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Freemium 301 - Understanding the Data to Drive Growth

BusinessNews & Politics
1 of 11
Freemium 301 How I learned to love freemium @ranjithkumaran
Why should you listen to me?
YouSendIt’s freemium model(s)
Lifetime subscription revenue per registered user Registered User Cohort (month registered)
Total subscription revenue by month Month (in business)
Lifetime value of registered user by month Source: Adams Street Partners (analysis of YouSendIt’s subscription business)
Pay-per-use trends
Enterprise sales over top of free usage
Freemium sales in enterprise
Why I love freemium
@ranjithkumaran

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