Business models for PSS in the maritime branch - Jakob Andersen, Research Assistant for PROTEUS

1,605 views

Published on

What can we learn from the morning’s cases? The customer is requesting, but do you know what? What business models would be fitting and apt to address the needs of the maritime market?

Published in: Business, Real Estate
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,605
On SlideShare
0
From Embeds
0
Number of Embeds
1,105
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • Reference to case!!! Reference to TORM presentation
  • Known from thebuildingindustry.
  • Business models for PSS in the maritime branch - Jakob Andersen, Research Assistant for PROTEUS

    1. 1. Click to edit Master titlestyle•••
    2. 2. Click to edit Master titlestyle••••
    3. 3. Click to edit Master titlestyle•••••••
    4. 4. Click to edit Master titlestyle
    5. 5. Click to edit Master titlestyle
    6. 6. Click to edit Master titlestyle
    7. 7. Click to edit Master titlestyleOutsourcing ofoperations and respons.External investor takesownership of systemsSale-(upgrade)-and-leasebackESCO financingFormulation of PSS "Packages"Performance contracts / SLAsOperations unit (Vessel call center)"Coupon" service agreementCoordination of knowledgebetween shipowners
    8. 8. Click to edit Master titlestyle••••••
    9. 9. Click to edit Master titlestyle••••
    10. 10. Click to edit Master titlestyle•••••$
    11. 11. Click to edit Master titlestyle!Ship ownerBank(secure) debt financingRevenue OPEXInterest / ammortizationSupplierCAPEX$IMOLegalrequirements40%(unsecure)?+$Product / ServiceInstitu-tionalinvestorKnow-ledgepartnerwarrantyinstitution”Buy out”FundInvestment(capital)Duediligence /ForecastWarrantyPayment forserviceSystem /servicepurchaseSubscription / savingROIInsurancepremium
    12. 12. Click to edit Master titlestyleSUPKIWIINVKISUPWIWarranty institutionSupplierKnowledge InstitutionInvestor (Pension fund)BuyOutFundCandidate ship isidentified.INVKIPackage is soldin free market.or to buy outfundSUPShip is dockedand solutioninstalledINVKIWIInvestor(s)collect(s)revenueSUPMaximum ROIthroughperformancemonitoring /maintenanceKIfeasibility ofpackage isevaluated basedon operationaldataKIWIIf attractive, theshipowner isapproached.KISUPFinal duediligence isperformed toreduce riskfurther.SUPKIWIInvestmentpackage isformulated andtermsnegotiated.
    13. 13. Click to edit Master titlestyle•••
    14. 14. Click to edit Master titlestyle

    ×