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MediaPost Marketing Politics Keynote Q&A: Planning the Walsh Insurgency

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Keynote Q&A: Planning the Walsh Insurgency
Former Illinois Congressman and radio host Joe Walsh is waging an insurgency campaign under the new rules and new tools of always-on media and always-wired electorate. The media-savvy candidate himself explains how he is pulling the levers of cable TV, relentless news cycles and the direct-to-voter social channels to invent a new insurgency media mix.
INTERVIEWEE
Joe Walsh, Republican Candidate for President
INTERVIEWER
Joe Mandese, Editor-in-Chief, MediaPost @jmandese

Published in: Marketing
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