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Digital trends


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The presentation outlines some tips for treating customers online, real-time marketing and an overview of some trends coming up in the next 12+ months.

Published in: Technology
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Digital trends

  1. 1. Digital Trends June 14
  2. 2. About me
  3. 3. Overview <ul><li>1. Don’t sleep with them and leave ‘em </li></ul><ul><li>2. Real time marketing – duh?! </li></ul><ul><li>3. Creative catching up with technology </li></ul>
  4. 4. Don’t sleep with them and leave ‘em <ul><li>1. Don ’t use your fans </li></ul><ul><li>2. Be a person not a brand </li></ul><ul><li>3. Customer Service is not marketing </li></ul>
  5. 5. Don ’t use your fans
  6. 6. Be a person not a brand Video:
  7. 7. Customer service is not marketing
  8. 8. Real time marketing – duh?! <ul><li>Create a playbook </li></ul><ul><li>Nothing is final </li></ul><ul><li>Influencers (good or bad) care </li></ul>
  9. 9. Create a playbook
  10. 10. Nothing is final Siegal & Gale ’s office window which happens to be across from Gap Inc.’s office
  11. 11. Influencers (good or bad) care
  12. 12. Creative catching up with technology <ul><li>E-commerce </li></ul><ul><li>Checking in </li></ul><ul><li>QR codes </li></ul>
  13. 13. Ecommerce Message from P&G eStore We’re on a mission to build the ultimate online buying experience. We need your help to get there. Give us your ideas, tell us what you think about other people’s ideas and show us how we can improve.
  14. 14. Ecommerce
  15. 15. Ecommerce Video:
  16. 16. Checking in Video:
  17. 17. QR Codes
  18. 18. QR Codes
  19. 19. Thank You Twitter: @mavylala Blog: