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About 3<4d> factor.
Augmented reality capability in smart phones is coming soon.
Scanning images and QR codes in magazines, advertisements and on product packaging is quickly becoming a well-known experience. Now is the time for another revolution. metaio and aurasma are pushing the limits of mobile Augmented Reality once again by allowing users to leave the world of flat images and codes behind, taking their AR scenarios truly into the third dimension. 3D objects in the real world can now be recognized and tracked, in real time.
Imagine mobile maintenance of your car or home appliance, on-the-fly manuals for electronic devices, 360° augmentations of product packaging, etc. The possibilities are endless. With 3D tracking, you can augment objects from all sides, not just from a label on the front or a specially designed image pattern.
71% of smartphone users that see TV, press or online ad, do a corresponding mobile search. When a video is present consumers spend 9% more time viewing that page compared to when no video is present. In a 2010 report from Cisco, 30% of Internet traffic is currently video. By 2013, 90% of Internet traffic will be video. Once the exclusive domain of brands with nationally televised commercials- online video has opened access to smaller brands. Online television viewership rose 104% from 2008 to 2010. The typical Hulu user viewed 27 videos, totaling 2.7 hours of video per viewer. 16% of people view long-form television content online connecting their computer to their television.
“People are intensely social and want to experience and share entertainment experiences with friends; this opens the door to interact with them in online communities. 144.1 million viewers watched 14.6 billion videos on YouTube.com (101.2 videos per viewer) Web-based programming and content is well on its way to becoming a primary media distribution vehicle.”