The presentation shows how to build and improve trust and creating brand trust to improve your organisational performance. Actively building trust can have an immediate effect. A small 20% increase in trust can mean a 400% improvement in customer attitude and behaviour.
Trust drives up to 80% of the Net Promoter Score (NPS), satisfaction and reputation. We are able to understand and manage this key driver with HuTrust®.
HuTrust® is scientifically robust, statistically sound and practically proven.
Presentation made by Stefan Grafe, HuTrust® developer and managing director at mext consulting.