photoshop                     Dreamw...
SMARTPHONE?                        Time tracking                          Invoicing                        Presentations  ...
PHONE/                   VOICE                  SYSTEMS              Twilio with OpenVBX                or Google Voice   ...
TYPE OF WORK   (image from sitepoint.com)Monday, November 12, 2012
FINDING CLIENTSMonday, November 12, 2012
NETWORKIN’               Local events              Regional events           Chamber of Commerce                inside919 ...
RECRUITERS             Major recruiting companies    are more open today to working on short term                contract ...
JOB BOARDS                         Craigslist                     Authentic Jobs                       Indeed.com         ...
WORK SITES                            ODesk                            Elance                              etc            ...
BEING FINDABLEMonday, November 12, 2012
MAIN SITE              Profile site - main hub               Contact information                     Links to              ...
PORTFOLIO            Designed sites, samples              Code samples or               links to projects         “github ...
SOCIAL                     MEDIA                          LinkedIn                         Facebook                       ...
GETTING PAID                            What we’re all doing this for :)Monday, November 12, 2012
RATES                 Will vary by region                 Don’t forget taxes!                 Keep competitiveMonday, Nove...
RATES   US Example   Original rate            $50/hour   -15.3% SE Tax              $42.35   -20% Income Tax            $3...
INVOICING                               TermsMonday, November 12, 2012
INVOICE LIKE    CLOCKWORK!            Weekly? Bi weekly?          Never get too far behindMonday, November 12, 2012
MAKING IT EASY TO PAY          PayPal, Google Checkout, merchant accounts, paper checksMonday, November 12, 2012
COLLECTIONS!                              Arbitration, small claims court                            Should you hire a col...
REPEAT!                            Keeping the cycle goingMonday, November 12, 2012
INSURANCE                            Life, health, business, disabilityMonday, November 12, 2012
LIFE INSURANCE       Term life insurance       Insure people left behind - spouse, children, etc.       No dependents?    ...
BUSINESS INSURANCE       General liability       Errors and Omissions            Cheaper if you document your processes wi...
HEALTH INSURANCE       Shouldn’t be the only thing holding you back       Everyone’s situation is different       Consider...
MULTIPLE        STREAMS OF          INCOME                  Multiple clients                 Multiple projects            ...
BUILD A SUPPORT NETWORK                            Find like-minded people to support you              Have specific skills...
QUESTIONS?Monday, November 12, 2012
THANK YOU                            INDIECONF “TRINUG” 20% OFF       Michael Kimsal       @mgkimsal       michaelkimsal.c...
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Going independent - making it as a freelance web professional - TriNUD RDU CodeCAmp

  1. 1. GOING INDEPENDENT A Developer’s Guide to Making it SoloMonday, November 12, 2012
  2. 2. FAT PENGUINMonday, November 12, 2012
  3. 3. INTRODUCTIONS Michael Kimsal Web since 1995, PHP since 1996, ASP, Java, etc Solo developer since 2007 (2nd time around) Podcaster, publisher, author, blogger, developerMonday, November 12, 2012
  4. 4. CONFUSED ABOUT GETTING STARTED?Monday, November 12, 2012
  5. 5. IT CAN BE SCARY! Not sure where to begin? Too stressful? Not enough savings? Too many things to do?Monday, November 12, 2012
  6. 6. RELAX!Monday, November 12, 2012
  7. 7. WHY ARE YOU GOING INDEPENDENT? Extra part time income? Be your own boss? Enjoy new things? Freedom / flexibility? Recently laid off? Bootstrapping other idea?Monday, November 12, 2012
  8. 8. TIME FRAME? Already independent? Near future? (<6 months)Monday, November 12, 2012
  9. 9. TODAY’S TOPICS Getting set up Finding work Doing the work Getting paidMonday, November 12, 2012
  10. 10. GETTING SET UP • Organization / structure type • Legal / financial issues • Contracts • What are you selling? • Work environment • Hardware, software, toolsMonday, November 12, 2012
  11. 11. TYPES OF STRUCTURE • LLC •C Corp •S Corp • Sole proprietor • Other?Monday, November 12, 2012
  12. 12. FIND A GOOD LAWYERMonday, November 12, 2012
  13. 13. FIND A GOOD LAWYER • Experience with software • Experience with services • Ideally, referral from someone you know alreadyMonday, November 12, 2012
  14. 14. FIND A GOOD ACCOUNTANTMonday, November 12, 2012
