Culture of Mobile Listening


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  • Terrific presentation, Melina! I'd like to talk with you at some point about Pandora and Spotify. Hope you're enjoying your time and studies overseas.
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Culture of Mobile Listening

  1. 1. Culture of Mobile Listening Melina Powell & Monica Heidt
  2. 2. Mobile Listening • • • • Began in the 1980s with the invention of the Sony Walkman Revolutionized in 2001 with Apple iPod released Popularity of mobile listening devices has been increasing ever since As of 2005, 22 million adult Americans owned MP3 players
  3. 3. The Culture of Mobile Listening • • • • Customization of mobile devices o Expression of individuality through music and the decoration of MP3 devices Creation of individual auditory and aesthetic environment However, mobile listening can lead to isolation Physical space transformed into personal space
  4. 4. “Investigating The Culture Of Mobile Listening: From Walkman To iPod” by Michael Bull • • Development of MP3 technology is nothing without context Relational Experience of the listener o Cognitive o Aesthetic o Moral
  5. 5. Pros and Cons of the iPod • Contexts: o Alone:  Freedom of unimpeded listening  Disconnect from outside world o In the Workplace:  Privacy for workers  Reports show adverse effects on productivity (CBR) o At home:  Respect for housemates  Decrease in interactivity
  6. 6. “The Apple iPod appears to be the 21st century’s first cultural icon and as such a potent metaphor for much urban life.” • • The iPod has changed the way we interact with music and with each other It gives us freedom, but sometimes at the expense of interaction
  7. 7. “No Dead Air! The iPod and the Culture of Mobile Listening” by Michael Bull • • • • Unlimited access to music collections Autonomy of individual preferences o Management of time and space “Accompanied solitude” Shapes interactions and fills in non-communicative periods
  8. 8. Freedom of Individual Listening • • • • • Concept of “No dead air” Limited ability to listen to music catalogues before iPod existed Mediates our environment Freedom vs. Consumerism o Ironic but meaningful Apple has sold over 100 million iPods & 25 billion songs since 2001
  9. 9. Imagination and Music • • • • Soundtrack to our lives Private musical environment & identity Mobile listening shapes imagination Security from interaction with outside world
  10. 10. Conclusion • The creation of the iPod has allowed the listener to have • • • • freedom over how and when they can listen to music Mobile listening gives the user the power to mediate their personal space separate from the outside world Music acts as a playlist to your own personal narrative Although mobile listening allows for many creative opportunities to experience music it is also important to keep in mind how it may hamper social interaction However, mobile listening has the potential to be a medium for music and social connection if used wisely
  11. 11. References • • • • • • • • • HT1353_30.jpg UZp3K0_TF6SsLDDvDwT