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IB MQ Slides

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IB MQ Slides

  1. 1. International Business Operations<br />Mark Tayar<br />Department of Marketing & Management<br />Faculty of Business and Economics<br />
  2. 2. Managing implementation:the dynamics of change and fear<br />http://bit.ly/IBchange <br />
  3. 3. There are still plenty of opportunities to rebound:<br />70-80% of your mark is still under your control<br />
  4. 4. General Tips for the Case Study<br /><ul><li>Due Week 11 with 4,000 words with 30 references
  5. 5. Tell an interesting story
  6. 6. Make sure you evaluate and analyse:
  7. 7. Describe and explain the facts quickly (overview)
  8. 8. Discuss two or more sides of the story
  9. 9. Explain advantages and disadvantages
  10. 10. Talk about the level of importance of planning or management strategies and challenges
  11. 11. Appropriate tables and diagrams you create yourself are great or if you copy and paste one can you annotate it or add to it to make it more relevant?</li></li></ul><li>Specific Tips for the Case Study<br />Brief background and history of the organisation’s international business (planning overview)<br />Recent development of the organisation’s international business (management overview)<br />3 issues of the organisation’s internationalisation process (Relevant topics covered during the semester)<br />Outline a strategy for the future of the organisation<br />
  12. 12. Specific Tips for the Case Study<br />Brief background and history of the organisation’s international business (planning overview)<br /><ul><li>Be very concise
  13. 13. Mention only relevant issues
  14. 14. Focus primarily on the international aspects
  15. 15. Don’t go on to long about domestic history
  16. 16. Mention products in international context</li></li></ul><li>Specific Tips for the Case Study<br />Recent development of the organisation’s international business (management overview)<br /><ul><li>Recent means last 3-5 years
  17. 17. If your sources are dated 2007 or earlier, consider changing them
  18. 18. Org charts or maps may be useful here but try to add your own analysis or opinions to them</li></li></ul><li>Specific Tips for the Case Study<br />3 issues of the organisation’s internationalisation process (Relevant topics covered during the semester)<br /><ul><li>Issues may be something like:
  19. 19. Dealing with rapid global growth and change
  20. 20. Creating a global organisational culture
  21. 21. Deciding whether to localise or standardise
  22. 22. Making FDI decisions: where to locate production
  23. 23. Making market entry decisions: where/how to sell to
  24. 24. Implementing global systems or new technologies</li></li></ul><li>Specific Tips for the Case Study<br />Outline a strategy for the future of the organisation<br /><ul><li>This is the most important section
  25. 25. Must flow on from your other sections
  26. 26. You need to recommend clear and feasible possible pathways
  27. 27. You could offer 2 or 3 options for the future then recommend a preferred option and explain why it is preferred</li></li></ul><li>Specific Tips for the Case Study<br />Outline a strategy for the future of the organisation<br /><ul><li>This is the most important section
  28. 28. Must flow on from your other sections
  29. 29. You need to recommend clear and feasible possible pathways
  30. 30. You could offer 2 or 3 options for the future then recommend a preferred option and explain why it is preferred</li></li></ul><li>Don’t Forget My Marking System:<br />
  31. 31. Group Work<br />OR<br />Individual Consultation<br />
  32. 32. Form groups of 2-3<br />Read the Active learning case on ‘Philippine Long Distance Telephone Co.’(p. 136-138) <br />Answer review questions 1-5 for the case on p. 162<br />Report back to the group<br />
  33. 33. Slides:http://slidesha.re/ibtipsFurther Questions:<br />Mark Tayar<br />mark.tayar@mq.edu.au<br />

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