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what’s new with
social media
marketing
             massimo burgio
            smx london 2009
         london, may 19 2009
web
  2.0
   2.3D
   3.0
    4.0
     ?.x
social media
online   practices           and technologies that users

               share
              adopt to feeling...
attitude
change
(yes you can)‫‏‬
tagging posting                             commenting linking




                                        ranking
       ...
people
helpingpeople
findingstuff
web
userpowered
user
fuelled
branding
opportunity
    (and/or)‫‏‬




threat
search
breathe
 think
  plan
a new kind of
     marketing
intelligence
listen
 keywords                                        voting
                                      word of mouth
       ...
a new breed of

tools
 marketing
search
brand monitoring
                             digg SEO



                  web analytics
technorati               ...
a new style of
      marketing
mindset
4PSMM
 passion
 patience
 perseverance
 proactivity
4PDON’T
presume
panic push
procastinate
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
analyze
leverage
optimize
engage
understand
viralize
measure
ROI
 return on
investment
ROI
relevant optimized
    interaction
RIOT
relevant interaction
  optimized traffic
change

  mindset
you can




change
you can




learn
you can
    strategize
    integrate
    innovate




social media
massimoburgio
sempoboard.global.europe
   globalsearchinteractive
          mediacamproma

                   linkedin
   ...
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Massimo Burgio Whats New Social Media Marketing SMX London 2009

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Enjoy and download my latest presentation about "What's New in Social Media Marketing" for SMX London 2009, London May 2009.
Get in touch with me through my website / blog at http://www.globalsearchinteractive.net

Published in: Education, Business, Technology

Massimo Burgio Whats New Social Media Marketing SMX London 2009

  1. 1. what’s new with social media marketing massimo burgio smx london 2009 london, may 19 2009
  2. 2. web 2.0 2.3D 3.0 4.0 ?.x
  3. 3. social media online practices and technologies that users share adopt to feelings content, , opinions,experiences , and the same media wikipedia
  4. 4. attitude change (yes you can)‫‏‬
  5. 5. tagging posting commenting linking ranking uploading collaborating sharing rating voting listing bookmarking social search
  6. 6. people helpingpeople findingstuff
  7. 7. web userpowered
  8. 8. user fuelled branding
  9. 9. opportunity (and/or)‫‏‬ threat
  10. 10. search breathe think plan
  11. 11. a new kind of marketing intelligence
  12. 12. listen keywords voting word of mouth engagement social buzz blogs referrals rating networks competitors polls online reputation key phrases
  13. 13. a new breed of tools marketing
  14. 14. search brand monitoring digg SEO web analytics technorati wordtracker knowledge sharing online PR adwords collaborative tools conversations viral wikis buzz blogs linkedin SEM social networks twitter RSS influencers ROC MAO facebook engagement
  15. 15. a new style of marketing mindset
  16. 16. 4PSMM passion patience perseverance proactivity
  17. 17. 4PDON’T presume panic push procastinate
  18. 18. analyze leverage optimize engage understand viralize measure
  19. 19. analyze leverage optimize engage understand viralize measure
  20. 20. analyze leverage optimize engage understand viralize measure
  21. 21. analyze leverage optimize engage understand viralize measure
  22. 22. analyze leverage optimize engage understand viralize measure
  23. 23. analyze leverage optimize engage understand viralize measure
  24. 24. analyze leverage optimize engage understand viralize measure
  25. 25. analyze leverage optimize engage understand viralize measure
  26. 26. ROI return on investment
  27. 27. ROI relevant optimized interaction
  28. 28. RIOT relevant interaction optimized traffic
  29. 29. change mindset
  30. 30. you can change
  31. 31. you can learn
  32. 32. you can strategize integrate innovate social media
  33. 33. massimoburgio sempoboard.global.europe globalsearchinteractive mediacamproma linkedin facebook twitter slideshare globalsearchinteractive.net

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