4 Megatrends For Growth!
2011 2016 5x increase
90% of the data
in the world today
has been created
in the last two
905M tablets in use for work and home globally by 2017
85% of organizations will implement BYOD in their
environments by 2020
>1B 200M 10.4M 160M
data to date
last 2 years
QUESTION: Hi. My name is Rob Mezza (ph). I'm currently a developer at Lob.com.
I work on the Android platform, and I was wondering why I should consider using
SATYA NADELLA: It's pretty straight, why build for Windows. That's the question,
that's the question of the conference, that's the question of this morning, and I
want to give you a very, very straight answer to it.
You want to build for Windows because we are going to innovate with a
challenger mindset. We're not coming at this as some incumbent trying to do the
next version of Windows. We're going to come at this by innovating in every
dimension, the dimension of hardware, the software experiences across the
Windows family, and go after this in such a way that you see us make progress
with rapid pace.
QUESTION: At hackathons most of my friends and I want students who use our
apps to be able to use them regardless of what devices they own. So do you have
any plans for ensuring that apps developed on Microsoft platforms easily port
over to other platforms?
SATYA NADELLA: The first thing I would say is if you look at the platform itself that
David went through, we're the only platform that has APIs with language bindings
across both native, managed and Web.
But we're also working with PhoneGap, we're working with Xamarin and of course
Unity to be able to help you take what you build for Windows cross-platform, and
that particular sort of sensibility of being able to take your code, leverage it across
the Windows family itself with our tool chain, but to be able to take your core
libraries cross-platform is something that you can expect us to continue to partner
well with, use open source, but be very, very mindful about how we enable you to
QUESTION: Hi. I'm Dr. Nils (ph) from nsquared, headquartered in Sydney, Australia.
When I first started working with Microsoft technology 20-something years ago,
the vision was very much around a computer on every desk, and that's pretty
much been achieved. So what's the vision for Microsoft going forward?
SATYA NADELLA: Our vision, simply put, is to thrive in this world of mobile first,
cloud first going forward. There is going to be more ubiquitous computing
everywhere and there's going to be ambient intelligence everywhere. So that
means every human interaction with another human, the human to machine
interaction, as well as machine to machine interaction all get digitized. You get to
reason over all this data to be able to, in fact, improve the fidelity of those
interactions using techniques like machine learning.
So that's the world that we are going into, and our goal is to really build platforms,
create the best end-user experiences, the best developer opportunities and IT
infrastructure for this ubiquitous computing or mobile-first, cloud-first world. And
that's really our vision, and hopefully you got a glimpse of some of the steps we
are taking across the entire Windows family in this morning's keynotes.