Media Coursework front page analysis By Matt Mosey
The title “Kerrang” is an onomatopoeia because it Big bold and rugged title represents the The magazine has a header which says thatsounds like the noise a guitar would make. This lifestyle of the rock community as being you can “ win”( the word win being in a blueexcites the reader as they soon understand this bold, outrageous, rugged and general graphic to express the point of the audiencemagazines music genre and the general type of rebellious. gaining something for free(U&G) a place at ainstruments that is normally used in the music that rock music festival playing as your band. Thisthe magazine is about. encourages people to pick up a guitar and start there own band to experience the same life as there favourite rock idols, causing the rock community to grow.This magazine is advertising a articleabout a music festival (Downloadfestival) that shows music the same as The centre graphic image is of a well knownthe magazine. This music festival brings metal band. The band in the picture is also therock music fans together into one same as the bold writing on the front of thecommunity to discus and enjoy the page. The main lead singer of the band ismusic. The audience feel good to be slightly apart from the rest of the band. This ispart of a community and will proceed due to the high status “Ollie Sykes” has in thein attending the festival. If this metal community and the fact that manymagazine advertises it, the audience regard him as an idol. Having his face in themay relate this magazine to that feeling main centre of the magazine cover willof being in a community (Uses and instantly attract many rock fans to idolise him.gratification) and buy the magazine His tattoos and hair are some of the reasonsmore. why he is idolised and known by many people. The dark clothes and intimidating looks (arms crossed) that the centre band give“Bring me the horizon” is a bright yellow the audience gives a feeling of “ we meancolour and is in contrast with the dark business” which excites the audience.black colour behind it. This makes it stand Matched with the quote” this time itsout to the reader and makes sure that The title “Access all areas” makes the personal” attracts the reader to read onthis is one of the first thing the reader reader feel special in that they can read into the magazine.reads on the page to attract readers who information which is usually “classified”enjoy the band “ bring me the horizon". such as the studio report. This makes “This time its personal” is a quote from theThis simple bright coloured title instantly them feel as part of the rock team and article which is quite full on and outrageousattract a specific target audience to which will encourage them to continuously buy which attracts the gossip leaching readers.the magazine originally aims to attract the magazine to reoccur this feeling of The quote also gives the reader a taste ofand please (uses and gratifications 1979) being part of something.(U&G) what to expect from the interview
Banner of article titles reveals what ells is in the magazine for the The main title in the centre of the page advertisesaudience to enjoy. One of the titles being “Slipknot Destroy a specific band that follows the same music genreLondon” the word “Destroy” connotes violence and havoc among as the magazine. For fans of this band thisthe band and what they stand for. This general violent and magazine will be an instant attraction. Below therebellious attitude reflects the community morals of the rock main title the sub title reads “ Fame, Freak-Outscommunity, if the audience is attracted to this subculture they will and Fatherhood” this is a tricolon which gives theread on to feel part of it.(U&G) sense of power of three and a impact of the reader that this is interesting. The explanation mark reminds the reader that The title is covered a bit by the the tile is said loud to head of the centre picture. This remind the reader of the reinstates the informality of the loud lifestyle that rock magazine and the general lifestyle portrays. of the readers. The main centre picture is the band “Fall Out Boy". The band are styled to represents the general style of the music genre. This creates an understanding between the reader and the magazine ofThe advertisement for free posters means what the norm is for “rockers”.that the audience feel an instant advantagein buying the magazine because there Mode Of Address-The MOA in this front covergetting something for “free” this makes relates to the lifestyle that rock culturethem feel god and that they got a bargain portrays, for example with the term “Bullsout of buying the magazine with free gifts hitters” which is shocking to people who don’t(U&G) perhaps understand the language of the rock culture. However, to people who follow this genre of music they understand that thisThe title “ Reader Pol” is on a banner in a language is normal and makes themroyal style. Since the title is about the comfortable reading the magazine. This createsreaders and it is in royal banner this a relationship between the reader and thecompliments the readers and makes them magazine which leads to the audience relatingfeel above standard level. It also asks a the magazine to comfort.(U&G) It also has two pictures of bands that only truerhetorical question to make the readers rock fans would know. This makes them feelthink about the question sub consciously as knowledgeable and wise in the rock communitythey beginning to read the rest of the since there is no title of the bands on by themagazine picture(U&G)
