FLORIDA: THEGATEWAY TOLATINAMERICAMary RisnerUF Center for Latin AmericanStudiesUF Center for InternationalBusiness Education and Research(CIBER)2011 SBEA/FTBEAOrlando, FL
Objectives/Overview Highlight importance of international trade in Florida, specifically with Latin America. Suggest ways to connect Florida international business to the classroom.
Is Having a Global Mindset as Important asTechnical Skills in Today’s Economy? Jeff Joerres, chairman, CEO, and president of Manpower Inc., another panelist at the summit, said that companies, “are all stewards of global capital,” and that this lack of globally-minded employees is a social-skill issue that needs to be addressed. Earlier this month, another executive from Manpower Inc. was quoted in a New York Times article as saying that although their clients can find workers with technical skills, those candidates “don’t have a global mindset or can’t work with people in different cultures.”http://blog.nafsa.org/2011/07/28/is-having-a-global/
At the Center of 21st Century Skills Interdisciplinary Empathy Connections Digital Competence Technical/Subject Area Expertise Foreign Languages
Florida & TradeExtensive multi-modal transportation systems: International airports Deep-water shipping ports Extensive highway and rail network Two of only eight commercially licensed spaceports in the U.S.
Florida & International Business 300 regional and hemispheric headquarters of companies from all over the world Diplomatic hub with a Consular Corps representing some 80 nations. Florida is 8th among all U.S. states in foreign direct investment, 6th in employment by them 1,500 foreign-affiliated companies operate in Florida from about 2,400 individual locations around the state.*Source Enterprise Florida
Brazil in FloridaBrazilians spending big money, time in Floridahttp://www.bizjournals.com/orlando/morning_call/ 2011/07/brazilians-spend-big-money-time- in.html?ana=twtEmbraer in Melbournehttp://www.floridatoday.com/article/20111002/BUS INESS/310020004/The-Embraer- Effect?odyssey=tab|topnews|text|BusinessFlorida Keeps Close Eye on Booming Brazil http://www.florida.statenews.net/story.php?rid =42504004
Top 15 U.S. Trading Partners in 2010 (In Billions of US Dollars) Percent ofRank Country Exports Imports Total Trade Total Trade 1 Canada 248.8 276.5 525.3 16.5 2 China 91.9 364.9 456.8 14.3 3 Mexico 163.3 229.7 393.0 12.3 4 Japan 60.5 120.3 180.9 5.7 5 Germany 48.2 82.7 130.9 4.1 6 United Kingdom 48.5 49.8 98.3 3.1 7 Korea, South 38.8 48.9 87.7 2.7 8 France 27.0 38.6 65.6 2.1 9 Taiwan 26.0 35.9 61.9 1.9 10 Brazil 35.4 23.9 59.3 1.9 11 Netherlands 35.0 19.0 54.0 1.7 12 India 19.2 29.5 48.8 1.5 13 Singapore 29.1 17.5 46.6 1.5 14 Venezuela 10.7 32.8 43.4 1.4 15 Saudi Arabia 11.6 31.4 43.0 1.3Source: U.S. Census Bureau (http://www.census.gov/foreign-trade/statistics/highlights/top/top1012yr.html)
Class ActivitiesGuest speakers from: Bi-national chambers Ports (Jax, Tampa, Miami, Canaveral) Enterprise Florida Business faculty- FIU/UF CIBERs, other nearby colleges or universitiesRead and Discuss Brazil Case Studies, China Case Studies
Student Activities Present country profiles Market a US product to selected country Research international firms in Florida Create class wikis to present projects by teams Have students interview business person they know, follow business person on Twitter or on a blog
Resources www.eflorida.comFlorida trade statistics, Country profiles,Import/export products http://noble.org/resources/IB Lesson plans, useful links www.latam.ufl.edu/outreachTraveling suitcases/DVDs www.floridabrazilbusiness.wikispaces.com www.retailinginbrazil.wikispaces.comBrazil Business Wiki Series
Contact Mary Risner firstname.lastname@example.org Twitter @langforcareers