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Fastest Way to Start Marketing Automation


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The escalator is much easier than taking the stairs (one step at a time). This quick guide gives you the tools you need to start using marketing automation quickly and effectively. Marketing automation takes time and patience, but with this helpful deck you can start seeing results immediately.

Published in: Marketing
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Fastest Way to Start Marketing Automation

  1. 1. Take the Escalator The Fastest Way to Start Marketing Automation
  2. 2. Parts Marketing automation includes a number of moving parts for a successful automated marketing campaign. You must learn them all.
  3. 3. Sharpen Sharpen your marketing knowledge. Educate yourself - learn what works and what doesn’t. Knowledge is power.
  4. 4. Basics Learn the basics, walk before you run. Become familiar with marketing automation and what you want to accomplish. Take steps one at time. What is email marketing? What is a drip campaign? What is automated marketing?
  5. 5. Training Invest in training and development of your marketing skills. Learn from others.
  6. 6. Campaign Build your first campaign and put your learning to practice: • Create Strategy • Design Landing Page • Write Emails • Build Workflow • Measure Results
  7. 7. Analyze Analyze your results from your initial campaign. Metrics help you design better marketing campaigns.
  8. 8. Optimize Once you have a good understanding of your entire process you can being to optimize your various elements.
  9. 9. The Fastest Way to Start Marketing Automation