WonderfulBasicCredsFeb2013

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WonderfulBasicCredsFeb2013

  1. 1. www.bewonderful.co.ukCredentials
  2. 2. clientsretailtravel and tourismConstruction and property
  3. 3. clientsPublic sectorProfessional services
  4. 4. clientsNFP sectorManufacturingHealthcare
  5. 5. We are a team of business strategistsand marketing professionals whosesole aim is to work in partnershipwith you to build your brand andgrow your business.Our Directors have combined business experience of over 70 years across the financial, corporate, events, nfp, public andprofessional service sectors and have over 35 years direct agency experience. Our marketing professionals have specialistexpertise spanning all disciplines that underpins the technical and creative delivery that drives the strategy.This experience and expertise means we work in partnership with our clients to help achieve their objectives, bringingtogether the right technical and creative disciplines to achieve set results.
  6. 6. Let’s getintegrated Time to How about get more your Offline? mobile
  7. 7. Integrated campaigns Why go Advertise now on Kent’s largest job site nationwide when what you want Html email is on your doorstep? £60 From Only £95 to post a job for a month +VAT per job About JobsInKent.com 1 Job Credit Only £95.00 Stop! Created in 1999, JobsInKent.com is the longest established recruitment web site specifically focusing 2 Job Credits on Kent. Only £175.00 (£87.50 each) JobsInKent.com advertises over 4,000 jobs every month in 36 separate industries. Last month we 5 Job Credits received over 21 million hits making us Kent’s most Only £400.00 (£80 each) Only £95* popular recruitment website, so why not join over 5,500 local businesses and advertise your next 10 Job Credits vacancy with us. Only £600.00 (£60 each) to post a job Online: www.jobsinkent.com Email: sales@jobsinkent.com All prices listed are ex-vat Telephone: 01622 761 704 1 x credit = 1 vacancy for 1 month on the biggest recruitment website in Essex. *+ VAT per job Offline material case study
  8. 8. Integrated campaigns Campaign website and branding Campaign direct mail Please buy this brick for £10, £20, £50 or more.Demelza Bricks & Water Capital Appeal Demelza Hospice aims to raise the £1.3million that we need to transform our facilities, bringing them up to the standard that these children deserve. £10 Could buy a talking clock for a bedroom or 20 bricks £20 Could buy a set of trendy curtains to decorate a bedroom £50 Could buy a duvet set for a teenage bedroom or 50 tiles £100 Could buy a sling to enable easy movement for a child around the hydrotherapy pool The Bricks and Water Appeal Brick by brickCampaign video Can you imagine how it must feel to have a child that is not likely to live to adulthood? So part of our care is to This year, we are offering the opportunity to ‘Buy A Brick’ and so to become a part of the wonderful build happy memories for families to treasure forever. Bricks and Water project. But we know that although our care is second-to-none, our All you have to do is contribute whatever you can spare facilities could be better. And it was with this in mind that and give it to Demelza, either in person, by post, phone we have launched our Bricks & Water Appeal. or online at: The project comprises two parts. www.bricksandwaterappeal.org.uk The first element entails extensive www.justgiving.com/bricksandwaterappeal or refurbishment which will see the existing uk.virginmoneygiving.com/team/bricksandwaterappeal bedrooms completely revamped and en-suite bathrooms added to all. We will also create two further bedrooms, with There is a form at the bottom of the letter that accompanies more privacy catering for teenagers. this leaflet for you to complete if sending a cheque. This building work is the ‘Bricks’ part of Html email the appeal. Then comes what is perhaps the most exciting element, the ‘Water’: A portion of the £1.3m target will be allocated to building a state-of-the-art hydrotherapy unit. The benefits of hydrotherapy for children are too numerous to list, but include a dramatic increase and improvement in range of movement and mobility, maintenance of muscle strength, pain reduction, and, vitally, a chance to have fun. All of us here at Demelza would like to say a big thank you for any contribution that you can make and for enabling us to build dignity, privacy and comfort for all our life-limited children and their families. case study
