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Cycle paths: designed not to be used

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This is my talk I gave at Ignite Bristol on 12 May 2011. It is on designing for behaviour change and the topic is cycle paths.

Published in: Design
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Cycle paths: designed not to be used

  1. 1. Cycle paths: designed not to be used
  2. 3. A B
  3. 4. LAZY
  4. 5. Easy + lazy = quickest possible route
  5. 22. Thank you

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