Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Stratégie internet Cas par mohammed alami expert SEO SEM SMO

2,532 views

Published on

Mohammed ALAMI expert en référencement Google (search engine optimization - SEO) et passionné de marketing internet pour les moteurs de recherche (search engine marketing - SEM) et stratégie des médias sociaux (social media optimization - SMO), est diplômé de l'UDEM (université de Montréal) et HEC : Maîtrise en commerce électronique. Ses compétences couvrent également les outils Web analytiques (ex : Google Analytics et Xiti), planification stratégique (plan e-Marketing). Mohammed ALAMI a occupé le poste de consultant en stratégie internet à CGI de Mai 2010 à Avril 2011, au sein de CGI Montréal secteur Financier groupe Service Affaires Électroniques (SAE). Actuellement il agit en tant que consultant indépendant en SEO/SEM/SMO et planification stratégique.

Published in: Career
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

Stratégie internet Cas par mohammed alami expert SEO SEM SMO

  1. 1. Études de cas - StratégieInternet (SEO/SEM/SMO)Présentation Mohammed ALAMI17/11/2011
  2. 2. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site recrutement 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 2Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  3. 3. I. Profil Mohammed ALAMIConsultant stratégie internet, expert référencement, passion e-marketing, Master e-commerce SNS et vue nuage de Tags 3 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  4. 4. I. Profil Mohammed ALAMI• Référencement naturel = Optimiser site > 1ers résultats de recherche naturelle. Compétences Med ALAMI 4 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  5. 5. I. Profil Mohammed ALAMITrinité SEO/SEM/SMO 5Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  6. 6. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site recrutement 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 6Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  7. 7. II. Tendances Marketing internet +80% Source : Forrester 2009Les différentes Tactiques 7Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  8. 8. II. Tendances Marketing internet Source : Emarketer 2010Shift : Part du marché du marketing interactif de 15,3% des dépensespublicitaires totales des États-Unis en 2010 à 21,5% en 2014. Tactiques marketing 2011 8 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  9. 9. II. Tendances Marketing internetSites (Août1995 – Septembre 2010) :  Tous domaines : 485,173,671 Sites  Sites actifs : 150,000,000 Actifs Source : Netcraft, 2011 Noms de domaine Sites actifs Pages indexées (Septembre 2011)  Google : +50 milliards de pages indexées  Yahoo + Bing : environ 10 milliards de pages Source : worldwidewebsize, 2011 Importance du SEO/SEM 9 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  10. 10. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site recrutement 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 10Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  11. 11. III. Stratégie InternetCadre conceptuel ESPUne analyse SWOT del’environnement (E)mène vers l’élaborationde la stratégie (S) et lamesure de laperformance (P) Opportunités offertes sur internet pour atteindre les objectifs d’affaires du plan e-marketing. Web + Plan e-Marketing 11 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  12. 12. III. Stratégie Internet• Ensemble d’actions qui permet de définir les objectifs ainsi que les moyens techniques, humains et financiers, nécessaires à une bonne visibilité sur le net.• La stratégie Internet permet de rédiger un cahier des charges consolidé incluant les tenants et les aboutissants du projet et des actions à mener. dicodunetDéfinition + Étapes 12Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  13. 13. III. Stratégie Internet• Persona• Arborescence François, 23 ans, Fans du groupe «Simple Plan » mais ne connaît pas la marque « Role• Navigation Model », curieux et retrace toutes les• Maquettes fonctionnelles informations sur le groupe musical.• Contenu 1. Causes motivant la visite sur le site : Il vient explorer, il est plutôt curieux et veux connaître la relation entre le groupe « Simple Plan » et le site « Role Model ». 2. Tâches à accomplir : visiter les différentes pages du site, chercher des photos, du contenu ou des vidéo qui parlent du groupe « Simple Plan », remplir une demande d’inscription à la newsletter. 3. Expérience attendue : comprendre le lien entre le groupe « Simple Plan » et la marque « Role Model » et connaître le site. 4. Contenus ou fonctionnalités désirés : - Informations sur l’entreprise - Vidéo et contenus qui font référence au groupe « Simple Plan » - Des photos représentant les produits portés par les membres du groupe « Simple Reco SEO, SEM, SMO/SMM Plan »Cahier charges + Reco 3S 13Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  14. 14. