Often times when building a product based company, founders overlook the power of empathy. How does your customer want to feel? And what can you provide to deliver that peace of mind?
In this talk, Melanie Weinberger will share the techniques she used to bring in over $20,000 in sales at Fit Steady before a single line of code was written. You'll also learn repeatable B2B sales techniques that will help you pull your customer all the way through the sales funnel.
Melanie is the founder of Fit Steady, a corporate wellness marketplace that allows companies to book on-site wellness activities for their office. She is also the founder and Executive Producer of the WELL Conference, a conference aimed at elevating the lives of millions of people through compelling content that helps people take care.
She cut her teeth in sales during 9 years in the advertising industry, most notably leading digital strategy and business development for a startup in New York City before starting her own company.