4. The trick works like this. You will want to have as many
variations on a theme as possible. In other words,
hundreds, or thousands of keywords and phrases that
advertisers do not think of and people searching for a
product do. When you start a campaign, you will use a
main key word to build themes on.
37. If we have lists of hundreds or thousands of keywords,
they may very seldom get searched for. However, whit
that many keywords in our campaing, the rare and super
targeted clicks will drive cheep trafic every day because,
we have so many waiting for the right people!