Analyzing Campaign Materials- 10/6


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Analyzing Campaign Materials- 10/6

  1. 1. DO-NOW <ul><li>We will complete the Do-Now and transition activity after WSMS </li></ul>
  2. 2. DO-NOW <ul><li>Please complete the Do-Now and transition activity </li></ul>
  3. 3. WHAT IS THE TRUTH? <ul><li>Transition question </li></ul>
  4. 4. ANNOUNCEMENTS <ul><li>Citizenship Project (Community Service)- October 24th </li></ul>
  6. 6. <ul><li>Opportunity for test corrections </li></ul><ul><ul><li>Due next Wednesday </li></ul></ul><ul><ul><li>Earn ½ of the points back </li></ul></ul><ul><ul><li>Will be REQUIRED if you got less than 80 </li></ul></ul><ul><ul><li>You can visit me in study hall/ before or after school </li></ul></ul><ul><ul><ul><li>NOT AFTER SCHOOL ON WEDNESDAYS </li></ul></ul></ul>TEST TALK
  7. 7. <ul><li>Limited govt versus Consent of the governed </li></ul><ul><li>“ meaning” versus “example </li></ul><ul><li>Don’t talk about an image if you aren’t 100% sure of what it is </li></ul>GENERAL TEST TRENDS
  8. 8. <ul><li>Declaration of Independence- 1776 </li></ul><ul><ul><li>LICE </li></ul></ul><ul><li>Articles of Confederation- 1781 </li></ul><ul><ul><li>Weaknesses, first attempt at a nat’l govt </li></ul></ul><ul><li>Constitution- 1781 & on </li></ul><ul><ul><li>Preamble, Articles, Amendments </li></ul></ul><ul><ul><li>Establishes the structure of our govt </li></ul></ul><ul><ul><li>“ Supreme law of the land” </li></ul></ul><ul><ul><li>Does not list all of the laws </li></ul></ul><ul><ul><li>Other PAGE things </li></ul></ul>GENERAL TEST TRENDS
  9. 9. CORRECTION HINTS <ul><li>Check Law School packet </li></ul><ul><li>SR Preamble sheet </li></ul><ul><li>Take-home points </li></ul><ul><li>Study guide </li></ul>
  10. 10. HOW DO YOU STUDY? <ul><li>What do you do to prepare for a test? </li></ul>
  11. 11. REVIEW- THIS WEEK? <ul><li>Campaign Financing </li></ul><ul><ul><li>What is “reform”? </li></ul></ul><ul><ul><li>What are the main sources of funding? </li></ul></ul><ul><ul><li>What are the effects of rising campaign costs? </li></ul></ul><ul><ul><li>What limits have been placed on campaign finances? </li></ul></ul><ul><li>Political Parties </li></ul>
  12. 12. EVALUATING CAMPAIGN MESSAGES Looking at campaign materials for accuracy
  13. 13. HOW DO CITIZENS MAKE INFORMED CHOICES IN ELECTIONS? <ul><li>Take-Home Point </li></ul>Transitioning from candidates to voters’ perspectives
  14. 14. TODAY’S AGENDA <ul><li>Do-now & transition activity </li></ul><ul><li>Announcements & test chats </li></ul><ul><li>Review </li></ul><ul><li>Introduction to today’s lesson </li></ul><ul><ul><li>Vocab & steps to analyzing campaign materials </li></ul></ul><ul><ul><li>2008 campaign- what did you find out? </li></ul></ul><ul><ul><li>Looking at 2008 ads </li></ul></ul><ul><li>Take-home point </li></ul>
  15. 15. VOCAB CHATS <ul><li>What is an opinion ? </li></ul><ul><li>What is bias ? </li></ul><ul><li>What does it mean to evaluate something? </li></ul><ul><li>What is propaganda ? </li></ul>
