Physics Springboard: From BA to Entrepreneur

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Talk given at Sonoma State University's What Physicists Do program on March 10, 2014.

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  • Coffee & Cookies, President of SPS, ““Realtime Depth of Field Image Compensation”
  • Having ADD, can’t put 100% of my energy into just one thing or else I get bored. Maybe I have a problem, but I want to try and do as much as I can in the world.
  • Buy house by 30, got married, 2 cats and a dog
  • Awards won in photography
  • Travel traveltravel
  • While at SSU my grades were average. Even looked like this.
  • Discovered love for photography, did my senior project on how optical properties tie into photography.
  • One of the first websites I built that is still live today. Remind Lynn she should let me update it some time!
  • Early photography to professional photography. Have shot weddings in Houston TX, Augusta GA, will shoot one in Golden CO in Oct.
  • History, what I do now
  • Process: How I work. Note: don’t over-promise and under-deliver
  • Cool infographic showing the standard project scope for a website build
  • Cool infographic showing the standard project scope for a website build
  • Gave away prizes, had a job board, Even had a massuse
  • Long term plans
  • Work from europe, road trip, guy that works from cruise ship (all meals are covered and entertainment is built in)
  • Even accountants are number nerds
  • Even accountants are number nerds
  • Even accountants are number nerds
  • No permission for time off
  • When you’re the one responsible for your own paycheck and paying bills on time, you learn self-discipline quick! Recommend a work space separate from rest of living space (good for tax purposes too)
  • Skype call with someone who works from home, you’ll always wonder
  • If you do work that matters… it can give people a reason to remember you
  • Recommend starting a dream journal
  • Calculate how much time/money will take to get to where you want to be
  • Wrote my book in 4 days barricaded in my “thinking room”
  • Failure and hard times build character.
  • Want to make fans
  • Contradictory? Plan for about 50% of your day, expect the rest of the day to hold surprises.
  • Family, friends, mentors, anyone who pushes you to work harder, achieve more and aspire to be better tomorrow than you are today.
  • Physics Springboard: From BA to Entrepreneur

