08 web-analytics chart-display-and-annotation

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Web analytics in small bites. This two minutes presentation explains annotations on charts in Google Analytics reports.

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08 web-analytics chart-display-and-annotation

  1. 1. Google Analytics Intro - Reports Chart Display and Annotation
  2. 2. Google Analytics Intro - Reports Chart Display & Annotations When hovering your mouse over any point on the data-over-time graph a Display pops up. Each one lists it's Date & Value
  3. 3. Google Analytics Intro - Reports Chart Display & Annotations If your chart is selected to use the Compare to Past feature, then that comparative data will also be in the Display popup when you hover over the a data point.
  4. 4. Google Analytics Intro - Reports Chart Display & Annotations If a data point has an Annotation the Display will  expand to indicate the number of annotations for it. In the example on the left you see this data point has 1 Annotation.   An Annotation allows you to add a note regarding anything on your site.  Relevant information / insight that applies to that day and possibly affecting that day's data.  
  5. 5. Google Analytics Intro - Reports Chart Display & Annotations Annotations being present for a data point as mentioned are indicated within the display popup at the bottom along with how many.   Also on the X-Axis there are Annotation icons for each point that has annotations.   If you click on the down arrow tab in the middle you will see a list of all existing Annotations.
  6. 6. Google Analytics Intro - Reports <ul><li>Chart Display & Annotations </li></ul><ul><li>If you click on an  Annotation icon: </li></ul><ul><ul><li>The Annotation list will display </li></ul></ul><ul><ul><li>That data point's annotation will be bold </li></ul></ul><ul><ul><li>That data point's Display pop up is present </li></ul></ul>
  7. 7. Google Analytics Intro - Reports Chart Display & Annotations To create a new Annotation click on the &quot; Create new annotation &quot; option available: At the bottom of the Display pop-up. or  Top row on the right of the annotation list.
  8. 8. Google Analytics Intro - Reports <ul><li>Chart Display & Annotations </li></ul><ul><li>Options when creating an annotation: </li></ul><ul><ul><li>Adjust the date </li></ul></ul><ul><ul><li>Enter notes up to 160 chars </li></ul></ul><ul><ul><li>Check option to share or keep private based on your login.  </li></ul></ul>
  9. 9. Google Analytics Intro - Reports Chart Display & Annotations If an item holds more importance than others you click on the Star next to it. This is a standard feature used in Gmail. Note:  This feature is based on your personal login, so others will not see the Star selected when viewing this report profile.
  10. 10. Google Analytics Intro - Reports Today we covered: Chart Display and Annotation Contact me for more information on any item in the series . [email_address]   Web Analytics Consultants

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