Microsoft provides several technologies in and around SQL Server which can be used for casual to serious data science. This presentation provides an authoritative overview of five major options: SQL Server Analysis Services, Excel Add-in for SSAS, Semantic Search, Microsoft Azure Machine Learning, and F#. Also included are tips on working with Python and R. These technologies have been used by the presenter in various companies and industries. This deck includes a sneak preview for SQL Server 2016.

1. Microsoft Technologies
for Data Science
Mark Tabladillo, Ph.D.
Senior Data Scientist
LogicBlox/Predictix

2. Networking
Interactive

4. Vision Analytics
Recommenda-
tion engines
Advertising
analysis
Weather
forecasting for
business planning
Social network
analysis
Legal
discovery and
document
archiving
Pricing analysis
Fraud
detection
Churn
analysis
Equipment
monitoring
Location-based
tracking and
services
Personalized
Insurance
Machine learning &
predictive analytics are core
capabilities that are needed
throughout your business

5. 





6. http://www.bizjournals.com/stlouis/subscriber-only/2014/07/25/largest-employers.html

12. Phrase Goal
“Data Mining”
“Text Mining”
Inform actionable decisions
“Machine
Learning”
Determine best performing
algorithm

13. Analysis
(science)
Synthesis
(art)
GO
Science needs science fiction -- MarkTab

14. Analysis
(science)
Synthesis
(art)
GO

15. Magic Quadrant
for Business
Intelligence and
Analytics Platforms
Retrieved from http://www.microstrategy.com/us/about-us/analyst-reviews/gartner-magic-
quadrant

16. Magic Quadrant
for Data
Warehouse
Database
Management
Systems
Retrieved from http://www.gartner.com/technology/reprints.do?id=1-
1DU2VD4&ct=130131&st=sb – January 31, 2013

17. http://www.kdnuggets.com/polls/2014/analytics-
data-mining-data-science-software-used.html
http://products.office.com/en-us/excel
http://www.microsoft.com/en-
us/server-cloud/products/sql-server/
http://pytools.codeplex.com/
http://azure.microsoft.com/en-
us/services/hdinsight/
http://www.revolutionanalytics.com/

19. SQL Server Data Mining:
Analysis Services
http://sqlserverdatamining.com

20. SS
SQL
AS
NoSQL

21. Database
Services
SQL Server*
SQL Azure*
Replication
SQL Azure Data Sync*
Full Text & Semantic
Search*
Data Integration
Services
Integration Services*
Master Data Services*
Data Quality Services*
StreamInsight*
Project “Austin”*
Analytical
Services
Analysis Services*
Data Mining
PowerPivot*
Reporting
Services
Reporting Services*
SQL Azure Reporting*
Report Builder
Power View*

22. Data
Mining
SSMS SSIS PowerShell

25.  http://sqlserverdatamining.com

27. Data mining add-in for business
analysts
• Ease of use
• Rich data mining
• Scalable

29. What is Inside Semantic
Search
SQL Server 2012 and higher

34. Logical Model
How Semantic Search Works

35. Rowset
Output
with Scores
Varchar
NVarchar
Office
PDF

36. Documents
Full-Text
Keyword
Index
“FTI”
iFilters
Semantic Document
Similarity Index “DSI”
Semantic
Database
Semantic
Key Phrase
Index –
Tag Index
“TI”

37. Simplified Chinese
British English
Portuguese
Chinese (Hong Kong SAR, PRC)
Spanish
Chinese (Singapore)
Chinese (Macau SAR)

38. Full Text Keyword Index “FTI”
Semantic Key Phrase Index –
Tag Index “TI”
Semantic Document
Similarity Index “DSI”
http://msdn.microsoft.com/en-
us/library/gg492085.aspx#SemanticIndexing

39. Interactive Demo
SQL Server Management Studio

40. Semantic Search
Microsoft Data Mining
SQL Server Data Tools: data mining plus text mining
Microsoft Azure Machine Learning

41. Performance
The Million-Dollar Edge

43. Time in Seconds vs. Number of Documents
(2011 – K. Mukerjee, T. Porter, S. Gherman – Microsoft)

45. Video Intro

47. http://blogs.technet.com/b/machinelearning/archive/2014/0
9/17/extensibility-and-r-support-in-the-azure-ml-
platform.aspx

48. Difference in Proportions Test
Lexicon Based Sentiment Analysis
Forecasting-Exponential Smoothing
Forecasting - ETS+STL
Forecasting-AutoRegressive Integrated
Moving Average (ARIMA)
Normal Distribution Quantile Calculator
Normal Distribution Probability Calculator
Normal Distribution Generator
Binomial Distribution Probability Calculator
Binomial Distribution Quantile Calculator
Binomial Distribution Generator
Multivariate Linear Regression
Survival Analysis
Binary Classifier
Cluster Model
datamarket.azure.com

60. Mutable Immutable
Open Source Java Scala
.NET C#, C++,
VB.NET
F#, PowerShell

61. 
 http://channel9.msdn.com/posts/Erik-Meijer-Functional-Programming-From-
First-Principles
 http://channel9.msdn.com/posts/Erik-Meijer-Functional-Programming-From-
First-Principles

62. HDInsight

64. http://www.kdd.org/

69. http://blogs.technet.com/b/machinelearning/
http://social.msdn.microsoft.com/forums/azure/en-
US/home?forum=MachineLearning
http://sqlserverdatamining.com
http://marktab.net
http://curah.microsoft.com/342704/azure-
machine-learning-videos-february-2015

70. Professional Association for SQL Server
http://www.sqlpass.org
PASS Data Science Virtual Chapter
http://datascience.sqlpass.org

71. 
 http://www.inside-r.org/

 http://datascience.sqlpass.org