The technological innovations over the years have brought in dramatic increase in data that is managed across enterprises.

1. An Introduction to Big Data Applications- Creating Business Intelligence
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2. The technological innovations over the years have brought in dramatic increase in data that is managed
across enterprises. The development of smart phones and hand held devices further allows
anytime
anywhere access to the corporate data. The rise in the digital data thus transferred through these corporate
networks and internet has led to volumes of data gathering. Big data management has today become an area
of strategic investment for technology enabled modern enterprises.
Connectivity through smart phones and new-age computing devices led to nearly 2 billion people being
connected across various networks. Technology has facilitated the end-users facilities with Internet search
engines, social networking websites and instant chat windows. Reports showcase that Google receives over
2,000,000 search queries every minute. With 217 new mobile Internet users, 72 hours of you tube videos
streaming and 100,000 tweets every minute showcases the fact that the volume of data created would grow
50 times more than the whopping 1.2 trillion GB achieved in 2011. Virtualization and cloud computing
further showcases how big data has made its presence in the business environment. Data centers therefore
need to significantly bring in changes to their infrastructure to handle big data. An introduction to the big
data applications will help enterprises understand how big data can up heave the system and storage devices
and manage the storage applications for such large volume of data across networks.
The term “Big data” refers to the large collection of data with hidden details which can be used for analysis to
deliver new business insights, develop new market opportunities and also give enterprises a competitive
edge. Based on the growth of data, International data Corporation predicts that big data technology and
services will bring in 40% growth to reach a $16.9 billion mark by 2015.
An introduction to big data
applications brings to light the differences of big data in comparison to the structured data used across
various business applications. The major attributes of big data are:

Variety- unlike structured data, this includes semi-structured as well as unstructured data with text,
audio, video and clicks and log files.

Volumes- Being large, enterprises can fill in information upto hundreds of tetra-bytes.

Velocity- the ability to be analyzed in real time facilitates streaming of business data value across to
the enterprises in real-time.
An introduction of big data applications into the business environment will impart enterprises agility, ability
to experiment and explore to successfully exploit the value of big data.
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