Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Preparing App Submission

1,688 views

Published on

Lecture Notes iPhone Development at TU Graz

Published in: Education, Technology, Business
  • Finally found a service provider which actually supplies an essay with an engaging introduction leading to the main body of the exposition Here is the site ⇒⇒⇒WRITE-MY-PAPER.net ⇐⇐⇐
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Did you try ⇒ www.HelpWriting.net ⇐?. They know how to do an amazing essay, research papers or dissertations.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

Preparing App Submission

  1. 1. 1 n 0 io 2 rs z e 1 är VM a- etB Preparing App Submission Martin Ebner
  2. 2. Design App Marketing Business Model App StorePreparing App Submission- Martin Ebner 2011 http://www.flickr.com/photos/aemkei/198970583
  3. 3. http://www.flickr.com/photos/stephenliveshere/250294928
  4. 4. Design „... people should love your app - they have to use within their daily routines.“ • Design and Usability of the App is the key for success • Provide a clear and clean layout - users have to use your app from the very first beginning without any help • Users should not think about your app at any time, they should simply use itPreparing App Submission- Martin Ebner 2011
  5. 5. Size of Icons „...To support resolution independence,you should provide high-resolution versions of your icons ...“Preparing App Submission- Martin Ebner 2011
  6. 6. Application Icons „... branding and strong visual design should come together into a compact, instantly recognizable, attractive package“ • Create different sizes of your application icon for different devices • The Icon is must be seen as branding of the app - the first contact of the user with your productPreparing App Submission- Martin Ebner 2011
  7. 7. Launch Image „... branding and strong visual design should come together into a compact, instantly recognizable, attractive package“ • Give the user the feeling your app is quick and fast • Help the user to get familar with your appPreparing App Submission- Martin Ebner 2011
  8. 8. App Store http://www.flickr.com/photos/dynamosquito/4609181258Preparing App Submission- Martin Ebner 2011
  9. 9. App Store „... be aware that the app store is the centre of user‘s decisions ... “ • Make a good description of you app in few words • Think carefully about keywords - users will search for them and you never can change them • Provide good and impressive screenshotsPreparing App Submission- Martin Ebner 2011
  10. 10. MarketingPreparing App Submission- Martin Ebner 2011 http://www.flickr.com/photos/yewenyi/355679183
  11. 11. Online Marketing „... a good app is the best technical solution for the target group ... “ • Provide an own website for you product • Think about a carefully Social Media Strategy (Twitter, Facebook, Blogs ...) • Essential Question: How can you reach your users that they get aware of your app • Provide a light version of you appPreparing App Submission- Martin Ebner 2011
  12. 12. Business modelhttp://www.flickr.com/photos/lennarthuizing/163813677
  13. 13. Business model „... hm - one day I would like to earn some money with my app ... “ • Paid Downloads • Mobile Advertising • In-app Purchases • ... but there are more possibilities, just be creative (subscriptions, data sales, ...)Preparing App Submission- Martin Ebner 2011
  14. 14. Lehrbuch für Lernen und Lehren mit Technologien http://l3t.eu SOCIAL LEARNING Computer and Information Services Graz University of Technology Graz University of Technology Martin Ebner http://elearningblog.tugraz.atmebner http://elearning.tugraz.at martin.ebner@tugraz.at

×