  9. 9. Integrated campaigns Campaign direct mail Letterhead and envelope Sign up for your special low fee trial at c r e a t i o n™ www.creationpinpoint.com PINPOINT Creation Healthcare Tune in to the respected voices in social media 90 Long Acre Covent Garden London WC2E 9RZ Tel: +44 (0)207 849 3167 Creation Healthcare is a trading name of Creation Interactive Limited, registered in England & Wales no. 3543711. Registered office at Raigersfeld, Maidstone ME14 4AE, United Kingdom. With so many people tweeting, blogging and Set up to hear what your trusted experts contributing to online forums, identifying the have to say voices of healthcare professionals among all With Creation Pinpoint comes the opportunity to the noise would be impossible without access your own ‘dashboard’ that will display the Creation Pinpoint. comments and conversations on all the topics that But now that you have access to this unique social relate to your brand. media monitoring tool, you can find the doctors You can also choose to receive alerts when known who are talking about your brand or therapeutic Digital Opinion Leaders mention subjects you are area in a heartbeat. interested in, and search historic data so that you If undelivered please return to Creation Healthcare: 90 Long Acre Covent Garden London WC2E 9RZ Data source: Mayo Clinic Center for Social Media, December 2012 can look back at past trends. Focus your tools of engagement Using Creation Pinpoint to identify the individuals Sign up for your three-month trial who matter most to your brand will tell you what To hear the relevant commentaries between they are saying right now and give you a valuable healthcare professionals, sign up to Creation insight into whatever is shaping their views. Pinpoint today. Our special low-fee trial will give As they will also have considerable influence on you a secure online Dashboard that you can share their peers and on other stakeholders, listening to with an unlimited number of colleagues in your Find Digital Opinion these ‘Digital Opinion Leaders’ will also help you organization for three months. Leaders who are using social media plan your marketing strategy and equip your reps Digital Opinion Leaders are More importantly, it will help you listen to in the field. healthcare professionals worldwide who influence each other online the heartbeat of your brand. Sign up now at creationpinpoint.com Creation Healthcare | 90 Long Acre | Covent Garden | London | WC2E 9RZ Tel: +44 (0)207 849 3167 Creation Healthcare is a trading name of Creation Interactive Limited, registered in England & Wales no. 3543711. Registered office at Raigersfeld, Maidstone ME14 4AE, United Kingdom. Campaign videoExhibition stand case study
  10. 10. online retail and leisureKopi - Premium coffee brand, delivered to your door. Banner campaigns Print advertising GET YOUR FIRST MONTH FREE! GOURMET Go to www.kopi.co.uk/promo COFFEE GOURMET and enter code DC001 now EVERY MONTH COFFEE EVERY MONTH Delivered. Discover a world of irresistible freshly- roasted single estate coffee Delivered.a new roast every month; all Explore 6 outstanding bags of of Kopi’s coffee gurus favourites gourmet coffee; a new one every monthEnjoy the convenience of having it delivered through the post. delivered through your letterbox LIMITed AVAILAbILITY 6 month gift subscription Go to www.kopi.co.uk/DC001 and enter code DC001 now only £48. go to www.kopi.co.uk/gifts save £12 per year The perfect unique Christmas gift; starting at £48 for 6 months Order befOre 16Th deC - to guarantee arrival before Christmas case study
  11. 11. online retail and leisure Everything from entertainment, fine dining, health & beauty, days out and gifts. Banner campaigns Print advertising As featured in: Get up to 70% off exclusive London experiences Hello Keynoir is a buyers club that gives its members access to an indulgent and fun lifestyle. We have direct partnerships with the hottest restaurants, spas, and hotels in London, which allows us to offer huge discounts of up to 70% off normal price. The sales are over fast though; so well send you the best ones straight to your inbox each day. Simply join today in 2 easy steps, but hurry, open membership is for a limited time. Step 1: Go to www.keynoir.com Step 2 : Register your e-mail and set your password. Et voila! Instant access to all of London’s most indulgent experiences at a fraction of the price. As a special