    1. 1. Melissa Geissinger BA in Physics Sonoma State University, Spring 2007 Owner: New Skin Media Co-founder: WIMP (Web & Interactive Media Professionals) Lead Designer: Wine & the Web Author: 1 Day Web Designer Program Director: Dreamer Connect www.newskinmedia.com www.beawimp.org www.wineandtheweb.com www.1daywebdesigner.com www.dreamerconnect.com
    2. 2. Owner: New Skin Media Co-founder: WIMP (Web & Interactive Media Professionals) Lead Designer: Wine & the Web Author: 1 Day Web Designer Program Director: Dreamer Connect www.newskinmedia.com www.beawimp.org www.wineandtheweb.com www.1daywebdesigner.com www.dreamerconnect.com Serial Entrepreneur: Business person that successfully starts (does not kill) a number of different businesses.
    3. 3. • About me & why I’m awesome  • About my education and experience • My companies, communities and projects • Top 12 reasons why you should work for yourself • 10 lessons in being successful working for yourself
    4. 4. 2007
    5. 5. Arches In the Round 2nd Place Illustrative 2013 Vintage Puppy 3rd Place Portrait 2011 Old Time Love 1st Place Wedding 2012
    6. 6. B- C D
    7. 7. • First Job ever • Self-discipline • Working on a team. • Skills I use every day. • Importance of educating young people and getting them excited about learning
    8. 8. • Physics is hard. • NASA should never trust me to do calculations • I love optics! • Start to photography passion • Never ever give up
    9. 9. • Worked part-time as a web design engineer for WebPex.com, Inc. • 5 years • Small team = more exposure to inner workings of company • Boss supported starting my own business.
    10. 10. • Started in 2006 (6 months before graduation) • Started out general, almost failed. • Learned the beauty of specialization. • Specialize in designing & building websites and brands for professional photographers. • SmugMug, WordPress • 1 Day Build Sessions • 80% income
    11. 11. • Advertise/partner/SEO to bring in inquiries • Engage, educate and make sale • Inform and set expectations • Do awesome work, wow client • Don’t forget to follow up to propel business forward
    12. 12. www.newskinmedia.com/portfolio
    13. 13. www.newskinmedia.com/portfolio
    14. 14. www.newskinmedia.com/portfolio
    15. 15. • Lead Designer/Front End Developer • Websites for small wineries • Build on WordPress and Vin65 • Hand in Business development but not project management • 20% income
    16. 16. • Founded in April 2011 • Today have almost 500 members • Meetups 2x month • Strong network of industry professionals • Educate, inspire, refer and raise standards of local industry • Raise awareness of local talent pool (Partnered with SRJC) • WIMPgives, WIMPcamp, North Bay Web Conference
    17. 17. www.facebook.com/groups/northbaywebpros
    18. 18. • Plans to expand geographically • Corporate sponsorship • Membership Services & Incentives
    19. 19. • March 5, 2014 Self-published eBook on Amazon.com • Teaches web designers how to be more productive and work smarter. • Referral network = Commission • http://bitly.com/PhbRZI
    20. 20. • Mission Statement: Dreamer Connect is a career exploration program that pairs students across the nation with mentors employed in their dream field in order to inspire and motivate them to work hard and accomplish their goals. • Launch pilot program Fall 2014 • Path to nonprofit, Crowdfunding campaign
    21. 21. Top 12 Reasons Why You Should Work For Yourself
    22. 22. 1. Work from anywhere Top 12 Reasons Why You Should Work For Yourself
    23. 23. 2. Do work you enjoy Top 12 Reasons Why You Should Work For Yourself
    24. 24. 3. Opportunity to create jobs Top 12 Reasons Why You Should Work For Yourself
    25. 25. 4. No limit to how much money you can make Top 12 Reasons Why You Should Work For Yourself
    26. 26. 5. No Boss. Top 12 Reasons Why You Should Work For Yourself
    27. 27. 6. Work as much or as little as you want Top 12 Reasons Why You Should Work For Yourself
    28. 28. 7. You will become more mature and self-disciplined Top 12 Reasons Why You Should Work For Yourself
    29. 29. 8. Your skills will grow at an astonishing rate Top 12 Reasons Why You Should Work For Yourself
    30. 30. 9. Every day is full of infinite possibilities Top 12 Reasons Why You Should Work For Yourself
    31. 31. 10. No Pants. Top 12 Reasons Why You Should Work For Yourself
    32. 32. 11. Taking risks can pay off big Top 12 Reasons Why You Should Work For Yourself
    33. 33. 12. It can give people a reason to remember you Top 12 Reasons Why You Should Work For Yourself
    34. 34. 10 Lessons in Being Successful Working For Yourself
    35. 35. 1. Dream Big 10 Lessons in Being Successful Working For Yourself
    36. 36. 2. Set goals and work hard to get there 10 Lessons in Being Successful Working For Yourself
    37. 37. 3. Don’t sit on it. Take action now. 10 Lessons in Being Successful Working For Yourself
    38. 38. 4. Don’t be thrown off by failure. 10 Lessons in Being Successful Working For Yourself
    39. 39. 5. Charge what you’re worth 10 Lessons in Being Successful Working For Yourself
    40. 40. 6. Don’t nickel and dime people. 10 Lessons in Being Successful Working For Yourself
    41. 41. 7. Be transparent. 10 Lessons in Being Successful Working For Yourself
    42. 42. 8. Be flexible, but organized. 10 Lessons in Being Successful Working For Yourself
    43. 43. 9. Don’t ever stop learning. 10 Lessons in Being Successful Working For Yourself
    44. 44. 10. Don’t be afraid to ask for help. 10 Lessons in Being Successful Working For Yourself
    45. 45. Surround yourself with people who inspire you. Family, friends, mentors, anyone who pushes you to work harder, achieve more and aspire to be better tomorrow than you are today.
    46. 46. Melissa Geissinger BA in Physics Sonoma State University, Spring 2007 Owner: New Skin Media Co-founder: WIMP (Web & Interactive Media Professionals) Lead Designer: Wine & the Web Author: 1 Day Web Designer Program Director: Dreamer Connect www.newskinmedia.com www.beawimp.org www.wineandtheweb.com www.1daywebdesigner.com www.dreamerconnect.com

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