Brian Carter - Facebook Advertising for Results and ROI

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Brian Carter - Facebook Advertising for Results and ROI

  1. 1. Four Facebook Advertising Tips<br />With ads people LIKE as much as they LIKE BACON??? Impossible!!!<br />
  2. 2. How Cheap, B2C Fans?<br />
  3. 3. 1. Like Button on Ads<br />80% of fans come from the Like on the ad<br />Fans 4x more expensive without the Like button<br />Must be Page Admin<br />
  4. 4. 4 out of 5 Babies Agree…<br />
  5. 5. 2. No-Brainer Ad Copy<br />High CTR = Cheaper Fans<br />
  6. 6. 2. No-Brainer Ad Copy<br />
  7. 7. This is me actually making bacon<br />
  8. 8. My Dogs Like Bacon<br />No brainer marketing for dogs =<br /><ul><li>I’m making bacon
  9. 9. They are fans</li></li></ul><li>3. Not Sure of Demographics?<br />Start Wide, Interest Only, All U.S.<br />Use Responder Demographics Report to Narrow<br />
  10. 10. No Good Interests To Target?<br />Start Wide, Use Responder Demo Report to Narrow<br />
  11. 11. This Baby Has Turned Into Bacon<br />
  12. 12. This is Kevin Bacon<br />
  13. 13. Track Results Per Ad<br />Google URL Builder + bit.ly<br />
  14. 14. Track Results Per Ad<br />Use Google URL Builder + bit.ly<br />
  15. 15. Track Results Per Ad<br />Use Google URL Builder + bit.ly<br />
  16. 16. Facebook Marketing<br />ServicesBrianCarterYeah.com<br />Training<br />Get.FanReach.net<br />

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