The document summarizes strategies used in magazine covers to attract male audiences, such as featuring an image of a woman making direct eye contact with the reader to create a felt connection. Masking part of the woman's face and opening her mouth are intended to generate an exotic feeling that encourages further viewing. The use of stereotypical male aspirations and sharp, stereotypically male colors like blue also aim to directly engage the target demographic.
1. The image includes a girl/lady starring
straight at the camera, this has been Cover lines about
done to create a synthetic connection, men tend to attract
with the reader. them.
Aspiratio
ns which
Again, mask head a lot of
is being covered men have
to show that the in
magazine has common,
already been has been
well known. used to
attract
their
target
audience,
just like
the
image.
The lady’s mouth is
opened to create an
exotic feeling which
keeps the audience
looking.
Sharp colours such as
Dirty/exotic cover lines tend to keep the
blue have been used to
“stereotypic” male alive.
directly address the male
gender, as blue is
stereotypically a male
colour while blue, for
women.