BY MEL LIM
twitter / @mellimdesign
email / mel@mellim.com
The Yin & Yang
of
Egonomics
Artist
David Choe
Designer
Jonathan Ive
We are all artisans
Art or
Design?
Architect
Zaha Hadid
Artisanship
Director/Producer
JJ Abrams
Artisanship
Iron Chef
Masaharu Morimoto
Artisanship
Glass Artist
Dale Chihuly
Artisanship
Shoe Designer
Dato’ Jimmy Choo
Artisanship
Makers
Anyone who dares to…
Artisanship
The key to great creative
work is CONFIDENCE.
CONFIDENCE is a deep
awareness of ability,
tempered by humility.
The six elements
of
Confidence
Education
Renaissance Man/Polymath
Leonardo da Vinci
Openness
Grandmaster of Wing Chun
Yip Kai-Man
Experience
Chef
Anthony Bourdain
Clarity
Captain Starship USS Enterprise
James T. Kirk
Courage
Artist/Activist
Ai Wei Wei
Integrity
Architect/Artist
Maya Lin
The Magnetics
of Confidence
What
confidence
is NOT
• Confidence does not showboat.
• It does not yell and scream for
attention and say, “Look at me.”
• It does not clamor fo...
“I have no special
talents. I am only
passionately curious.”
–Albert Einstein, one the greatest creative
minds of the 20th...
Nothing happens
until something
MOVES
Education,
constant learning,
IS the first building block
of CONFIDENCE.
• Getting A’s is a must; it’s about how
many & how you maintain them.
• Unless it’s a gold medal, don’t
bother.
• “Talente...
• It’s never about getting A’s. It’s about
the process of getting there.
• It’s never about winning the gold
medal.
• “Tal...
– Malcolm Gladwell,
Outliers: The Story of Success
“Practice isn’t the thing
you do once you’re good.
It’s the thing you d...
“In a world of change, the
learners shall inherit the
earth, while the learned
shall find themselves
perfectly suited for ...
Rules of Mastery
• Fall in love with what you do
• Dedicate your life and breath to your craft
• Choose your heroes wisely...
Actor
Daniel Day Lewis
“Once you decide on your
occupation, you must immerse
yourself in your work.
You have to fall in love with
your work. Neve...
The Zen in
Eating Bitterness
We must taste bitterness
before we can
appreciate the sweet.
Humility
CEO of Toyota Motor Corp.
Akio Toyoda
Humility
Confidence
ASPIRATION
When you aspire,
you design the future.
PASSION
Our passion precedes us.
We love what we do.
EXCELLENCE
We aspi...
A Designer’s
Mission
We are master “motivators.”
Design is our product.
Our process is art.
Our joy is in the “doing.”
And as we “do,”
we desig...
Are YOU an Artisan?
• What is YOUR passion?
• How would you honestly rate yourself on the six elements of
confidence?
• Wh...
Let’s talk!
twitter / @mellimdesign
email / mel@mellim.com
web / www.mellim.com
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Mel Lim at The Design Research Conference 2013

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As designers we balance sensory elements to create aesthetic, emotional, cerebral, and sometimes even spiritual “experiences.” But there is another kind of balance at play in the Designer’s process. It is the interplay between confidence and humility, both of which affect a Designer’s interaction with clients, collaborators, users, and the outcome of the project itself. Confidence without humility risks arrogance. Humility without confidence jeopardizes trust. One way to ensure balance between the two is to emulate those artisans who best embody the values and standards to which we aspire. This enhances our work, our client relationships, and our industry. Embark upon an introspective journey of discovery with Designer Mel Lim as she challenges her audience to reflect on core strengths and skills, excavate motive, and examine the tension between continuous learning to perfect one’s craft and pursuing a well-rounded life. Explore the role of humility in the creative process and its impact on ownership and accountability and the mastery that delivers authentic experience every time.