reward for joining, I would like to give you and a friend £5 off your very first purchase. I look forward to bringing you all of the capital’s best offers. Charlotte Rhys-Davies Recent Member exclusives. £114 £76 – SAVE 33% £62 £29 – SAVE 54% Lunch For Two At Ministry of Waxing in Double Michelin - Starred Covent Garden Marcus Wareing Discover the naked truth of a Regularly referred to as the best fine really good wax with Ministry of dining restaurant in London, Marcus Waxing. With a brand new salon Wareing at The Berkeley will blow in the heart of Covent Garden, you away with its sensational food their fast and efficient service will and impeccable service. be a depilatory revelation. £5 Credit towards your first purchase £5 Credit towards your first purchase keynoir.com keynoir.com Code: canarywharf Code: canarywharfSocial media and email marketing case study
  12. 12. Online advertising Tesco dynamic advertising campaign Tesco online advertising campaign case study
  13. 13. Online advertising Html email Examples from the banner campaign case study
  14. 14. Online advertisingOnline advertising campaigns case study
  15. 15. Online advertising Online advertising campaigns case study
  16. 16. Integrated booking functionalitySocial MediaGo towww.twitter.com/ParkPlazaHotelswww.facebook.com/ParkPlaza Interactive gameResults 1 2 3 20% more Facebook 15,560% more people reached 353% more people talking likes in 6 weeks in one week on Facebook about Park Plaza on Facebook case study
  17. 17. Video pulled in from youtubeSocial MediaGo towww.twitter.com/Hyundai_UKwww.facebook.com/hyundaiuk Example from just one of the tabs we have done for Hyundai UK, other functionality we have included are live Twitter feeds and live video Link to app store streams from product launch events as they happen.Results 1 2 3872 Additionalmonthly 754 Connected Dynamic and innovativeengagements in one day u se of social technology case study
  18. 18. Social Media Dynamic web links and Share functionality Link to invite friendsGo towww.facebook.com/keynoir Example from one of the competition tabs we created for Keynoir where users can tag friendsResults and pull in their data 1 2 3 876 social driven Bespoke Facebook Innovative use of RSS feeds competition entrants development in Flash banners case study
  19. 19. Social Media Festive Facebook competition with a great prize. On entering the competition the app posts to your wall, advertising Clearstep and the give-away to your friends and helping the campaign gain momentum at no extra cost. case study
  20. 20. The brief We were approached to develop a new brand and deliver an industry leading corporate website. Working on a limited budget Wonderful executed a full branding and design process as well as online presence. Extra features • lear call to actions C throughout the site • asy to use CMS E • igh clickthrough rates H to sales contentResults 1 2 331% Bounce rate Over six minutes Brand development Average time on site and website execution within 5 weeks case study
  21. 21. The brief To re-design and build a website for Page and Wells Estate Agents to promote their properties and services. It’s here... It’s new... www.pageandwells.com Sales | Lettings | New Homes | Twitter | Facebook Video tours | Google Maps | e-magazine Sales Guide | Lettings Guide It’s live... Featured property | Valuation Request | Moving Away? | Testimonials | Large images | Street view | Birds eye view | What’s on and local info linksResults 1 2 3 Number one in 100,000+ annual 1million+ annual Google for key unique visitors property views online search phrases case study
  22. 22. The brief To rebrand Ward Belting and create a web system for making and administrating online purchase orders. with: Celebrate our launch 20% off your first turnbelt order a 20% Launch we are pleased to offer To celebrate our launch t ordered. Discount on your first Turnbel have decided is possible because we This one-time discount ions, we have not to launch at trade shows or in trade publicat to subsidise our prices. used our Marketing budget value t is ordered then the highest If more than one Turnbel item will be discounted. date. 30 days from initial enquiry Launch Discount valid for order. Payment to be made with in the manufacture and Ward Belting specialise wire belting for all known supply of open-mesh corner/turn conveyors. built-in • Technology with hygiene • ‘Snag-free’ ends • Free worldwide shipping • Online quote and orderingResults wardbelting.com 1 2 3Fresh brand Innovative visual part Bespoke web-basedidentity rolled out number identification purchase order tool system case study
