“‘Getting serious’ about public health and prevention”

1. Getting serious about public
health and prevention
Shirley Cramer CBE

5. WHO Obesity Forecasts - UK
2030
Obese women 33% (25% 2010)
Overweight women 63% (59% 2010)
Obese men 36% (26% 2010)
Overweight men 73% (70% 2010)

6. £14 billion

7. Health inequalities
• Individuals in most deprived areas live 7 years less
than in least deprived areas
• Disability free life, expectancy – 17 years
• Mental health parity with physical health

8. What to do
• Tobacco levy
• Duty escalator on alcohol
• Duty on sugary soft drinks
• Tackle social determinants of health

9. People in UK Public Health
• To advise on the future public health
workforce
• Business case for investment 2014
• CfWI commissioned DH/PHE/HEE to
research and understand the wider
public health workforce

10. Core public health roles
Defined core public health workforce:
‘All staff engaged in public health activities
who identify public health as being the
primary part of their role’
- CfWI definition
 Identified 11 core public health roles
 Total workforce of around 40,000
 Great diversity of:
— Data availability
— Qualification requirements
— Registration
— Main employer

11. Understanding the wider public health workforce

12. Population
12
PH
Core
workforce
PH
Wider Workforce
Public Health Workforce:
‘Any individual who has the
opportunity or ability to
positively impact health and
wellbeing through their work’
- CfWI definition
Working Population

13. Wider public health workforce

14. Allied Health
Professionals
Pharmacy teams
Fire Service
Housing
Health Trainers

18. Health on the High Street
• Tackling clustering of unhealthy businesses
• Giving enhanced powers to Local Authorities
• Encouraging businesses to be more health promoting

19. Thank you
@R_S_P_H