  15. 15. FIND A GOOD ACCOUNTANT • Experience with software • Experience with services • Ideally, referral from someone you know alreadyMonday, November 12, 2012
  16. 16. WHAT TYPE OF WORK? • Services • Hourly or fixed price? • Products • Software As A Service • Desktop Applications • Mobile ApplicationsMonday, November 12, 2012
  17. 17. CONTRACTS Using your own vs Using the client’sMonday, November 12, 2012
  18. 18. CONTRACTS Have clear definitions of work to be done and how to determine when you’re “done”Monday, November 12, 2012
  19. 19. CONTRACTS Consider accepting or offering changesMonday, November 12, 2012
  20. 20. TOOLS getting the job doneMonday, November 12, 2012
  21. 21. HARDWARE Laptop Multiple monitors Printers Fax? Extra batteries Cables / adapters Carrier bagMonday, November 12, 2012
  22. 22. SOFTWEAR two words spilled coffee two more words spaghetti incidentMonday, November 12, 2012
  23. 23. SOFTWARE BASICS Invoicing Time tracking Screen sharing Ticketing / issue systemMonday, November 12, 2012
  24. 24. DEVELOPER SOFTWARE Are you still using Notepad? :)Monday, November 12, 2012
  25. 25. DEVELOPER SOFTWARE IDEs Debuggers Version controlMonday, November 12, 2012
  26. 26. DESIGNER SOFTWARE Adobe still rules Photoshop Dreamweaver GIMP still works for some :) pixelmator for macMonday, November 12, 2012
  27. 27. SMARTPHONE? Time tracking Invoicing Presentations Voice calls!Monday, November 12, 2012
  28. 28. PHONE/ VOICE SYSTEMS Twilio with OpenVBX or Google Voice one or more numbers to follow you around openvbx is full-featured voice systemMonday, November 12, 2012
  29. 29. TYPE OF WORK (image from sitepoint.com)Monday, November 12, 2012
  30. 30. FINDING CLIENTSMonday, November 12, 2012
  31. 31. NETWORKIN’ Local events Regional events Chamber of Commerce inside919 User groupsMonday, November 12, 2012
  32. 32. RECRUITERS Major recruiting companies are more open today to working on short term contract placements Some have teams that docs on short term onlyMonday, November 12, 2012
  33. 33. JOB BOARDS Craigslist Authentic Jobs Indeed.com SimplyHired.com Monster / HotJobs / DiceMonday, November 12, 2012
  34. 34. WORK SITES ODesk Elance etc for most types of software dev work, you’re competing in a race to the bottom with these marketplacesMonday, November 12, 2012
  35. 35. BEING FINDABLEMonday, November 12, 2012
  36. 36. MAIN SITE Profile site - main hub Contact information Links to portfolio resume blog phoneMonday, November 12, 2012
  37. 37. PORTFOLIO Designed sites, samples Code samples or links to projects “github is the new resume”Monday, November 12, 2012
  38. 38. SOCIAL MEDIA LinkedIn Facebook Twitter StackOverflow etcMonday, November 12, 2012
  39. 39. GETTING PAID What we’re all doing this for :)Monday, November 12, 2012
  40. 40. RATES Will vary by region Don’t forget taxes! Keep competitiveMonday, November 12, 2012
  41. 41. RATES US Example Original rate $50/hour -15.3% SE Tax $42.35 -20% Income Tax $33.88 1200 billable hrs $40,656Monday, November 12, 2012
  42. 42. INVOICING TermsMonday, November 12, 2012
  43. 43. INVOICE LIKE CLOCKWORK! Weekly? Bi weekly? Never get too far behindMonday, November 12, 2012
  44. 44. MAKING IT EASY TO PAY PayPal, Google Checkout, merchant accounts, paper checksMonday, November 12, 2012
  45. 45. COLLECTIONS! Arbitration, small claims court Should you hire a collections firm?Monday, November 12, 2012
  46. 46. REPEAT! Keeping the cycle goingMonday, November 12, 2012
  47. 47. INSURANCE Life, health, business, disabilityMonday, November 12, 2012
  48. 48. LIFE INSURANCE Term life insurance Insure people left behind - spouse, children, etc. No dependents? Consider skipping it...Monday, November 12, 2012
  49. 49. BUSINESS INSURANCE General liability Errors and Omissions Cheaper if you document your processes with contractsMonday, November 12, 2012
  50. 50. HEALTH INSURANCE Shouldn’t be the only thing holding you back Everyone’s situation is different Consider high-deductible, and build up savings to cover it You will *not* have to pay deductibles immediatelyMonday, November 12, 2012
  51. 51. MULTIPLE STREAMS OF INCOME Multiple clients Multiple projects Recurring revenue (hosting, content sites, info products, etc)Monday, November 12, 2012
  52. 52. BUILD A SUPPORT NETWORK Find like-minded people to support you Have specific skills to bring in on short notice - be a tech backup for someone else too!Monday, November 12, 2012
  53. 53. QUESTIONS?Monday, November 12, 2012
  54. 54. THANK YOU INDIECONF “TRINUG” 20% OFF Michael Kimsal @mgkimsal michaelkimsal.com 919.827.4724Monday, November 12, 2012

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