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Trends In Healthcare


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If you work in the healthcare field, this session is for you. The Trends Identification Report, written by the American Association of Medical Society Executives, will be shared and discussed. The report is written by experienced medical society executives who share their ideas on the future of health care in the US. Trends include electronic medical records and health information technology, access to health care, public health infrastructure, patient safety, quality of care, and the changing healthcare workforce.

John Jordan, CAE, executive VP & CEO, Pennsylvania Academy of Family Physicians & Foundation

Jon H. Sutton, MBA, manager, state affairs, division of advocacy & health policy, American College of Surgeons

Published in: Health & Medicine, Business
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Trends In Healthcare

  1. 1. Connecting Great Ideas and Great People Content Leaders: John S. Jordan, CAE, EVP & CEO, Pennsylvania Academy of Family Physicians & Foundation Jon H. Sutton, MBA, Manager, State Affairs, American College of Surgeons Trends in Healthcare Monday, August 17th 3:15 – 4:30 pm
  2. 2. Trends in Healthcare <ul><li>Presentation Goals: </li></ul><ul><li>Participants </li></ul><ul><li>Process </li></ul><ul><li>Product </li></ul>
  3. 3. AAMSE Trends Task Force <ul><li>Jon H. Sutton, MBA, Task Force Chair </li></ul><ul><li>Manager, State Affairs, Am Coll Surg </li></ul><ul><li>John S. Jordan, CAE, Board Liaison </li></ul><ul><li>EVP/CEO, PA Acad of Family Physicians </li></ul><ul><li>Gregory Bernica </li></ul><ul><li>EVP, Harris County Med Society </li></ul><ul><li>Jason Byrd, JD </li></ul><ul><li>Associate Director, Practice Mgmt and QI </li></ul><ul><li>American Society of Anesthesiologists </li></ul><ul><li>Matthew Fitzgerald, MPH, DrPH </li></ul><ul><li>Assoc VP for Quality </li></ul><ul><li>American College of Cardiology </li></ul><ul><li>Palmer Jones, Board Liaison </li></ul><ul><li>EVP, New Hampshire Med Society </li></ul><ul><li>Bruce Balfe, Consultant </li></ul><ul><li>VP of Strategic Mgmt and Planning </li></ul><ul><li>American Medical Association </li></ul><ul><li>Bruce Butterfield, CAE, APR </li></ul><ul><li>President, The Forbes Group </li></ul><ul><li>Fraser Cobbe </li></ul><ul><li>Executive Director, Florida Ortho Society </li></ul><ul><li>Barbara Greenan </li></ul><ul><li>Senior Director, Advocacy </li></ul><ul><li>American College of Cardiology </li></ul>
  4. 4. AAMSE Trends Task Force <ul><li>Matthew Katz </li></ul><ul><li>Executive Director, CT State Med Society </li></ul><ul><li>Linda Lambert, CAE </li></ul><ul><li>Executive Director, ACP New York </li></ul><ul><li>Elizabeth Schumacher, JD </li></ul><ul><li>Senior Attorney, AMA </li></ul><ul><li>Spencer Su Li, MPA </li></ul><ul><li>Director, International Activities </li></ul><ul><li>American Academy of Pediatrics </li></ul><ul><li>Donald Zeigler, PhD </li></ul><ul><li>Planning Director/Strategic Analysis </li></ul><ul><li>American Medical Association </li></ul><ul><li>Michael Kulczyki, CAE </li></ul><ul><li>Executive Director, Ambulatory Care Accred </li></ul><ul><li>The Joint Commission </li></ul><ul><li>David McKenzie, CAE </li></ul><ul><li>Reimbursement Director </li></ul><ul><li>American College of Emergency Phys </li></ul><ul><li>Steve Smith, CAE </li></ul><ul><li>CEO/Executive Director </li></ul><ul><li>Amer Acad of Hospice & Palliative Med </li></ul><ul><li>James Swartout </li></ul><ul><li>Associate Executive Director </li></ul><ul><li>American Osteopathic Association </li></ul><ul><li>AAMSE Staff – Ben Butz, MPA </li></ul>
  5. 5. Trends in Healthcare <ul><li>Multiple Conference Calls and Email </li></ul><ul><li>Created Wikispaces page – able to review all sections </li></ul><ul><li>Sections Written by Members (volunteered for topics) </li></ul><ul><li>Format – Intro, Trends, Medical Society Execs and/or Societies Need To </li></ul><ul><li>Consensus and collaboration critical </li></ul>
  6. 6. Trends in Healthcare <ul><li>Determination of Topics </li></ul><ul><ul><li>Reviewed Previous Report Topics </li></ul></ul><ul><ul><ul><li>Emergency Preparedness </li></ul></ul></ul><ul><ul><ul><li>Professional Liability Insurance Crisis </li></ul></ul></ul><ul><ul><ul><li>Evolving Healthcare Marketplace – Public and Private Sector </li></ul></ul></ul><ul><ul><ul><li>Changing Physician Workforce Dynamics </li></ul></ul></ul><ul><ul><ul><li>Scope of Practice and the Healthcare Team </li></ul></ul></ul><ul><ul><ul><li>HIT and Patient Safety </li></ul></ul></ul><ul><ul><ul><li>Specialty Competition in an Era of Rapidly Changing Healthcare Practice and Flat or Declining Reimbursement </li></ul></ul></ul><ul><ul><ul><li>Medical Society Administration and Fiscal Management </li></ul></ul></ul><ul><ul><ul><li>Uninsured and Underinsured Patients </li></ul></ul></ul><ul><ul><ul><li>Other Resources </li></ul></ul></ul>
