WHAT MAKES MEDIA SOCIAL?
By Aydenn, Michael, Toni and Langton.
WHAT IS SOCIAL MEDIA?
Participatory online media that utilizes the
group to write and direct content, rather than
a read-only media. Allows for direct contact
The big examples of this is Facebook,
Youtube and Twitter.
WHAT DOES MAKE MEDIA SOCIAL?
We believe that what makes media social is
the piece of media itself. What we mean is if
the X-factor for example had a controversial
result then the audience wants to voice their
opinion about it anyway they can. This could
be via Social network sites or blogs or even
just talking to people they know about it.
THE NEWNESS OF SOCIAL MEDIA
A key aspect to remember with Social media
is that its not something that has only been
around for the last 20 years. Social media
doesn’t mean it has to be web based. The
web has enabled people from all over the
globe to discuss issues etc. But social media
like said on previous slide could just be
FACTS ABOUT FACEBOOK
Facebook User Totals
More than 400 million active users
50% of our active users log on to Facebook in any given day
More than 35 million users update their status each day
More than 60 million status updates posted each day
More than 3 billion photos uploaded to the site each month
More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums,
etc.) shared each week
More than 3.5 million events created each month
More than 3 million active Pages on Facebook
More than 1.5 million local businesses have active Pages on Facebook
More than 20 million people become fans of Pages each day
Pages have created more than 5.3 billion fans
We believe that its important to see the scale of sites like
Facebook to understand one of the biggest Social network
YOU MAKE THE MEDIA
Another key idea to consider about what
makes media social is that you the audience
make the media using Youtube as a soapbox
to promote it. The next slide sums up this
concept in a very clear cut way.
If you view it or make it, the media will provoke
the audience to make a comment about it.
On mass social media websites or even in
your living rooms you make the media social
by having an opinion.