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Mel Lim at The Design Research Conference 2013

  1. 1. BY MEL LIM twitter / @mellimdesign email / mel@mellim.com The Yin & Yang of Egonomics
  2. 2. Artist David Choe
  3. 3. Designer Jonathan Ive
  4. 4. We are all artisans Art or Design?
  5. 5. Architect Zaha Hadid Artisanship
  6. 6. Director/Producer JJ Abrams Artisanship
  7. 7. Iron Chef Masaharu Morimoto Artisanship
  8. 8. Glass Artist Dale Chihuly Artisanship
  9. 9. Shoe Designer Dato’ Jimmy Choo Artisanship
  10. 10. Makers Anyone who dares to… Artisanship
  11. 11. The key to great creative work is CONFIDENCE. CONFIDENCE is a deep awareness of ability, tempered by humility.
  12. 12. The six elements of Confidence
  13. 13. Education Renaissance Man/Polymath Leonardo da Vinci
  14. 14. Openness Grandmaster of Wing Chun Yip Kai-Man
  15. 15. Experience Chef Anthony Bourdain
  16. 16. Clarity Captain Starship USS Enterprise James T. Kirk
  17. 17. Courage Artist/Activist Ai Wei Wei
  18. 18. Integrity Architect/Artist Maya Lin
  19. 19. The Magnetics of Confidence
  20. 20. What confidence is NOT
  21. 21. • Confidence does not showboat. • It does not yell and scream for attention and say, “Look at me.” • It does not clamor for audience, insist on notoriety, or proclaim superiority. • It is neither a bully overcompensating for insecurities nor a narcissist constantly admiring the wonder of itself. Confidence or Ego?
  22. 22. “I have no special talents. I am only passionately curious.” –Albert Einstein, one the greatest creative minds of the 20th century.
  23. 23. Nothing happens until something MOVES
  24. 24. Education, constant learning, IS the first building block of CONFIDENCE.
  25. 25. • Getting A’s is a must; it’s about how many & how you maintain them. • Unless it’s a gold medal, don’t bother. • “Talented” = Failure. • High school graduation parties? NEVER. It’s about what you are going to major in next… • Which University? If it ain’t prestigious, you are screwed!! • After graduation (with 4.0 GPA), you have to land a “good” job. • How much $$$ are you giving your parents? Mel’s Upbringing False Sense of Humility
  26. 26. • It’s never about getting A’s. It’s about the process of getting there. • It’s never about winning the gold medal. • “Talented” = “WOW” • High school graduation = a big deal. You can take time to figure out what you want to do next. • It doesn’t matter what college; just as long as it’s close by and affordable. • It doesn’t matter what degree; just as long as you graduate. • Upon graduation, settle for a job that will simply pay the bills. Joe’s Upbringing False Sense of Confidence
  27. 27. – Malcolm Gladwell, Outliers: The Story of Success “Practice isn’t the thing you do once you’re good. It’s the thing you do that makes you good.”
  28. 28. “In a world of change, the learners shall inherit the earth, while the learned shall find themselves perfectly suited for a world that no longer exists.” – Eric Hoffer, Social Philosopher
  29. 29. Rules of Mastery • Fall in love with what you do • Dedicate your life and breath to your craft • Choose your heroes wisely and be that person that inspires you • Be accountable; take ownership, without hesitation or thought of saving face, of your mistakes • Big is not always best • View each failure as a stepping stone toward constant perfection • Work hard each groundhog day and deliver the originality born of quality and consistency
  30. 30. Actor Daniel Day Lewis
  31. 31. “Once you decide on your occupation, you must immerse yourself in your work. You have to fall in love with your work. Never complain about your job. You must dedicate your life to mastering your skill. That’s the secret of success and is the key to being regarded honorably.” – Jiro Ono, Sushi Master & Owner of a Michelin 3-Star restaurant
  32. 32. The Zen in Eating Bitterness We must taste bitterness before we can appreciate the sweet.
  33. 33. Humility CEO of Toyota Motor Corp. Akio Toyoda
  34. 34. Humility Confidence
  35. 35. ASPIRATION When you aspire, you design the future. PASSION Our passion precedes us. We love what we do. EXCELLENCE We aspire to excel & innovate in every touch point of our work. HUMILITY We stay humble so we don’t tumble. TRUST No matter what the circumstance, we must maintain our integrity. APPRECIATION We practice the art of appreciation, with small gestures that draw big smiles. TEAMWORK We are powered by the oneness of the we, not the me. JOIE DE VIVRE Laughter & fun are company assets. OUR MANIFESTO
  36. 36. A Designer’s Mission
  37. 37. We are master “motivators.” Design is our product. Our process is art. Our joy is in the “doing.” And as we “do,” we design a better, more intuitive, sustainable, and beautiful world.
  38. 38. Are YOU an Artisan? • What is YOUR passion? • How would you honestly rate yourself on the six elements of confidence? • What is YOUR manifesto? • What is YOUR mission? • How will YOU change the world??
  39. 39. Let’s talk! twitter / @mellimdesign email / mel@mellim.com web / www.mellim.com

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