  16. 16. VOCAB CHATS <ul><li>Opinion-a view or judgment on a matter </li></ul><ul><li>Bias- a personal and sometimes unreasoned judgment; prejudice </li></ul><ul><li>Evaluate- to determine the significance of </li></ul><ul><li>Propaganda-ideas, facts, or allegations spread deliberately to further one's cause or to damage an opposing cause </li></ul>
  17. 17. STRATEGIES FOR ANALYZING CAMPAIGNS <ul><li>1) Separating facts from opinions </li></ul>
  18. 18. OPINION OR FACT ? <ul><li>Ms. Mitchem loves pink. </li></ul><ul><li>Ms. Mitchem is awesome. </li></ul><ul><li>That civics test was really hard. </li></ul><ul><li>We took the civics test on Friday of last week. </li></ul><ul><li>A new Rihanna song came out last week, and it’s so great, it should be played all of the time on the radio. </li></ul>
  19. 19. STRATEGIES FOR ANALYZING CAMPAIGNS <ul><li>2) Detecting Bias </li></ul>
  20. 20. BIAS <ul><li>Perspective #1: Taylor Swift got a call from her boyfriend, Joe Jonas, while she was on tour. During that phone call, Joe broke up with her. Taylor is super mad that Joe broke up with her ON THE PHONE!! </li></ul>
  21. 21. BIAS <ul><li>Perspective #2: Joe Jonas has been thinking about breaking up with Taylor Swift for a few weeks. She’s a little needy. After a long day in the recording studio, Joe decides he is going to call Taylor and end it. She’s going to be on tour for the next 6 months, and he wants to move on. He doesn’t understand why Taylor gets upset with the phone-call thing. Would e-mail or text have been better? </li></ul>
  22. 22. BIAS <ul><li>What biases do Taylor and Joe have? </li></ul>
  23. 23. STRATEGIES FOR ANALYZING CAMPAIGNS <ul><li>3) Evaluating sources </li></ul>
  24. 24. EVALUATING SOURCES <ul><li>Where would you go to find a report on the popularity of the President of the United States? </li></ul><ul><ul><li>A statement from a Democratic Senator </li></ul></ul><ul><ul><li>A NY Times newspaper survey </li></ul></ul><ul><li>Where would you go to get info about the Democratic candidate for President? </li></ul><ul><ul><li>The Republican Party website </li></ul></ul><ul><ul><li>A neutral website </li></ul></ul>
  25. 25. STRATEGIES FOR ANALYZING CAMPAIGNS <ul><li>Identifying propaganda </li></ul>
  27. 27. 2008 CAMPAIGN <ul><li>What did you find out? </li></ul>
  28. 28. WHAT I FOUND OUT <ul><li>Obama was the first major-party candidate to reject public funds since that system began in the 1970s </li></ul><ul><li>After McCain accepted public funds: </li></ul><ul><ul><li>McCain spent $84 million </li></ul></ul><ul><ul><li>Obama spent $315 million </li></ul></ul>
  29. 29. WHERE DOES THAT MONEY GO? <ul><li>Up to 80% of campaign funds are spent on paid ads. </li></ul><ul><li>Posters, websites </li></ul><ul><li>Staff </li></ul><ul><li>Transportation </li></ul>
  30. 30. GROUPS OF 4 <ul><li>Let’s count off </li></ul>
  31. 31. 2008 ADS <ul><li>“ What Kind” (4) </li></ul><ul><li>“ Strong” (2) </li></ul><ul><li>“ Original Mavericks” (3) </li></ul><ul><li>“ Education” (1) </li></ul>
  32. 32. FACTCHECK.ORG <ul><li>&quot;What Kind&quot; ( ) </li></ul><ul><li>&quot;Rearview Mirror&quot; ( ) </li></ul><ul><li>&quot;Original Mavericks&quot; ( ) </li></ul><ul><li>“ Education” </li></ul>
  33. 33. HOW DO CITIZENS MAKE INFORMED CHOICES IN ELECTIONS? <ul><li>Take-Home Point </li></ul>Transitioning from candidates to voters’ perspectives