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Chosen Level …

Some Could – At least three magazines or
             more each.
I’m reviewing
What kind of things are in the
            magazine?
• Being a listings magazine it gives people the
  best
1. Restaurants
2. Clubs
3. Venues
4. Films
5. Music
6. Shopping
7. Styles...
Who is the audience/target audience?
           How do you know?
• The target audience is
  aimed at social people who
  enjoy night out with
  friends or after work i.e
  Uni students and working
  to upper class people
• I think its a cross of both
  niche and mass audience
  its aimed at both males
  and females and from uni
  students to people in there
  late 40’s so there is no real
  limit
How is the magazine
                organised/structures?
P: 4-23 ; Are interviews & reviews




                                          P: 32-62 ; Has ad for venues and
                                          concerts, reviews of films, music,
                                          clubs, cabret, comedy, art etc


                                                         Our double page spread
  i= P: 68-78 ; Also has some reviews ,                  would go in p4-23 as
  The Eating & Drinking Awards, Top                      near the front is where
  10... Pubs with stories                                people are more likely so
                                                         see our page, this is the
                                                         area for TV,
                                                         documentary and stars
                                                         interviews, reviews and
                                                         Ads
What are most of the pages about
     in the magazine about?
                                   It varies from ...

Fashion               Interviews               Health                  Concerts




          The way in which our documentary can fit in is through the
          magazine being diverse so is our documentary
What do they advertise?
• They tend to advertise events among other
  things ...

                                  British airways offers, Vodafone
                                  offers, Toyota offers, John
                                  Lewis, Hp windows 7 laptops,
                                  Time out guides, Master card,
                                  Concerts



                            Our documentary ad can fit
                            perfectly as this magazines is
                            diverse with allows are range of
                            different things to be advertised
Where is it magazine available?


                             Its available
                             in 67
                             countries
                             worldwide
How much does it cost to use a full
       double page spread in the magazine?




This is the full list of
pricing in the magazine             This is the price for a
                                    double page spread
Items Shown/Discussed in Magazine

• Editors letter
• Taste – drink, travel
• Cars
• Features – e.g James Brown
• Cover Start Article
• 100 best things in the world
• Fashion
• Grooming
• GQ directory
• Art
• Sport
• Music
• Film
• Action
Who is the Audience/Target Audience

• Men – as it’s a gentleman's magazine

• Middle classes – articles are focused on expensive
  consumption

• 30’s – 40’s – mature magazine

• Font is bold and simple writing ‘Man Rage!’ to create
  connection with male reader, they could relate

• Colours red and black mean danger – men are
  attracted to danger

• Mass because its conventional to men's taste – cars,
  watches etc

• Front cover features a playful seductive woman with
  ‘in bed with’ clearing to get male attention
How is the Magazine Organised/Structured?




Details of the month           Taste                   Cars




      Features                  Fashion                 Talk –
                                               Our documentary fits here
How is the Magazine Organised/Structured?




Our Documentary Article would feature as a Double Page spread
 in the ‘Talk’ Section as it features the ‘greatest shows on earth’
which our documentary would be a ‘special’ possibly put before
                   or after the ‘film’ sub-section.
What are most page about?


• Men’s pop culture

• Cars

• Gadgets

• Sports



Our documentary fits into this because
    it heavily features gadgets and
 technology, thus linking to the use of
                 media.
What do they Advertise?


• Watches

• Perfume

• Fashion

• Technology

• Alcohol

• Batteries
Where is GQ Available?

• US                      • Germany
• UK                      • Spain
• Russia                  • Australia
• Italy (MenStyle)        • India
• France                  • Mexico
• Japan                   • Korea
• South Africa            • Taiwan
• China
• Italy
• Portugal
Size of Magazine Adverts/Articles
Cost of a Full Double Page Spread

           Key:
              Price
              Price with 10% Discount
              Price with 15% Discount
               Price with 20% Discount



             Double Page
             Spread would cost
             £3,000 / £4,000
Wired
What kind of things are inside the
                     magazine?
•   Movie posters




•   Car posters




•   Information on the latest pc tablets
•   Designer items
•   Information/pictures on new technology
•   Images of other magazines
Who is the audience/target
              audience?
Technology nerds because of the..

• Lengthy paragraphs about the latest
  technology
• Futuristic fonts and background
• The adverts are mainly smart phone and
  tablet related
• smartly dressed professionals on cover
Niche or Mass?
Niche audience because..

• Technology nerds are a small, specific group
• Mass audience wouldn’t be interested
How is the magazine
          organised/structured?

•   Posters of cars and jewellery
•   Articles on technology focused topics
•   Retailer adverts
•   Articles on international brands
Where could your double-page
  spread, which is an article features
      your documentary, fit in?
My double-page spread could be included in the
 technology focused topics section.

This is because my documentary topic is about
  whether media platforms are demographic or
  hegemonic.
What are most of the pages
   about in the magazine?

• Technology
• Adverts
• Articles
How could your documentary fit into
               this?