The advertisement of free mechanise The small PUG reading “Danger Danger”(CD’s) attracts the reader because they Other band names to show the reminds the reader that this is “Hotfeel there getting something eels out of reader what bands this Stuff” and should be read with generala magazine than usually. They are also magazine talks about enjoyment.attracted because it makes them feelmore like a fan if they have moremerchandise, Meaning they are more Around the main title and centreinvolved in the rock community. graphic image there are lots of references to the fact that the page isPUG- stands out due to its colour and on fire. For example the “Hot listcontrast to the rest of the magazine colour 2011” . The sub-title of “Hot list”scheme. The general intention of it also makes the reader want to read moreattracts the reader knowing that they can into the general idea of a “hot list”“Win” a guitar. The rock community come and to see what bands are doing welltogether with the music that they play, and which bands arent. Thistherefore people will be invited to join the extended there knowledge about thecompetition. rock industry(U&G) The article quotes says that the more The reference to rock festivals attracts people we have the stronger we will the reader to attended to join and become. This talks as if they are an army increase the rock community and to be that need more soldiers. In this case more part of something. (U&G) soldiers of the rock community and to spread to power of the music. The centre graphic image of Sam Carter (lead singer of architects) isThe title main band is “Architects". The unwelcoming and dirty this may beband title is on fire which suggest that the the general view of many people whoband is “On Fire” in general colloquial arent familiar with the rock cultureterms this means that the band is doingwell and successful. If the audience The fiery affect around the whole front coverunderstand this along with the fact the fire gives a sense of destruction and anarchy. Thesuggest rebellion, they will be attracted to reinstates the general lifestyle of the rockthe general news that a rock band is being community as being crazy and general rocksuccessful. sub-culture.
The main centre picture is a picture The name Hammer is also usuallyof man in a straight jacket, This represented as violent and angry which The title “Metal Hammer” isconnotes a literally crazy lifestyle connotes that atmosphea in the magazine. designed in a way to conform toand that the rock genre is so the norms of a rock magazine. Thedangerous it has to be detained. tile is dark with one edge of the HHowever, the colour of the straight in hammer being used to spelljacket is white which could connote “Metal". This is informal andthat really he is innocent. against the norms of normal society. Therefore it attracts the readers as it relates to the type of music that the audience enjoy.The front colour being Red andBlack contrast with thebackground being white. This The swear words connote a MODmakes it easy to read and to that is rocker, rebellious, againstunderstand. society. This MOD attracts the reader and makes them feel comfortable(U&G). The main title “Children of BoDom” is right next to the mans face in the picture. This One of the article talk about a band connotes that the title is in splitting up. This will give the reader your face and load in its voice. knowledge about the current rock world and therefore will make them feel more wise (U&G) Many of the sub titles are different colours to the main titles this is to make sure that they stand out to the reader to give the reader a littleThe front on the magazine is bold bit more incite into what the readerand jiggered which connotes a will experience if they buy theinformal style. The informal style magazine.also reads “ fights , drugs , prison”which generally are connoted to bebad, and rebellious which is thelifestyle the magazine connotes.
The title “You Me At Six” looks as if it’s on a sign post. Audience may see the sign pot look alike and feel to be inclined to follow the sign post to read the article and extended there knowledge of rock culture and the bands U&G.The main title “Linkin Park” is of a contrast The top if the page which is also iscolour to the background and it bold and key eyesight for the reader showslarge in the centre of the page. This means it the opportunity to access freeis the first thing the reader is going to see merchandise (posters) this attractswhen they pick it up. For fans of Linkin Park the audience and makes themthis magazine will be an instant appeal. believe they are getting more out the magazine.The lead singer of linked park lookinglike he is shouting shows that he isangry and emotional about something. PUG- with article picture and titleThis matched with the quote “this about a band making a statement.time its personal” connotes that he is This could interest readers whogoing to make angry emotion new enjoy this band in particular orsongs relating to something he is readers who wish to extended thereupset about. knowledge of that bad (U&G) The red glow around the body of the man reinstates his anger. The title of the band and the nameThe sub-title “ the naked truth” with naked of the lead singer are in the sameunderlined suggests that the article is font. This instantly teaches theabout someone being embarrassed abut reader the band lead singers namethem being naked at some point. Followed increasing the knowledge (U&G)by the word truth means that they arerealising the information to the public,however, the fact that the front is in hand The graphic of the page being tornwriting suggests that this was not suppose suggests that to read about thisto be known by the public and it personal( particular article you must turn insideas is the hand writing) to the specific to read on.person.