  23. 23. The brief The client approached Wonderful to engage in a full rebrand process as they wanted to communicate themselves more as a national brand and to tender for larger contracts. Through a series of workshops and engagement Wonderful delivered a fresh brand identity, guidelines, photography and annual reports. Photography from our horse riding and equestrian care group Intensive Community Treatment and Key Working Services The high point of the team’s year was winning the Chair’s commendation from the Kent Criminal Justice Board for their work across Kent. I’m not a slave to heroin. I have New initiatives continue to be developed in response to service user needs including the a better quality of life and no introduction of modules on alcohol management longer have to commit crime and anger management. Links continue with adult education services and new community projects to feed my family. have been introduced including horse riding and equestrian care, archaeology, reading groups, cooking groups and an allotment project. In October last year, KCA was awarded the Alcohol Treatment Requirement (ATR) contracts in East Kent and Medway, funded by the Kent Probation Service. This followed a successful pilot which demonstrated a significant reduction in alcohol consumption and crime rates. The team worked hard to establish the two programmes and, by April, 177 people had accessed the service, with many starting to complete their six month ATR orders. 2010 | 2011 Howard Cohn, Kent Probation Service Commissioner said: KCA has consistently provided a high level of flexibility and responsiveness to our requirements. An initial ATR pilot project in Thanet has since spread and been extended across Eastern Coastal Kent and Medway, with a high level of successful offender management and ATR completions. Activity levels l health services Drug, alcohol and menta Intensive Community Treatment and Key Working Services 2006-07 2007-08 2008-09 08-09 % change Total number of voluntary and 350 590 761 29% DRR clients seen 13 Impact Report 2008/2009 14Results 1 2 3Ability to tender for Corporate uniformity A library oflarger contracts across all insightful communications photography case study
  24. 24. ...clever video editing almost ViralWonderful created a viral in July2011 we cut Beastie Boys to Sesame makes you forget Sure ShotStreet, it reached 150,000 isn’t a Sesame Street song. marketingdaily views, half a million Mashableviews in the first week, success800,000 views and3.5 million loads in ...made me feel joy today.under 4 weeks. Jesus Diaz, Gizmodo Beastie Boys V Sesame Street T he Beastie Boys Picked up by ABC News, themselves put it on their the BBC and even EMI Facebook page with over 6,000 likes and 400 comments Virtuoso editing... boingboing ...wonderfully Watched in Embedded by creative mashup over 150 countries 100s of websites The Daily What
  25. 25. video just click it.Charnwood video Cinema ad for KCC Rabbit introductionKent Invicta Chamber of Commerce promo Hadlow College promo Espire introduction more...
  26. 26. The Team Matt Lydia Darren Alex Glenn Richard Senior Project Senior Account Head of Account Executive Manager Creative Director Manager Social Media Strategy Director Alison Ramona Chantal Chris Dan Martin SintaHead of Copy Senior Designer Head of Production Head of Digital Managing Director Head of Senior Designer Media Production
  27. 27. COME AND SEE US... d oa B2 yR x le 0 J7 01 r Bo we 2 Lo M2 M20 J6 d Maidstone a Ro East ne ur bo A229 Maidstone ing Town Centre Unio Sitt Maidstone n Str eet Fairmeadow Barracks A20 49 A2 LoE? nd A20 M2 on A20 et 0 J8 t re Rd A sh hS fo r . A20 ig The Mall dR ad H oad Ro A2 la ce Ave ill 29 Pa A2 .H 0 20 The Sq A 49 Maidstone A2 M ote Rd Wea A26 Tonbridge West . Rd. A229 ld Hayle Rd. Mote Park LAT : N51:16:25 ( 51.273525 ) Head Office LONG : E0:31:50 ( 0.530692 ) 11 Ashford Road Maidstone 0845 2000 278 Kent ME14 5DA If you would like more inform ation please email: d an.maudhub@bew onderful.co.uk Where are we? M
  28. 28. Key Advertising Campaigns Website Design and Build Event Marketing Social Media Campaigns Corporate Branding Video Production Offline Marketing Mobile Development Digital Marketing

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