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31 Reasons Massive List Posts are Useless for Content Marketing

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You should avoid doing huge list posts for your blog or website. They aren't useful, and here are 31 reasons (kind of) that will make you reconsider if you were planning one.

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31 Reasons Massive List Posts are Useless for Content Marketing

  1. 1. Reasons Massive List Posts Are Useless by Joel Harrison
  2. 2. 1 No one reads every point anyways
  3. 3. 2 Even if they did, basic psychology says we only remember the first and last points, rendering the middle 47 points useless
  4. 4. 3 Large lists don't go in-depth
  5. 5. 4 They defeat the purpose of a list: simplification of ideas
  6. 6. 5 People don’t have the time to read it all
  7. 7. 6 They get bookmarked but never returned to
  8. 8. 7 They get shared because they look valuable, but no one reads them
  9. 9. 8 They appear value rich, but aren't actionable
  10. 10. 9 You could have written 5 in-depth articles instead
  11. 11. 10 They tend to repeat themselves
  12. 12. 11 They often say the same thing twice
  13. 13. 12 I can’t count past my 10 fingers
  14. 14. 13 Did you really need to take so many words to get your point across?
  15. 15. 14 Did you actually think about what your audience wants?
  16. 16. 15 The points may contradict each other
  17. 17. 16 No they don’t
  18. 18. 17 Anyone can simply compile other people's ideas
  19. 19. 18 Just write a book if you have so many ideas
  20. 20. 19 My thumb hurts from the scrolling on my phone when your list is long
  21. 21. 20 Put down your ego, large numbers don't mean you're better than me
  22. 22. 21 They often have filler points
  23. 23. 22 They can meander more easily
  24. 24. 23 They're written for the writer, not the audience’s experience
  25. 25. 24 People have already said most of your points before anyways
  26. 26. 25 How could you possibly have a direct action step when there are so many ideas
  27. 27. 26 It’s like giving someone an entire encyclopedia set and saying “this will help solve your problems”
  28. 28. 27 See, even this list’s value is dwindling now…
  29. 29. 28 Maybe I should give up
  30. 30. 29 But have a made my point?
  31. 31. 30 “The most valuable of all talents is that of never using two words when one will do.” –Thomas Jefferson
  32. 32. 31 Just avoid massive list posts!

You should avoid doing huge list posts for your blog or website. They aren't useful, and here are 31 reasons (kind of) that will make you reconsider if you were planning one.

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