Social media barometer - Martin Waxman Social Capital Conf 2012

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Here are the slides to the opening keynote I delivered at Social Capital Conference 2012 in Ottawa.

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  • Thanks for sharing. That was a fantastic presentation! I learned a lot and thought, as a Toastmaster, your speech was presented extremely well.
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Social media barometer - Martin Waxman Social Capital Conf 2012

  1. 1. Social Media BarometerMartin Waxman July 21, 2012© 2012 Martin Waxman. All rights Reserved.
  2. 2. Good to meet you IRL
  3. 3. Ontogeny recapitulates phylogeny Search me…
  4. 4. The new generation gap
  5. 5. I’d like that to go
  6. 6. The face of new media
  7. 7. Digital firstcommunications
  8. 8. …putting things in focus
  9. 9. How we get there1. Content2. Curation3. Connecting4. Community5. Commerce6. Creativity
  10. 10. Barometer1. Search me – semantic search…is it the end of serendipity?2. Generation gap – 35 is the new dividing line3. I’d like that to go– mobility means our online connections are always with us4. Face of new media – we’re the programmers yet we don’t get paid5. Digital first communications – media’s adapting. PR can no longer sit idly by…
  11. 11. Contact: Martin Waxmanwaxman@thornleyfallis.ca Blog: myPALETTETwitter: @martinwaxman Inside PR

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