@ Social Developer Summit
                         June 29, 2010




Friday, July 2, 2010
Hi, I’m Mike




                        Mike Malone
                        @mjmalone
Friday, July 2, 2010
Once upon a time...



Friday, July 2, 2010
The Founders

       the Joe Stump




                       the Matt Galligan



Friday, July 2, 2010
A Vision
       Augmented reality gaming!
       • With these smart phone thingies, gameplay
         can depend on things...
A Realization
       Location is hard.
       • Where do we get all this data: real-time
         foot traffic, bus schedu...
EUREKA!




Friday, July 2, 2010
What’s SimpleGeo
       A set of simple tools that will help you
       make your projects geo-aware
       •Marketplace: ...
Marketplace
       Connects people who have geo-data
       with people who need geo-data
       • Available now: free lay...
Storage Engine
       Record
       • A GeoJSON object with an ID, coordinates,
         and any number of arbitrary attri...
Core API
            Store Record         PUT /0.1/records/<layer>/<id>.json




            Get a Record         GET /0.1...
Pushpin
       Find out which [geopolitical / administrative]
       boundaries contain a point
       • Get the country, ...
Pushpin API
        Get boundaries       GET /0.1/contains/{lat},{lon}.json




              Get boundary   GET /0.1/boun...
Other Stuff



Friday, July 2, 2010
SpotRank
       Data-intelligence service from SkyHook
       that shows the density of people in a
       geographic area...
API Clients
       We’ve got lots of them
       • Python, Ruby, Java, Object-C, PHP, Perl,
         etc... No FORTRAN sup...
iPhone AR Toolkit
       An augmented reality environment for
       the iPhone
       • Provides turnkey AR capabilities ...
iPhone MapKit
       An enhanced MapKit view for the iPhone
       • Quickly display data from a SimpleGeo layer
         ...
Questions..?
                                 I’m around!


                       @mjmalone / mike@simplegeo.com




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M.Malone Simple Geo @ Social Developers Summit

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M.Malone Simple Geo @ Social Developers Summit

  1. 1. @ Social Developer Summit June 29, 2010 Friday, July 2, 2010
  2. 2. Hi, I’m Mike Mike Malone @mjmalone Friday, July 2, 2010
  3. 3. Once upon a time... Friday, July 2, 2010
  4. 4. The Founders the Joe Stump the Matt Galligan Friday, July 2, 2010
  5. 5. A Vision Augmented reality gaming! • With these smart phone thingies, gameplay can depend on things that are happening in the real world • You can only shoot people who are physically within range of your ICBMs • Price of digital representations of real-world things can depend on real-world demand Friday, July 2, 2010
  6. 6. A Realization Location is hard. • Where do we get all this data: real-time foot traffic, bus schedules, checkins, reviews, business listings, tagged photos... • Once we have it, where do we put it... • Once we have all the data, and we’ve put it somewhere, how do we understand it... Friday, July 2, 2010
  7. 7. EUREKA! Friday, July 2, 2010
  8. 8. What’s SimpleGeo A set of simple tools that will help you make your projects geo-aware •Marketplace: uniform interface to lots of interesting geo-data •Storage Engine: REST API for storing and querying geo-data •Analytics / Intelligence: Coming soon... in fact, I probably shouldn’t even be talking about this. Forget I even mentioned it. Friday, July 2, 2010
  9. 9. Marketplace Connects people who have geo-data with people who need geo-data • Available now: free layers containing U.S. business listings, global place names, weather data, earthquake data, etc. • Tons more coming soon (our biz dev dude is crazy busy) • We’re opening it up — soon anyone will be able to make data available for free or for a per-query or monthly fee Friday, July 2, 2010
  10. 10. Storage Engine Record • A GeoJSON object with an ID, coordinates, and any number of arbitrary attributes Layer • A container for Records that can be public or private • Store Records in Layers, and query Layers for Records in a particular area Friday, July 2, 2010
  11. 11. Core API Store Record PUT /0.1/records/<layer>/<id>.json Get a Record GET /0.1/records/<layer>/<id>.json Nearby GET /0.1/records/<layer>/nearby/ Records <lat>,<lon>.json?radius=<radius-in-meters> Where’s a GET /0.1/records/<layer>/<id>/history.json Record been Friday, July 2, 2010
  12. 12. Pushpin Find out which [geopolitical / administrative] boundaries contain a point • Get the country, county, province, city, neighborhood, postal code, zip code, census tract, legislative district, etc. for a point • Get a detailed polygon boundary for a particular boundary (city, county, country, etc.) • Get boundaries that overlap a particular bounding box Friday, July 2, 2010
  13. 13. Pushpin API Get boundaries GET /0.1/contains/{lat},{lon}.json Get boundary GET /0.1/boundary/{id}.json polygon Get overlapping GET /0.1/overlaps/{south},{west},{north}, boundaries {east}.json Friday, July 2, 2010
  14. 14. Other Stuff Friday, July 2, 2010
  15. 15. SpotRank Data-intelligence service from SkyHook that shows the density of people in a geographic area by time Get density of GET /0.1/density/{dayname}/{hour}/{lat}, location by day {lon}.json Get density of GET /0.1/density/{dayname}/{lat},{lon}.json location by hour Friday, July 2, 2010
  16. 16. API Clients We’ve got lots of them • Python, Ruby, Java, Object-C, PHP, Perl, etc... No FORTRAN support yet • Paving the cow-paths with higher level abstractions for common use cases http://github.com/simplegeo Friday, July 2, 2010
  17. 17. iPhone AR Toolkit An augmented reality environment for the iPhone • Provides turnkey AR capabilities for data in a SimpleGeo layer http://github.com/simplegeo/SGAREnvironmen Friday, July 2, 2010
  18. 18. iPhone MapKit An enhanced MapKit view for the iPhone • Quickly display data from a SimpleGeo layer on a iPhone MapView • iOS 4 background location support http://github.com/simplegeo/SGMapKit Friday, July 2, 2010
  19. 19. Questions..? I’m around! @mjmalone / mike@simplegeo.com Friday, July 2, 2010

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