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Pseudomedicine in Estonian media    Martin Vällik   www.skeptik.ee     Tallinn 2012
skeptik.ee• Health, astrology, dowsing, equality, religion;  Umbluu award, 8000 € challenge
pH Miracle
Myth #1: must be slim
Myth #2:ancient, exotic is good
Myth #3:environment and food is out        to kill you•   Food is toxic, must go organic or veg•   Water is toxic, must pu...
Myth #4:your body and mind is in to         kill you• Detox scams: footbath, liver massage,  coffee enemas, letting „bad b...
ShruggieShruggie  (noun): a person who doesn’t care about the scienceversus pseudoscience debate. When presented with desc...
Bad ScienceBen Goldacre
Päästevitsamees
The endThank you!
Martin Vällik
Martin Vällik
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Martin Vällik

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Martin Vällik

  1. 1. Pseudomedicine in Estonian media Martin Vällik www.skeptik.ee Tallinn 2012
  2. 2. skeptik.ee• Health, astrology, dowsing, equality, religion; Umbluu award, 8000 € challenge
  3. 3. pH Miracle
  4. 4. Myth #1: must be slim
  5. 5. Myth #2:ancient, exotic is good
  6. 6. Myth #3:environment and food is out to kill you• Food is toxic, must go organic or veg• Water is toxic, must purify• Air is not good, must ionize• Radiation – mobile phones, power lines, sterilisation plants, the Sun, Earth
  7. 7. Myth #4:your body and mind is in to kill you• Detox scams: footbath, liver massage, coffee enemas, letting „bad blood“; toxins everywhere• „Think right“ and happy thoughts, skeptics die early, believer live longer
  8. 8. ShruggieShruggie  (noun): a person who doesn’t care about the scienceversus pseudoscience debate. When presented with descriptionsof exaggerated or fraudulent health claims or practices, theirresponse is to shrug. Shruggies are fairly inert, they will notargue the merits (or lack thereof) of complementary andalternative medicine (CAM) or pseudoscience in general. Theysimply aren’t all that interested in the discussion, and aresomewhat puzzled by those who are.Val Jones, http://www.sciencebasedmedicine.org/index.php/a-shruggie-awakening/
  9. 9. Bad ScienceBen Goldacre
  10. 10. Päästevitsamees
  11. 11. The endThank you!

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