Are you still using desktop tools to track mobile apps? Do you know the ROI your mobile media is generating? How much visibility do you have in the attribution of your media?
The mobile media ecosystem is complicated. It’s rare to find someone who actually knows how mobile app tracking works, what KPIs to use to properly measure mobile, and how to empower media partners in real-time.
After this webinar, you’ll be one step closer to more successful mobile advertising campaigns. You’ll learn:
1) The challenges of tracking apps
2) Different mobile tracking methodologies
3) How to leverage your data
Original Air Date:
May 1, 2014
View the recorded webinar at https://vimeo.com/93689931