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Are you looking to create more stability in your professional future in uncertain economic times? Developing a social media platform is a challenge for highend professionals and consultants. The presenter has established a blog (http://marktab.net), cofounded an online journal, become a paid video presenter, secured a spot at Microsoft TechEd, and earned credit toward his first Microsoft MVP. This presentation introduces the basic elements for 2013 of a successful web strategy. The presenter shares his own statistics and first-hand experiences with website development, WordPress blog hosting, leveraging social media services (including Twitter, Linked in, YouTube and Facebook), and working with Microsoft.