Blogging for fun and for profit Presented by  Mergen Chuluun Founder & Internet Marketing Consultant WebGuru Co Ltd Prepar...
Outline <ul><li>What is blogging </li></ul><ul><li>What blogging started as... </li></ul><ul><li>Some interesting blogs to...
About me <ul><li>Founder, CEO, Internet Marketing Consultant, Web Designer, & Senior Dish Washer… at WebGuru Co Ltd </li><...
Blogging <ul><li>What is it </li></ul><ul><li>How is it different from articles online? </li></ul><ul><li>History of blogg...
Interesting blogs <ul><li>Chinasmack! </li></ul><ul><ul><li>Netizens & Sina </li></ul></ul><ul><ul><li>False fire alert </...
Famous bloggers <ul><li>Elbegdorj.mn </li></ul><ul><li>Obama  </li></ul><ul><ul><li>Barackobama.com, whitehouse.gov/blog, ...
Blogging landscape in Mongolia <ul><li>What is the #1 site in Mongolia? </li></ul><ul><ul><li>GoGo, Banjig, Olloo, Zaluu… ...
Making money with blogging <ul><li>Banner ads </li></ul><ul><li>AdSense </li></ul><ul><li>Affiliates </li></ul><ul><li>Pro...
Some blogs that make money <ul><li>BoingBoing.net </li></ul><ul><ul><li>2.6M unique visitors & 22M pageviews in one month ...
Open for questions <ul><li>You might as well ask </li></ul><ul><ul><li>… we got another 30 min together  ;) </li></ul></ul...
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Blogging For Fun And For Profit

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Covering basics of blogging - blogging landscape in Mongolia, making money with blogging, and few others - Please note that the slide is a skeleton by design. The presentation was intended to be only 20 minutes long and act as somewhat of an outline.

The slides are from a presentation I gave at Cafe Amsterdam on June 10, 2009 in Ulaanbaatar, Mongolia. Hopefully, there are some interesting items in here for you.

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Blogging For Fun And For Profit

  1. 1. Blogging for fun and for profit Presented by Mergen Chuluun Founder & Internet Marketing Consultant WebGuru Co Ltd Prepared on 2009-06-09
  2. 2. Outline <ul><li>What is blogging </li></ul><ul><li>What blogging started as... </li></ul><ul><li>Some interesting blogs today... </li></ul><ul><li>Blogging landscape in Mongolia </li></ul><ul><li>Benefits of blogging </li></ul><ul><li>Different ways of monetizing your blog or blogging for profit </li></ul><ul><li>Some profitable blogs </li></ul>
  3. 3. About me <ul><li>Founder, CEO, Internet Marketing Consultant, Web Designer, & Senior Dish Washer… at WebGuru Co Ltd </li></ul><ul><ul><li>http://webguru-co.com </li></ul></ul><ul><li>WebGuru owns and manages TANHIL.mn, the #1 portal site for teenage girl demographic in Mongolia </li></ul><ul><ul><li>http://www.TANHIL.mn </li></ul></ul><ul><li>Graduated from Colorado State University in 2003 </li></ul><ul><ul><li>Finance, Computer Information Systems, & Entrepreneurship </li></ul></ul><ul><li>Four years of professional work experience in US </li></ul><ul><ul><li>Financial analysis, pricing, business planning, profitability </li></ul></ul><ul><li>Enjoys playing basketball, snowboarding, & internet business </li></ul><ul><li>Passion: help other businesses succeed </li></ul>
  4. 4. Blogging <ul><li>What is it </li></ul><ul><li>How is it different from articles online? </li></ul><ul><li>History of blogging & how it has developed over the years </li></ul><ul><li>Why blog </li></ul><ul><ul><li>Money, fame, or just plain old fun </li></ul></ul>
  5. 5. Interesting blogs <ul><li>Chinasmack! </li></ul><ul><ul><li>Netizens & Sina </li></ul></ul><ul><ul><li>False fire alert </li></ul></ul><ul><li>Boing Boing </li></ul><ul><ul><li>Gadgets & interesting things </li></ul></ul><ul><li>Technorati </li></ul><ul><ul><li>Blend of the web </li></ul></ul><ul><ul><li>Est. 3M visits every month </li></ul></ul>
  6. 6. Famous bloggers <ul><li>Elbegdorj.mn </li></ul><ul><li>Obama </li></ul><ul><ul><li>Barackobama.com, whitehouse.gov/blog, change.gov… video podcasts… </li></ul></ul><ul><li>BritneySpears.com </li></ul><ul><ul><li>30K-400K visitors/mo </li></ul></ul><ul><li>The REAL Shaq via Twitter </li></ul><ul><ul><li>I consider Twitter a micro-blog and a social networking tool all-in-one </li></ul></ul>
  7. 7. Blogging landscape in Mongolia <ul><li>What is the #1 site in Mongolia? </li></ul><ul><ul><li>GoGo, Banjig, Olloo, Zaluu… Miniih.com </li></ul></ul><ul><ul><li>2007, 2002, 2004, 2007, 2006 </li></ul></ul><ul><li>Caak.mn </li></ul><ul><ul><li>photo news, mongol girls, place to spend free time, portal site </li></ul></ul><ul><li>Zaazuur </li></ul><ul><ul><li>politics, porn, & dirt digging </li></ul></ul><ul><li>Portal warez, news, </li></ul>
  8. 8. Making money with blogging <ul><li>Banner ads </li></ul><ul><li>AdSense </li></ul><ul><li>Affiliates </li></ul><ul><li>Product placement </li></ul><ul><li>Selling products/services </li></ul>
  9. 9. Some blogs that make money <ul><li>BoingBoing.net </li></ul><ul><ul><li>2.6M unique visitors & 22M pageviews in one month </li></ul></ul><ul><ul><li>20-40 posts a day by 4 authors </li></ul></ul><ul><ul><li>>$1M a year </li></ul></ul><ul><li>Steve Pavlina </li></ul><ul><ul><li>>$1K/day </li></ul></ul><ul><li>Becky’s Weight Loss Program </li></ul><ul><ul><li>Acia tea or whatever </li></ul></ul><ul><ul><li>Good idea, but bad implementation </li></ul></ul><ul><ul><li>AVOID at all costs </li></ul></ul>
  10. 10. Open for questions <ul><li>You might as well ask </li></ul><ul><ul><li>… we got another 30 min together ;) </li></ul></ul><ul><ul><li>? </li></ul></ul><ul><li>Drive traffic, generate leads, & increase sales </li></ul><ul><li>with internet marketing, SEO, & web design solutions from WebGuru Co Ltd http://webguru-co.com </li></ul>

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