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Piwik - open source web analytics


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piwik is an open source (GPL license) web analytics software. It gives interesting reports on your website visitors, your popular pages, the search engines keywords they used, the language they speak… and so much more.

piwik aims to be an open source alternative to Google Analytics.


What is web analytics?
What are the solutions available?
What is piwik? Why is piwik a great alternative to other solutions?

Published in: Business, Technology
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Piwik - open source web analytics

  1. 1. Piwik open source web analytics software
  2. 2. Web analytics?
  3. 3. You have a website or a blog
  4. 5. <ul><li>How many? </li></ul><ul><li>What are they reading? </li></ul><ul><li>How do they find you? </li></ul><ul><li>Do you reach your goals? </li></ul>
  5. 6. This is web analytics
  6. 7. Solutions available
  7. 8. Google Analytics <ul><li>Free </li></ul><ul><li>+100,000 users </li></ul><ul><li>Lots of advanced features </li></ul><ul><li>... Google </li></ul>
  8. 11. Clicky <ul><li>Cheap </li></ul><ul><li>Web 2.0 </li></ul><ul><li>Geek friendly </li></ul><ul><li>Fun to use </li></ul>
  9. 14. ... And others <ul><li>Hundreds of companies worldwide </li></ul><ul><li>Dozens of free & simple tools available </li></ul>
  10. 15. ... and Piwik
  11. 16. Open Source Open Source
  12. 17. Piwik Mission statement <ul><li>« To create, as a community , the leading international open source web analytics application, providing access to all functionality through open components and open APIs . » </li></ul>
  13. 18. Measure
  14. 19. Analyze
  15. 20. Act
  16. 21. And your traffic could look like...
  17. 22. Before Piwik
  18. 23. With Piwik
  19. 24. Measure & analyse <ul><li>Who are your visitors </li></ul><ul><li>What they are doing </li></ul><ul><li>How they found your website </li></ul><ul><li>... And much more </li></ul>
  20. 25. Why is Piwik better? <ul><li>Customizable dashboard </li></ul><ul><li>Open APIs </li></ul><ul><li>Plugins </li></ul><ul><li>Innovative User Interface </li></ul>
  21. 26. How does it work? <ul><li>Upload on your web server </li></ul><ul><li>Install (5 min) </li></ul><ul><li>Copy paste a small Javascript tag on your pages </li></ul><ul><li>Done! </li></ul>
  22. 27. Online demo
  23. 28. Credits <ul><li>Pic #1 , #2 , #3 , #4 , #5 , #6 , #7 </li></ul><ul><li>By Matthieu Aubry, 2008 </li></ul><ul><li>Under license #CC-By-Sa </li></ul>