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site recrutement 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 14Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  15. 15. IV. 1 Études de cas / Site recrutement 2.0La stratégie de recrutement via image employeur (site entreprise) caduc :Utilisation de la recherche, nouvelles techniques Web 2.0 et réseaux sociaux.PB : Stratégie 1.0 caduc 15Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  16. 16. IV. 1 Études de cas / Site recrutement 2.0 Étude de Cross-Tab 2010 sites les plus utilisés par les recruteurs sondés aux USAEnquête CareerBuilder : 28 %employeurs canadiens utilisentréseaux pour recherchercandidats, 3 % planifient de lefaire. (2009) Tendances et pratiques 16 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  17. 17. IV. 1 Études de cas / Site recrutement 2.0 Sites emplois IT Sites emploi vidéo Monster, Jobboom Site instit ATS Portail intra • Youjob Aggrégateurs Événements : Foires, Portes Site dédié emploi Web 2.0 ouvertes … RSS articles CooptationInterne Externe Widget Alertes Sms Newsletter Mobile APP RSS Offres Alertes mail Community Référencement naturel SEO managerQR code Référencement payant SEM Campagne PUB & Bannières Stratégie RH 3 étapes 2 ans 17 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  18. 18. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site recrutement 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 18Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  19. 19. IV. 2 Études de cas / PageRank et Clustering• Page Rank = 0 (Juin 2010). Avant handicap pour CGI.com :  Perte de réputation du site  Perte dactifs SEO  Risque de bannissement• Problème de Clustering :  Mauvaise indexation  Difficulté mots clés  Trafic affluent = directPage Rank CGI.com = 0 19Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  20. 20. IV. 2 Études de cas / PageRank et Clustering• Correction Homepage• Sitemaps + Robots.txt + Redirect 301 + pages 404 + Canonical Urls• Utilisation du tagage sémantique (H1, alt..)• Paramétrage des sites /fr et /en sur Google Webmaster Tools• Demande de révision du site par Google.SEO : Site multilangue 20Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  21. 21. IV. 2 Études de cas / PageRank et Clustering Url• Récupération PR = 6 : http://www.csc.com/ http://www.accenture.com/ mois de Juin 2011 http://www.stanleyassociates.com/• Plus d’erreurs sur GWT : http://www.deloitte.com/ http://www.cognizant.com/ métas en double + 404… http://www.capgemini.com/ http://www.fujitsu.com/• Clusterisation avec http://www.acs-inc.com/ concurrents directs (Related:cgi.com)• Augmentation des pages indexées (site:cgi.com)• Diversification mots clés du trafic affluentPR = 6 et clustering OK 21Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  22. 22. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site RH 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 22Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  23. 23. IV.3 Stratégie Cloud computing SMO• Définition des Speeches & Webcast objectifs d’affaires SEO Communication News & Press Events• Veille concurrentielle Jobs Newsletter Viral White paper pour le Cloud en US Community Blog Blog central• Meilleures pratiques Microblog Twitter Facebook référencement SEO Social sites Linkedin On site• Estimation budget IBM Video Youtube Yahoo video HP SEM pour les campagnes Top competitors Domain links Accenture Vimeo Flickr Top Keywords CGI Adwords / Display CSC IBM Sharing sites Slideshare Scribd IBM• Définition mots clés Docstoc Top competitors HP HP News Ag. Digg Top competitors Page links SEM Keywords Accenture Accenture Bookmark Delicious pour médias sociaux CSC CSC Wikis WikipediaNouvelle section CLOUD 23Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  24. 24. IV.3 Stratégie Cloud computingKeyword Search Volue Keyword Google Rank Yahoo Rank Bing Rank Average Search Volumecloud based computing 720 cloud computing as a service 7 0 0 6600 verizon cloud computing 5 0 8 260 Verizon BusinessSEO Cloud Computing cloud computing program 5 0 5 46SEM PPC green it computing green consulting Ad Title Ad Description Keyword Verizon Cloud Computing Enterprise-grade computing solution CaaS SMB is reliable and secure cloud computing public sector Add computing capacity A flexible- Pay as you go- Secure & Reliable cloud computing option. cloud computing public companies 70 videos Compagny + GroupSMO 24 Veille concurretielle 24 Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  25. 25. IV.3 Stratégie Cloud computingStratégie 3 phases 1 an 25Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  26. 26. • I. Profil Mohammed ALAMI• II. Tendances Marketing internet• III. Stratégie internet• IV. Études de cas  IV.1 Site RH 2.0  IV.2 PageRank et Clustering  IV.3 Stratégie Cloud computing• About.mePlan de la présentation 26Présentation Mohammed ALAMI - confidentiel - utilisation personnelle
  27. 27. About.me/MohammedalamiAbout.me 27Présentation Mohammed ALAMI - confidentiel - utilisation personnelle

×