Effective Web Searching


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Learn how to improve your Google search results by using Advanced Search and tools to select particular types of resources. Also get tips on evaluating websites and learn how to find your search words within a webpage. (From CPIT Library - http://library.cpit.ac.nz)

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Effective Web Searching

  1. 2. This tutorial will cover: <ul><li>Improving Google search results – </li></ul><ul><ul><ul><li>Google Advanced Search </li></ul></ul></ul><ul><ul><ul><li>Evaluating websites </li></ul></ul></ul><ul><li>Finding information within a web page </li></ul><ul><li>Google Scholar </li></ul><ul><li>Other useful search tools </li></ul>
  2. 3. Before you start… <ul><li>THINK – what are you looking for? </li></ul><ul><ul><ul><li>A simple definition? Help? Images? A review? Opinions? Brief info? Scholarly info? </li></ul></ul></ul><ul><li>List important words, phrases & synonyms. </li></ul>
  3. 4. Get better search results… <ul><li>Google Advanced Search - makes it easy to search for: </li></ul><ul><ul><li>Phrases </li></ul></ul><ul><ul><li>Synonyms (words with similar meaning) </li></ul></ul><ul><li>You can also choose to: </li></ul><ul><ul><li>Remove unwanted words </li></ul></ul><ul><ul><li>Get only the recently updated pages </li></ul></ul><ul><ul><li>Get only the pages that are in your preferred language </li></ul></ul><ul><ul><li>Get only pages from a particular domain (eg .govt) </li></ul></ul>
  4. 5. To Find Google Advanced Search <ul><li>Either - Search for google advanced </li></ul><ul><ul><li>Or - do any search and then click the link. </li></ul></ul>
  5. 6. <ul><li>Include any essential unusual words (e.g. cocker) </li></ul><ul><li>If you have a common word or phrase (e.g. a little help from my friends) include words that provide a specific context (e.g. guitar OR chords) </li></ul>
  6. 7. Google Advanced – cont. <ul><li>You could refine your results further - </li></ul><ul><ul><li>File type (e.g. .pdf) </li></ul></ul><ul><ul><li>Site or domain (e.g. .ac; .edu; .govt.nz; or enter an entire URL) </li></ul></ul><ul><ul><li>Date . Select last updated in past year, month, week, or 24 hrs. </li></ul></ul>1 3 2
  7. 8. Example- Search within a site
  8. 9. Example- Search within a domain <ul><ul><li>.ac = tertiary educational institution in NZ or UK </li></ul></ul><ul><ul><li>.edu = tertiary in USA or Australia </li></ul></ul>
  9. 10. Example- Search for a particular file type
  10. 11. More ways to Refine your results <ul><li>Use tools at left of your Google results screen </li></ul>
  11. 12. Example- More Search Tools - Dictionary
  12. 13. Wikipedia <ul><li>Reliable? (Anyone can edit Wikipedia!) </li></ul><ul><li>But - at end of article there may be reliable resources: </li></ul><ul><ul><li>References & Bibliography </li></ul></ul><ul><ul><li>External Links e.g. Asthma http://en.wikipedia.org/wiki/Asthma </li></ul></ul><ul><ul><ul><ul><ul><li>http://en.wikipedia.org/wiki/Asthma </li></ul></ul></ul></ul></ul>
  13. 14. Evaluate every web page <ul><li>Who? – Qualified on the topic? Biased? </li></ul><ul><li>Why? – Sell / persuade / inform? </li></ul><ul><li>When? – Up-to-date? </li></ul><ul><li>What? – Suitable content for your needs? </li></ul><ul><li>Hoax? - S uspicious? Search key words + hoax e.g. onion flu hoax </li></ul><ul><ul><ul><ul><li>Or go to: </li></ul></ul></ul></ul><ul><ul><li>http:www.snopes.com http://www.snopes.com </li></ul></ul><ul><ul><li>Snopes.com – to check urban legends, folklore, myths, rumours & misinformation. </li></ul></ul>
  14. 15. CPIT Library Subject Guides <ul><li>Quality websites selected for your subjects… </li></ul>
  15. 16. URLs <ul><li>The URL may tell you something about the page: </li></ul><ul><li>http://library.cpit. ac . nz /_/wireless_access_at_cpit [ server name ] [ resource ID ] </li></ul><ul><ul><ul><li>.com - company or commercial .org - non-profit organization .edu or .ac - tertiary education ( .edu = USA & Australia / .ac = UK & NZ)) .gov - government ( or .govt for NZ government) .net - Internet service providers or other types of networks </li></ul></ul></ul><ul><li>.nz – NZ ; .au – Australia ; .jp – Japan; .cn – China; .de - Germany </li></ul>
  16. 17. Cached – your search words highlighted on page <ul><li>Hover over the title </li></ul><ul><li>Click </li></ul><ul><li>Click </li></ul>
  17. 18. Cached - example <ul><li>More colour = more relevant (Also check the context ) </li></ul>Warning Cached = earlier version. The page view may be a few days old.
  18. 19. Cached example
  19. 20. Find a word on a web page <ul><li>Click Edit then Find or CTRL-F </li></ul><ul><li>Enter text to find </li></ul><ul><li>Your word will be highlighted on the page (if not, click the highlighter pen ) </li></ul>
  20. 21. More Google options: Normal web search Image search
  21. 22. Google Books Full View = Full Text
  22. 23. Google Scholar <ul><li>Scholarly articles from academic journals & conferences </li></ul>
  23. 24. e.g. From a plain Google search (general web pages) - Click more then Scholar
  24. 25. … to perform a Google Scholar search (academic articles) Library links to full text
  25. 26. Google Scholar - Set Library Links <ul><li>Click at top right of screen </li></ul><ul><li>Set Scholar Preferences to show items you can access in full text via your library. </li></ul><ul><li>Library Links – enter christchurch to find CPIT and Christchurch City Libraries. </li></ul><ul><li>Save Preferences </li></ul>
  26. 27. Advanced Search works with all of these… <ul><li>Google Scholar http://scholar.google.com/advanced _ scholar _ search Google Books http://books.google.com/advanced _ book _ search   Google Images http://www.google.com/advanced _ image _ search </li></ul><ul><li>Google Videos http://video.google.com/videoadvancedsearch </li></ul><ul><li>Google Maps http://maps.google.com/maps </li></ul>
  27. 28. Google Page Ranking <ul><li>WHY do different people get different results with the same Google search? </li></ul><ul><li>Google ranks results according to: </li></ul><ul><li>How many times your search words appear on a page </li></ul><ul><li>Popularity of each page </li></ul><ul><li>Your previous searches </li></ul><ul><li>Previous searches done from the computer you are using </li></ul>
  28. 29. Need Help? <ul><li>Ask at the library desk </li></ul><ul><li>Ring the library: Ph 9408089 </li></ul><ul><li>Email : [email_address] </li></ul>Practice: A Google A Day - www.agoogleaday.com www.agoogleaday.com