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  1. 1. Tutor.com Giantommaso D ’ Astolto (Nest Group)
  2. 2. Tutor.com Description/1 (Service, target users and main actors) <ul><li>American on-line platform for tutoring, providing a 24/7 just in time service </li></ul><ul><li>The service is dedicated to students of all ages but it also includes sections dedicated to military , governors , libraries and community colleges </li></ul><ul><li>The management board is composed by a group of education and technology experts . They also have some partnerships with the leading companies in the on-line education industry </li></ul>
  3. 3. Description/2 (didactic objectives and business model) <ul><li>The aim is to provide the service with no time/space constraints. They are so confident in what they’re doing that they promise a reimbursement in case the user doesn’t get better grades in the future </li></ul><ul><li>Funds are raised from private investors and venture capital firms , besides users are supposed to pay a fee according to the profile they want to buy. Tutors have different backgrounds and they are paid as independent contractors (with bonus linked to their performance). </li></ul>A user profile depends on the amount of time they want to use the service Tutor.com
  4. 4. Tutor.com Browsing the website Homepage
  5. 5. Tutor.com <ul><li>The homepage shows the multifaceted aspect of the service , which, as mentioned, is dedicated to a broad range of users </li></ul><ul><li>The advertising at the top of the page shows the reimbursement policy </li></ul><ul><li>An entire section is dedicated to recommendations from media and feedback from past users </li></ul>The reimbursement policy is shown on the top of the page Browsing the website Homepage
  6. 6. <ul><li>Students can contact their tutors and interact with them through interactive whiteboards , videoconferences , chats and by sharing their web browser </li></ul>Tutor.com The witheboardes include equation editors, graphs, 3D drawing and calculators The explanations are given through video and chat Sharing the web browser is the simplest way to show what you’re doing Browsing the website Lectures
  7. 7. Tutor and students can share files directly from their computers Tutor.com <ul><li>Once the lecture is over, the student can deepen his/her knowledge by the use of video and audio players and file sharing </li></ul>Browsing the website After lectures
  8. 8. Tutor.com <ul><li>Moreover the student can access his/her “locker” where previous lectures are stored together with the rest of the material </li></ul>Various kinds of file can be stored in the locker Browsing the website The “locker”
  9. 9. Strengths/1 Tutor.com <ul><li>Wide range of subjects , it is supposed to cover the needs of students starting from 4 th grade to the first years of University </li></ul>
  10. 10. Strengths/2 Tutor.com <ul><li>The service is available 24/7 and there is no need to arrange an appointment </li></ul><ul><li>The user can use the service whenever he/she needs to, even if it means doing two hours before the exam </li></ul>
  11. 11. Strengths/3 A database with your favourite tutors is provided in the website Tutor.com <ul><li>There is a database for connecting to your favourite tutors , so if they are available you can contact them first if they are available </li></ul>
  12. 12. Weaknesses Tutor.com <ul><li>The price per hour is higher than the observed competitor, maybe because of the expenses of hiring a tutor staff </li></ul><ul><li>There is little use of feedback , teachers are evaluated on the basis of random quality controls on previous sessions </li></ul>
  13. 13. Conclusions & take-aways Tutor.com <ul><li>It is a great model for distance tutoring , especially because of 24/7 availability </li></ul><ul><li>All the subjects are covered, good use of advertising (the reimbursement policy creates a feeling of trust ) </li></ul><ul><li>For an implementation on a smaller scale we should analyse the cost structure and give more importance to the role of feedback </li></ul>