  7. 7. Trends in Healthcare <ul><li>Determination of Topics </li></ul><ul><ul><li>Solicited input from post-Annual Conference Survey </li></ul></ul><ul><ul><li>Asked TF for suggestions </li></ul></ul><ul><ul><li>Ranked draft topics </li></ul></ul><ul><ul><li>And ended up with . . . . . </li></ul></ul>
  8. 8. Trends in Healthcare <ul><li>2009 Trends Identification Topics </li></ul><ul><ul><li>Medical Society Management, Finance and Communications </li></ul></ul><ul><ul><li>Electronic Medical Records and HIT </li></ul></ul><ul><ul><li>Access to Care and Health System Reform </li></ul></ul><ul><ul><li>Changing Healthcare Workforce </li></ul></ul><ul><ul><li>Medical Society Membership as a Value Proposition </li></ul></ul><ul><ul><li>Public Health Infrastructure and its Relationship to Healthcare </li></ul></ul><ul><ul><li>Quality of Care and Patient Safety </li></ul></ul><ul><ul><li>Payment Systems and Insurance Reimbursement Reform </li></ul></ul><ul><ul><li>Resources </li></ul></ul>
  9. 9. AAMSE Trends Report <ul><li>Medical Society Management, Finance and Communications </li></ul><ul><ul><li>Effectively utilize communication technology </li></ul></ul><ul><ul><li>Member needs and resources, members only pricing and services -- Non-dues revenue </li></ul></ul><ul><ul><li>Transparency in financial management; cost-effective controls </li></ul></ul>
  10. 10. AAMSE Trends Report <ul><li>Electronic Medical Records and HIT </li></ul><ul><ul><li>Federal and state legislation and policies </li></ul></ul><ul><ul><li>Become an IT resource to policymakers and membership </li></ul></ul><ul><ul><li>Develop appropriate relationships with vendors </li></ul></ul>
  11. 11. AAMSE Trends Report <ul><li>Access to Care and Health System Reform </li></ul><ul><ul><li>Manage member expectations – physician payment, system reform </li></ul></ul><ul><ul><li>Engage members in advocacy with policymakers </li></ul></ul><ul><ul><li>Educate members on reform proposals – be a resource </li></ul></ul>
  12. 12. AAMSE Trends Report <ul><li>Changing Healthcare Workforce </li></ul><ul><ul><li>Develop cultural intelligence and sensitivity training </li></ul></ul><ul><ul><li>Determine how to take advantage of cross-border delivery of services </li></ul></ul><ul><ul><li>Address non-physician delivery of primary care </li></ul></ul><ul><ul><li>Accommodate lifestyle balance demands of younger physicians </li></ul></ul><ul><ul><li>Prepare for changes in healthcare system relating to universal healthcare access and results-based compensation </li></ul></ul>
  13. 13. AAMSE Trends Report <ul><li>Medical Society Membership as a Value Proposition </li></ul><ul><ul><li>Appropriate mix of resources and products to reflect all segments of the membership </li></ul></ul><ul><ul><li>Strengthen communities and connections within all member segments </li></ul></ul><ul><ul><li>Communicate financial and professional benefits to membership </li></ul></ul>
  14. 14. AAMSE Trends Report <ul><li>Public Health Infrastructure and its Relationship to Healthcare Delivery </li></ul><ul><ul><li>Collaborate with public health community on emergency preparedness, population health and wellness </li></ul></ul><ul><ul><li>Provide public health training and resources for members </li></ul></ul><ul><ul><li>Advocate for increased funding for public health programs and services </li></ul></ul>
  15. 15. AAMSE Trends Report <ul><li>Quality of Care and Patient Safety </li></ul><ul><ul><li>Provide guidance and support related to development and use of performance measures </li></ul></ul><ul><ul><li>Work to maintain control of development of quality of care measures and implementation systems </li></ul></ul><ul><ul><li>Societies must be guardians of professionalism and ensure that economic factors don’t distort the real nature and value of quality measures and programs </li></ul></ul><ul><ul><li>Facilitate education programs and national quality initiatives based on the principles of quality improvement </li></ul></ul>
  16. 16. AAMSE Trends Report <ul><li>Payment Systems and Insurance Reimbursement Reform </li></ul><ul><ul><li>Active engagement with policymakers essential to address reimbursement issues </li></ul></ul><ul><ul><li>Advocate for members with public and private payers </li></ul></ul>
  17. 17. AAMSE Trends Report <ul><li>Questions? </li></ul>