 My documentary would be in the
 technology section as it is in
 relation to media platforms.
By looking at the adverts, what do
           they advertise?
• Latest gadgets
• Cars
• Jewellery
How does this connect to target
            audience?
The target audience are very technology aware
  and can adapt to using the latest technical
  inventions.
Where is the magazine available?
•   Bookshops e.g, WH Smith, Waterstones etc
•   Android
•   iPad
•   Kindle
•   Online Subscription

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Assignment #13 (p2): Group Ancillary Research And Analysis

  • 1.
  • 2.
  • 3. Chosen Level … Some Could – At least three magazines or more each.
  • 5. What kind of things are in the magazine? • Being a listings magazine it gives people the best 1. Restaurants 2. Clubs 3. Venues 4. Films 5. Music 6. Shopping 7. Styles...
  • 6. Who is the audience/target audience? How do you know? • The target audience is aimed at social people who enjoy night out with friends or after work i.e Uni students and working to upper class people • I think its a cross of both niche and mass audience its aimed at both males and females and from uni students to people in there late 40’s so there is no real limit
  • 7. How is the magazine organised/structures? P: 4-23 ; Are interviews & reviews P: 32-62 ; Has ad for venues and concerts, reviews of films, music, clubs, cabret, comedy, art etc Our double page spread i= P: 68-78 ; Also has some reviews , would go in p4-23 as The Eating & Drinking Awards, Top near the front is where 10... Pubs with stories people are more likely so see our page, this is the area for TV, documentary and stars interviews, reviews and Ads
  • 8. What are most of the pages about in the magazine about? It varies from ... Fashion Interviews Health Concerts The way in which our documentary can fit in is through the magazine being diverse so is our documentary
  • 9. What do they advertise? • They tend to advertise events among other things ... British airways offers, Vodafone offers, Toyota offers, John Lewis, Hp windows 7 laptops, Time out guides, Master card, Concerts Our documentary ad can fit perfectly as this magazines is diverse with allows are range of different things to be advertised
  • 10. Where is it magazine available? Its available in 67 countries worldwide
  • 11. How much does it cost to use a full double page spread in the magazine? This is the full list of pricing in the magazine This is the price for a double page spread
  • 12.
  • 13. Items Shown/Discussed in Magazine • Editors letter • Taste – drink, travel • Cars • Features – e.g James Brown • Cover Start Article • 100 best things in the world • Fashion • Grooming • GQ directory • Art • Sport • Music • Film • Action
  • 14. Who is the Audience/Target Audience • Men – as it’s a gentleman's magazine • Middle classes – articles are focused on expensive consumption • 30’s – 40’s – mature magazine • Font is bold and simple writing ‘Man Rage!’ to create connection with male reader, they could relate • Colours red and black mean danger – men are attracted to danger • Mass because its conventional to men's taste – cars, watches etc • Front cover features a playful seductive woman with ‘in bed with’ clearing to get male attention
  • 15. How is the Magazine Organised/Structured? Details of the month Taste Cars Features Fashion Talk – Our documentary fits here
  • 16. How is the Magazine Organised/Structured? Our Documentary Article would feature as a Double Page spread in the ‘Talk’ Section as it features the ‘greatest shows on earth’ which our documentary would be a ‘special’ possibly put before or after the ‘film’ sub-section.
  • 17. What are most page about? • Men’s pop culture • Cars • Gadgets • Sports Our documentary fits into this because it heavily features gadgets and technology, thus linking to the use of media.
  • 18. What do they Advertise? • Watches • Perfume • Fashion • Technology • Alcohol • Batteries
  • 19. Where is GQ Available? • US • Germany • UK • Spain • Russia • Australia • Italy (MenStyle) • India • France • Mexico • Japan • Korea • South Africa • Taiwan • China • Italy • Portugal
  • 20. Size of Magazine Adverts/Articles
  • 21. Cost of a Full Double Page Spread Key: Price Price with 10% Discount Price with 15% Discount Price with 20% Discount Double Page Spread would cost £3,000 / £4,000
  • 22. Wired
  • 23. What kind of things are inside the magazine? • Movie posters • Car posters • Information on the latest pc tablets • Designer items • Information/pictures on new technology • Images of other magazines
  • 24. Who is the audience/target audience? Technology nerds because of the.. • Lengthy paragraphs about the latest technology • Futuristic fonts and background • The adverts are mainly smart phone and tablet related • smartly dressed professionals on cover
  • 25. Niche or Mass? Niche audience because.. • Technology nerds are a small, specific group • Mass audience wouldn’t be interested
  • 26. How is the magazine organised/structured? • Posters of cars and jewellery • Articles on technology focused topics • Retailer adverts • Articles on international brands
  • 27. Where could your double-page spread, which is an article features your documentary, fit in? My double-page spread could be included in the technology focused topics section. This is because my documentary topic is about whether media platforms are demographic or hegemonic.
  • 28. What are most of the pages about in the magazine? • Technology • Adverts • Articles
  • 29. How could your documentary fit into this? My documentary would be in the technology section as it is in relation to media platforms.
  • 30. By looking at the adverts, what do they advertise? • Latest gadgets • Cars • Jewellery
  • 31. How does this connect to target audience? The target audience are very technology aware and can adapt to using the latest technical inventions.
  • 32. Where is the magazine available? • Bookshops e.g, WH Smith, Waterstones etc • Android • iPad • Kindle • Online Subscription